Personal branding is about marketing yourself authentically to others and involves discovering your unique value, standing out from others, and building your brand in an authentic way. It is important to start developing your personal branding toolkit now, which can include elements like your brand avatar, business cards, social media profiles, and a blog, in order to leave your mark and ensure people can find information about you.

1. Personal
Branding
You Shy
You Die!!
Mohamed Gaafar

2. Mohamed Gaafar
O Microsoft Student Partner
O FocalPoint of Employability
– TechHope – Microsoft
Citizinship
O MSP Voice member -
Microsoft Corp. Redmond
USA
O Senior Student AAST

4. What is Personal Branding?
“Personal branding, by definition, is the
process by which we market ourselves to
others.”
Dan Schawbel
“A unique promise of value.”
“It is about Real, authentic and genuine”
William Arruda

5. Discover your brand !!
“Brand discovery is about figuring out what
you want to do for the rest of your life, setting
goals, writing down a mission, vision and
personal brand statement.”
Dan Schawbel

6. “Your self-impression = How
people perceive you”
Dan Schawbel

7. For WHO?
EveryONE

8. “To be outstanding, you need to stand out”
William Arruda

9. When?
NOW

10. Create Your Brand
“Build your brand in a way that’s
authentic to you”
William Arruda
The sum of all the marketing material
you should develop for your brand is
called a Personal Branding Toolkit.
It use to highlight your brand and allow
people to easily view what you’re about

11. Personal Branding toolkit
• Your brand avatar
• Business card`
• Email Address
• Domain name
• Blog
• Facebook – Twitter - LinkedIn

12. Summery
• Brand is a unique promise of value.
• It is about Real, authentic and genuine.
• To be outstanding, you need to stand out.
• Build your brand in a way that’s authentic to you
• If you don’t show up in search engine, you don’t
exist.
“Leave your mark on everything you do”
William Arruda
“You shy … You die”
John Antonios

13. Q&A

14. Contact me
Twitter.com/mgafar
facebook.com/Mohamed.Gaafar01
Blog: mgafar.com
Email: mgafar@msn.com
Mobile: 0114664544