This document discusses different types of communication used in the fitness industry. It identifies interpersonal communication, organizational communication, public relations, and small group communication as common forms. It also covers learning styles, nonverbal communication cues, the importance of precise directions and cueing, developing a brand vision and messaging, and using concise descriptions to increase brand awareness. Examples of training exercises are provided to demonstrate effective communication skills.

1. Consummate Communicator Presented by Marci Clark

4. Training Exercise #1 Paper-Folding Give detailed directions that are clear for EVERYONE.