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Citizen Mapping and Charting
How Crowdsourcing Is Helping To
Revolutionize Mapping & Charting



Michael J. Casey,
IIC Technologies Inc.
Crowdsourcing ???

“Crowdsourcing is an online, distributed problem solving and
  production model. Problems are broadcast to an unknown
  group of solvers via the Web in the form of an open call for
  solutions. Users--also known as the crowd--typically form into
  online communities based on the Web site, and the crowd
  submits solutions to the site. The crowd also sorts through the
  solutions, finding the best ones.”
Wikipedia, 2009/1/20




                                                           US Hydro
      Helping Chart Your World
                                                               2009
Crowdsourcing ...

 "the act of a company or institution taking a function once
   performed by employees and outsourcing it to an
   undefined (and generally large) network of people in the
   form of an open call.“
  Jeff Howe, author “Crowdsourcing”




                                                           US Hydro
     Helping Chart Your World
                                                               2009
Crowdsourcing Examples

Historically:
The Oxford English Dictionary
Christmas Bird Count (since 1900)
… and now …
              Linux
                    Wikipedia
                          OpenStreetMap
                                     Mapipedia

                      And on and on ….

                                                 US Hydro
     Helping Chart Your World
                                                     2009
Citizen Science




                               NASA Clickworkers
                               Vernal Pools
                               Galaxy Zoo



                                                   US Hydro
    Helping Chart Your World
                                                       2009
... Entertainment Reviews




                               US Hydro
    Helping Chart Your World
                                   2009
10 Great Places for Kids in Portland




                                       US Hydro
    Helping Chart Your World
                                           2009
Zazzle




                               US Hydro
    Helping Chart Your World
                                   2009
Passive Crowdsourcing ...1

                         Google PageRank
                         ... and search trends ...




 “We have found a close relationship between how many
  people search for flu-related topics and how many people
  actually have flu symptoms.”
                                                     Google.org
                                                                  US Hydro
     Helping Chart Your World
                                                                      2009
2009 H1N1 (aka “Swine Flu”)




                               US Hydro
    Helping Chart Your World
                                   2009
Spatial Technology Becomes Commonplace


“The most profound technologies are those that disappear.
  They weave themselves into the fabric of everyday life until
  they are indistinguishable from it.”


 Weiser, M. (1991). The computer for the twenty-first century.

      Scientific American, September, 94-10.




                                                                 US Hydro
      Helping Chart Your World
                                                                     2009
Where are my friends?




                               US Hydro
    Helping Chart Your World
                                   2009
Collective Authorship Tools
Lightweight [but useful] Spatial Technology is Commonplace
Growth in Citizen Activism and Online Communities
New Generation of Web/Wireless/Wiki Savvy Users with low
 expectation from centralized agencies
An expectation of Free Speech and Free Beer (!)




                                                        US Hydro
      Helping Chart Your World
                                                            2009
Not getting the information you want ?...
                   …Then DIY




                                        US Hydro
     Helping Chart Your World
                                            2009
More DIY




                               US Hydro
    Helping Chart Your World
                                   2009
Citizen as Sensor
                               “Mobile phones are allowing us to
                               communicate, buy, sell, … new
                               communication paradigms that empower
                               communities to produce credible
                               information that can be understood by
                               non-experts, in order to effect positive
                               societal change. “
                               www.urban-atmospheres.net
                               CO, indoor air pollution,
                               Pollen count
                               UV
                               Noise
                               Pesticides, …

                                                                      US Hydro
    Helping Chart Your World
                                                                          2009
Crowdsourcing Map Updates




 “TomTom ... announces that members of the TomTom Map
   Share community have made a total of five million map
   updates worldwide.”
                                TomTom Dec „08




                                                     US Hydro
     Helping Chart Your World
                                                         2009
Tom-Tom Crowdsourcing




   “The Map Share community has grown ...to over five million users”




                                                                       US Hydro
    Helping Chart Your World
                                                                           2009
Crowdsourcing Navigation




                               US Hydro
    Helping Chart Your World
                                   2009
Navigating Cambridge ...




                               US Hydro
    Helping Chart Your World
                                   2009
Route Planning for Cyclists is clearly a popular application




                                          US Hydro 2009
       Helping Chart Your World
And many, many others ...




                               US Hydro
    Helping Chart Your World
                                   2009
What Is Going On?

Consumers are driving Businesses
      e.g. eBay, Amazon, etc.
Users are leading knowledge production
      e.g. Wikipedia, etc.
Users are creating the vast majority of content
      e.g. YouTube, Blogs, and on and on ....
Formerly passive consumers are now active producers
      e.g. special maps for cyclists and …OpenStreetMap,


                                                       US Hydro
      Helping Chart Your World
                                                           2009
OpenStreetMap




    “If you don’t make [lower-resolution mapping data] publicly
    available, there will be people with their cars and GPS devices,
    driving around with their laptops .. They will be cataloguing
    every lane, and enjoying it, driving 4×4s behind your farm at the
    dead of night. There will, if necessary, be a grass-roots
    remapping.”
    Tim Berners-Lee
                                                                   US Hydro
   Helping Chart Your World
                                                                       2009
OpenStreetMap (cont.)




 Steve Coast, Cloudmade.com

                                US Hydro
     Helping Chart Your World
                                    2009
OpenStreetMap data gets better by the day




                                     US Hydro
    Helping Chart Your World
                                         2009
Something to Ponder ...

 Is data created by an "trained expert" who is not familiar
   with an area somehow more "accurate" than data created
   by an "amateur" who lives in that area and has a vested
   interest in correct information? Especially given that the
   local amateur has the means (through OSM) to make
   corrections on the fly?
                                   Jeremy Crampton
              Mapping without a net:
         Neogeography in the 21st Century



                                                          US Hydro
     Helping Chart Your World
                                                              2009
Major Thrust of the GeoSpatialWeb

From top-down, controlled production and
 distribution
                               to
Bottom-up, Crowdsourced,open-sourced
 production


                                     US Hydro
    Helping Chart Your World
                                         2009
Crowdsourcing and Charting

 “Large-scale services, while
   tremendously important, often suffer
   from lowest common denominator
   effects as they seek to make a single
   system satisfy the needs of
   everyone.”
         Urban Informatics: Community
   Integration and Implementation

 Recreational/ Cruising market
 Kayak charts
 Coast Pilots/Sailing Directions

 Wiki-based Nautical Publications are inevitable
                                                   US Hydro
       Helping Chart Your World
                                                       2009

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Citizen Mapping and Charting MJ Casey

  • 1. Citizen Mapping and Charting How Crowdsourcing Is Helping To Revolutionize Mapping & Charting Michael J. Casey, IIC Technologies Inc.
  • 2. Crowdsourcing ??? “Crowdsourcing is an online, distributed problem solving and production model. Problems are broadcast to an unknown group of solvers via the Web in the form of an open call for solutions. Users--also known as the crowd--typically form into online communities based on the Web site, and the crowd submits solutions to the site. The crowd also sorts through the solutions, finding the best ones.” Wikipedia, 2009/1/20 US Hydro Helping Chart Your World 2009
  • 3. Crowdsourcing ... "the act of a company or institution taking a function once performed by employees and outsourcing it to an undefined (and generally large) network of people in the form of an open call.“ Jeff Howe, author “Crowdsourcing” US Hydro Helping Chart Your World 2009
  • 4. Crowdsourcing Examples Historically: The Oxford English Dictionary Christmas Bird Count (since 1900) … and now … Linux Wikipedia OpenStreetMap Mapipedia And on and on …. US Hydro Helping Chart Your World 2009
  • 5. Citizen Science NASA Clickworkers Vernal Pools Galaxy Zoo US Hydro Helping Chart Your World 2009
  • 6. ... Entertainment Reviews US Hydro Helping Chart Your World 2009
  • 7. 10 Great Places for Kids in Portland US Hydro Helping Chart Your World 2009
  • 8. Zazzle US Hydro Helping Chart Your World 2009
  • 9. Passive Crowdsourcing ...1 Google PageRank ... and search trends ... “We have found a close relationship between how many people search for flu-related topics and how many people actually have flu symptoms.” Google.org US Hydro Helping Chart Your World 2009
  • 10. 2009 H1N1 (aka “Swine Flu”) US Hydro Helping Chart Your World 2009
  • 11. Spatial Technology Becomes Commonplace “The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it.” Weiser, M. (1991). The computer for the twenty-first century. Scientific American, September, 94-10. US Hydro Helping Chart Your World 2009
  • 12. Where are my friends? US Hydro Helping Chart Your World 2009
  • 13. Collective Authorship Tools Lightweight [but useful] Spatial Technology is Commonplace Growth in Citizen Activism and Online Communities New Generation of Web/Wireless/Wiki Savvy Users with low expectation from centralized agencies An expectation of Free Speech and Free Beer (!) US Hydro Helping Chart Your World 2009
  • 14. Not getting the information you want ?... …Then DIY US Hydro Helping Chart Your World 2009
  • 15. More DIY US Hydro Helping Chart Your World 2009
  • 16. Citizen as Sensor “Mobile phones are allowing us to communicate, buy, sell, … new communication paradigms that empower communities to produce credible information that can be understood by non-experts, in order to effect positive societal change. “ www.urban-atmospheres.net CO, indoor air pollution, Pollen count UV Noise Pesticides, … US Hydro Helping Chart Your World 2009
  • 17. Crowdsourcing Map Updates “TomTom ... announces that members of the TomTom Map Share community have made a total of five million map updates worldwide.” TomTom Dec „08 US Hydro Helping Chart Your World 2009
  • 18. Tom-Tom Crowdsourcing “The Map Share community has grown ...to over five million users” US Hydro Helping Chart Your World 2009
  • 19. Crowdsourcing Navigation US Hydro Helping Chart Your World 2009
  • 20. Navigating Cambridge ... US Hydro Helping Chart Your World 2009
  • 21. Route Planning for Cyclists is clearly a popular application US Hydro 2009 Helping Chart Your World
  • 22. And many, many others ... US Hydro Helping Chart Your World 2009
  • 23. What Is Going On? Consumers are driving Businesses e.g. eBay, Amazon, etc. Users are leading knowledge production e.g. Wikipedia, etc. Users are creating the vast majority of content e.g. YouTube, Blogs, and on and on .... Formerly passive consumers are now active producers e.g. special maps for cyclists and …OpenStreetMap, US Hydro Helping Chart Your World 2009
  • 24. OpenStreetMap “If you don’t make [lower-resolution mapping data] publicly available, there will be people with their cars and GPS devices, driving around with their laptops .. They will be cataloguing every lane, and enjoying it, driving 4×4s behind your farm at the dead of night. There will, if necessary, be a grass-roots remapping.” Tim Berners-Lee US Hydro Helping Chart Your World 2009
  • 25. OpenStreetMap (cont.) Steve Coast, Cloudmade.com US Hydro Helping Chart Your World 2009
  • 26. OpenStreetMap data gets better by the day US Hydro Helping Chart Your World 2009
  • 27. Something to Ponder ... Is data created by an "trained expert" who is not familiar with an area somehow more "accurate" than data created by an "amateur" who lives in that area and has a vested interest in correct information? Especially given that the local amateur has the means (through OSM) to make corrections on the fly? Jeremy Crampton Mapping without a net: Neogeography in the 21st Century US Hydro Helping Chart Your World 2009
  • 28. Major Thrust of the GeoSpatialWeb From top-down, controlled production and distribution to Bottom-up, Crowdsourced,open-sourced production US Hydro Helping Chart Your World 2009
  • 29. Crowdsourcing and Charting “Large-scale services, while tremendously important, often suffer from lowest common denominator effects as they seek to make a single system satisfy the needs of everyone.” Urban Informatics: Community Integration and Implementation Recreational/ Cruising market Kayak charts Coast Pilots/Sailing Directions Wiki-based Nautical Publications are inevitable US Hydro Helping Chart Your World 2009