1. Client proposal
• The advertising budget for my campaign to
advertise is 100,000
• I would like my adverts to show a new product
that would boost sales to the market because
this product would make men feel invincible.
• I would like print and online adverts because
TV adverts would cost too much
• I had an image of the background as a vortex
to show the power of my product. The brand
will be a high quality brand the colour of my
advert shall be a light blue colour for the
background and my product to show off the
power. A symbol for immortality shall be printed
on the bottle. The outside of the bottle will be
glass and on the top will be a silver spray. It
shall be a stylish, manly spray.
• The market my fragrance shall be targeting will
be for 18 year olds and up. My target market
would be spending there money on cloths, PS3
games, XBOX games, accessories and
aftershaves. They would have the habits of
going out and having a good time out with there
mates. The age range for this product will be
18 and up and should not go under the age of
18. They would have interests of having a good
time out with there mates, playing video
games, playing sports, looking good, having
good cloths and accessories.
By mason price