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Similar a Our Mobile Future - Matt Alder, Metashift at iRecruit 2013 (20)
Our Mobile Future - Matt Alder, Metashift at iRecruit 2013
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What I’m going to talk about
• The Mobile Landscape
• The Implications for Recruitment
• Mobile Apply
• The Future’s Bright the Future’s Mobile
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Within 4 years 71% of the
world’s literate population will
have a smartphone
Source – The World Bank
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Job Seeker Expectations
• 72% interested in receiving career information via their
phone
• 63% have already searched for a job on their mobile
• 79% would apply for a job on their mobile
• 84% Thought companies should have separate mobile
recruitment sites
Conducted by Metashift, Educate and Reconverse in March 2012 with a sample size
of 32,000 (UK, all demographics)
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Need for Highly Targeted Information
70% of mobile searchers act
within an hour; only 30% of PC
searchers do
Source Mobile Marketer
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Key Takeaways
• As an industry we are way behind our
audience
• Mobile will make you rethink everything
• Mobile is difficult but will solve many
difficult problems
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Connect with me
@mattalder
www.linkedin.com/in/mattalder
www.metashift.co.uk/blog
matt@metashift.co.uk