Recruiting And Marketing In The Web 2

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maymayli

Educación Tecnología Empresariales

[object Object],[object Object],[object Object],Recruiting and Marketing in the Web 2.0 world

A little about us... ,[object Object],[object Object],[object Object],[object Object]

Outline ,[object Object],[object Object],[object Object],[object Object]

What is Web 2.0? ,[object Object],[object Object],[object Object],[object Object]

Web 2.0 and Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]

Why should you care? ,[object Object],[object Object],[object Object],[object Object]

Recruiting & Web 2.0 ,[object Object],[object Object],[object Object]

Web 2.0 Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Tools you can use ,[object Object],[object Object],[object Object],[object Object],[object Object]

Define your Process ,[object Object],[object Object],Identify Engage Application Offer Acceptance Visa Arrival

The Pipeline ,[object Object],[object Object],[object Object]

Example: Blog ,[object Object],[object Object],Step 1: Initial traffic (identify sources) Referral from homepage Search Traffic Ads Step 2: Click on sign up for newsletter button 100 20 Step 3: Submit email address (goal) 5

Tracking the stages ,[object Object],[object Object],[object Object]

ROI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Optimize ,[object Object],[object Object],[object Object],Sign Up A B Get notified about special events by subscribing to our newsletter Sign Up Get notified about special events by subscribing to our newsletter

Evaluate & Adjust ,[object Object],[object Object],[object Object]

Don’t forget... ,[object Object],[object Object],[object Object]

Web 2.0 Don’ts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 Don’ts ,[object Object],[object Object],[object Object]

Web 2.0 Dos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Contact ,[object Object],[object Object],[object Object],[object Object]

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