The WHY of social media. We teach the HOW of social media.

1. There’s been a fundamental shift in the way we
communicate, learn, advance career and
generate business…one of the biggest shifts
since the Industrial Revolution.
How competitive are you in the market? Are
you prepared for success moving
forward ?
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2. View below.
Social Media Revolution 2012
 Remarkable video – please paste this link in your browser to view:
http://www.youtube.com/watch?v=ZTLGFIl5KCg

3.  People, potential clients, potential partners, companies and more
google you before they decide to have any type of interaction with
you. No presence or an inadequate presence squelches opportunity.
 90% of recruiters check online profiles. What is your online presence?

4.  Top social media platforms: 175 million on LinkedIn,
closing in on a billion on Facebook, 20 million on Pinterest
and 140 million on Twitter.
 By 2020, over 85% of transactions will happen without
human intervention. Of the 18M sales people in 2011 only
3.6M needed by 2020.
 Over 50% of the world's population is under 30 years old.
How do they use the Internet? This is important to your
business, career and life!
 Kindergartners learn on an IPAD – not a chalkboard.

5.  Consumer communities are now the powerhouses.
 According to BusinessWire.com (6/14/11) “Social Media
Now Influences Brand Perceptions, Purchase Decisions of
38 Million+.
 Social media is people and relationships.
 There’s an art and science to building relationships. How
are you building relationships?

6. According to an article on 7/27/12, in Harvard Business Review “New Research
on why CEO’s should use Social Media,
“Social media will become one of the two most
important forms of engagement with employees
and customers, second only to face to face
interactions.”

7. According to financial veteran, Mike Langford at Goldman
Sachs, in a Harvard Business Article on 8/23/12 ,
"Restricting communication, access to information and
people networks is something I doubt you would
champion as a sound business practice for the 21st
century," Langford says. "You can resist, but your
competitors and customers are moving ahead.”
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8. Social media is not about one person posting - it involves the whole
company; it is part of the company culture. Each person contributes to
the brand. It’s a combination of company leadership and empowered
personal leadership of each associate.
Can employees do damage to your business with their posts? Ask Burger
King.
What’s your social media policy?
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express written permission of Center for

9. Way we Communicate has Changed!
Branding
Awareness
Competitor & Customer Intelligence
Targeted Approach
“We don't have a choice on
Reputation Management
whether we DO social media,
Build Credibility
the question is how well will we
Customer & Vendor Partnering
do it?“
Build & Nurture Relationships
Erik Qualman,
News: Industry, Business & World
Socialnomics
Realtime business, news & sharing
Fundamental change in the way we communicate
Remain Competitive
Professional & Personal Development
Keep up with technology which changes every minute
Keep a pulse on the state of your network
Exponential Growth
Enhances Intelligence
and so much more!
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copyrighted or reproduced without the
express written permission of Center for

10. Connecting Businesses and Individuals
Connect. Grow. Succeed.
Customized Workshops and Consulting
Contact me to schedule your
complimentary phone consultation.
Marie Pijanowski, Professional Trainer
for Groups & Individuals
marie@centerforsocialconnections.com
678.689.7859
http://www.centerforsocialconnections.com

11. Applying the Power of Social
Media Connection