How to Stage a Strategic Interruption
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It works in every situation, including YOURS. Whether it’s for a $1 billion business…A small local church in Kansas…A one-person freelancer…Or a corporate CEO…
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How to Stage a Strategic Interruption
- 1. How to stage a INTERRUPTION Mark Affleck Posted November 2013 http://www.yellowchairstrategy.com
- 2. INTERRUPTION It works in every situation, including YOURS. Whether it’s for a $1 billion business… A small local church in Kansas… A one-person freelancer… Or a corporate CEO… The way to start building an effective strategy is the SAME and it’s simple. In fact, the “how-to” list for a Strategic Interruption actually only has one point-- Challenge Your Assumption Trail. Mark Affleck Posted November 2013 http://www.yellowchairstrategy.com
- 3. INTERRUPTION You can do this quickly in your head or on a NAPKIN! The Assumption Trail… Every organization has one. Every non-profit has one. Every church has one. I’ve developed several thousand strategies in my 25-year career as a CEO Leader and I’ve found that most organizations have 3 key assumptions that drive them into the future. Those are the assumptions that must be challenged. If you do that, it will create an interruption—the first step in developing an effective strategy. Mark Affleck Posted November 2013 http://www.yellowchairstrategy.com
- 4. INTERRUPTION Are your assumptions correct? Are you sure? The goal is to interrupt your current thinking about where you’ve been, are now, and will be going. If you can confront the possibility that your most cherished assumptions are flawed, then you’re headed toward developing good strategy. If these assumptions are left unchallenged, it will be very difficult to transform your “today” in order to arrive alive in the future “tomorrow.” Mark Affleck Posted November 2013 http://www.yellowchairstrategy.com
- 5. INTERRUPTION You’re only looking for 3 Key Assumptions to Challenge! Here they are: Change Customer Competition Mark Affleck Posted November 2013 http://www.yellowchairstrategy.com
- 6. INTERRUPTION CHANGE For the future, what dangerous changes do you assume could never happen inside your operating ecosystem? Mark Affleck Posted November 2013 http://www.yellowchairstrategy.com
- 7. INTERRUPTION CUSTOMER Are you assuming you could never lose your biggest customer? What would happen if you did lose it? Mark Affleck Posted November 2013 http://www.yellowchairstrategy.com
- 8. INTERRUPTION COMPETITION What damaging move could your top competitor make that you assume will never happen? Mark Affleck Posted November 2013 http://www.yellowchairstrategy.com
- 9. INTERRUPTION Challenging assumptions is the best way to identify your YELLOW CHAIRS. What’s a yellow chair? Click here to watch the short video. Mark Affleck Posted November 2013 http://www.yellowchairstrategy.com
- 10. INTERRUPTION The Author CEO Change Leader Strategist Issues & Crisis Manager As CEO of YellowChair Strategy, he helps leaders transform their organization to “survive today and thrive tomorrow.” Mark Affleck Posted November 2013 MARK AFFLECK http://www.yellowchairstrategy.com