Making sales and marketing tools smarter with web analytics

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Petri Mertanen

Presentation from Pekka Koskinen, Snoobi.

Tecnología

Makingsales and marketingtoolssmarterwithwebanalytics Pekka Koskinen, Snoobi 30.3.2011

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Customerssaythatwebanalytics is important, butdifficult and timeconsuming

Customersarenotinterested in reports, just benefits

Web analyticsprovides data to optimisewebsite, marketing and gettingleads

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Our mission: makingwebanalyticsbasedoptimisationautomated and easyfor customersbymakingothertoolsworksmarterwithwebanalytics,[object Object]

CRM powered by web analytics Salesteam Salesmanager Web analytics Visitors

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SEM poweredbywebanalytics Web analytics data inside SEM tool ,[object Object], MoreoptimizedSEM campaigns

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