1) The double page spread uses bold colors, graphics and large pictures to grab readers' attention and highlight key information about an upcoming Kerrang tour. 2) Photos show musicians performing on stage to convey the excitement of a concert and build anticipation for the tour among readers. 3) Articles use simple, clear formatting and relate directly to photos to help readers easily understand and engage with the content.

1. Magazine Double Page Spread
Analysis
By Matt Mosey

2. The explanation mark next to
Kerrang in large writing is easily read to reinstate the The title “It coming” has been highlighted with blue the word “Kerrang” reminds
brand identity. This keeps the brand known and lines around it to remind the audience to keep in the reader that this is a rock
reminds the reader were they are gathering there suspense while the “Kerrang tour” is getting ready. magazine and the word
information from and were they are feeling the Keeping the audience in suspense allows them to look “Kerrang” should be read
emotions they are feeling while read the magazine forward to something (U&G) loudly and that the music
(U&G) represented is loud
The angel that the camera is The man wearing the
at is the view you would get same colour top as the
if you were in the crowd. Kerrang title(white)
This reminded the audience suggest that he is
of the excitement of a gig. directly involved with
The man in the picture is Kerrang and supports
also someone to be looked them.
up at because f the low to
high camera angle. The main image takes up
half of the double page
spread expressing that it
The large main picture of a is an a important part of
man playing guitar at a gig the rock conventions.
reminds the reader what
kind of atmosphea a gig is (
the Kerrang tour).This
excites the reader and
makes them rely on the
magazine for more updates
about the specific topic.
The text is in a straight line and is simple and clear to read. White font The Mode of address for this double page
over black background is simple and clear to read. This makes it easy spread is quite frontal in the “ITS COMING".
for the reader to engage in the magazine and enjoy it. If the reader However it is also friendly and relaxed in the
can easily enjoy the magazine it will remember t buy it in the future. way the article is structured. The relaxed
The text is nicely linked wit the picture as being very close and directly manner makes the reader feeling comfortable
next to it. This smart yet logical thing to do makes the reader link the as if they were talking to friend. (U&G)
text and picture together to create a general image of what the text is
about.

3. The words “Dirty Little” are in a hand writing font. This font connotes The pictures being in black and The colours don’t contrast which
that it may have been wrote in a diary. This would link with the white suggests that rock music is means it is more comfortable for
whole “Secrets” subject. old and is part of history as well the reader to read and look at. The
Some of the main quotes and band as the colour main photo main mans hat is also the same
Black and white titles are colour in red and increased I showing that rock is part of the colour as the title which gives him
pictures conventional size to express to importance and present. a meaning in the magazine. The
for rock magazine significance of them. colour of the hat and the colour of
the word “Secrets” also connotes
that he has some relation to the
A quotation from one title.
of the article attracts
There is a contrast in the style
the reader attention(
of this double page spread.
especially because it is
For example the title
slightly rude).It gives
“Secrets” is rugged ,urban and
the reader a taste of
dirty text which suggest a
what they are about to
general urban and
read. In this case about
underground life (away from
someone who was
the norms of
“Tripping Balls”
society).Whereas the article
The layout of this double columns and the sheek read
page spread is simple. It has line along the top of the page
the main focus picture in the suggests a more professional
centre of the page to approach which could
instantly catch the readers connote a more sophisticated
eye with a giant bold title look to the magazine.
next to it. The next is below However a sophisticated look
in column's which gives it a could go against the
more professional feel. The main man is looking down at the conventions of a rock
camera as if they audience were lower magazine. This contrast may
than them. This shows the audience attract the readers since it is
The way the band are acting and what
that theses are rock starts and are more unknown to them and stands
they are wearing goes with the
powerful than us and that we should out to the other conventional
conventions of a rock magazine to be
idolise them. article in the magazine.
rebellious, shocking, wild and
generally different to normal society.
Readers like this as they feel they can
relate or try and relate.

4. All of the pictures of people Some of the words In the articles stand out because they are The pull quote is about
are wearing clothes that go important or maybe pull quotes. Picture of skull the support that fans
with codes and convention give them. This makes
of a rock magazine for On the left had side there is a simple line of picture with beneath the man is a the reader who is likely a
example one of the roc lead writing ether side. This makes it easy for the reader to picture of on object fan makes them feel
singers has a lot of tattoos. link the pictures to the article. that relates to this good.
tattoos are normally against lifestyle of rockers
society and therefore are
attractive for the rock
community that are
rebellious against normal
society.
The long pull quote on the
left hand side gives a brief
incite to the rest of the
article.
The general dark lighting
of the whole magazine
gives off a dark side to
the publication
On the right hand side there
is a large picture with man
going to fist punch you ,this
sign is for “respect” therefore
the audience feels like a
friend of the avenge
sevenfold lead singer. Picture of albums that relate other main artist.
This may remind the reader of wear they saw
The man on the right hand side the album etc..
The Mise-en-scene of this magazine
jumps out of the page which
The dark grey sky in the is old, rugged, cracked and urban,
connects with the audience .
background of the right picture. We can tell this from the cracked
Relates to the general and ripped effect that the pages
atmosphea around the have, This applies with the rock
conventions of a rock artist. magazine codes and conventions.

5. The picture takes over the whole page.
This makes it stand out significantly and
The tree in front of the men gives the impression that they are
that were ever our eye line goes it is
“hidden” away from society. Also the man reaching towards the
still noticeable. The main picture is 5
camera may be a sign of the band reaching out for help?
men with a light be hide them. Light is
often described useably therefore these All of the band members are wearing earthy coloured
men look like they are walking away clothes. This may represent there personality's as been
from heaven. The men are also wearing down to earth.
clothes with fit the rocker look. For
example un button shirts.
The large title “scene Not Heard” is a
big title in white writing with stand
out strongly. It takes it quarter of the
page and therefore has a clear
relation to the main picture.
The big bold writing may represent
the bold and heavy lifestyle that the
demographic audience should lead.
The text is white and is placed on a
part of the picture that is quite dark.
This is well done as the rest of the
picture is light coloured and would
not of been a suitable background
for the white writing. The first letter
is also in big writing and a red font.
This stands out and makes it clear
were the start of the article is. It also
makes the article come in strong. The band members clothing relates to the genre of music they
listen to and produce. The clothing may be from various
The main title “Scene Not Heard” it clothing brands they support the genre of music.
blocked on top of each other word by
word.

6. Black and white give sophisticated sheek look The mode of address for this article The font also relates to the general
again relates to the odes and theme. It is medieval and gothic. All of
The main picture of a man is him giving conventions of the genre of music and these themes with relate to the genre of
a unwelcoming look being gothic, dark and frontal. the magazine as being dark heavy metal.
The men in the picture are The article is white writing with black on
puling strange faces and ether the background The mis en scene is dark and spooky which The large title which is
saying rude signs with fingers reinstates the gothic dark look. parallel to the main picture
or making he rock sign with “Back to the Future” makes it
there hands. The are clearly a easily link to the picture and
band and all good friends. also makes stand out on the
Audience may portray this as page.
the norms and wild and cool
but to others who don’t
understand the conventions
they may see it as strange and
rude.