A step by step tour through blogging for business. The benefits of business blogging and how to improve your marketing and ROI by the development of a good company blog.
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25. Maximize your RSS feed subscriptions by including a large or prominent RSS icon
26. Make it easy for users to share your content by adding ‘share this’ buttons so that they can post your content to Digg, Yahoo buzz, Twitter, Delicious and Reddit.
27. Make sure your blog is integrated into your website , thus any links into the blog with benefit your site also
28. Comment on other industry blogs and forums to expand your authority and lead users back to your website
29. Make sure your blog visitors can easily navigate back to your website
30. Post often to ensure the search engines are returning regularly to index your content
31. Help the engines out by adding your RSS URL to a number of respected RSS directories such as Technorati
32. Include product shots in posts to reinforce the users journey from your site to your blog