Kick-off on a goldsmith and clockmaker solving the problem masons and architects weren ’t able to solve Talk about partnership The idea of time (acceleration), complexity and collaboration Introduce Social engineering thru what the Opera del Duomo did when they launched the contest on August 19th, 1418
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Persona: John Stone, 37, is married and the father of two girls. A high-tech professional, he lives in the suburbs of Atlanta. John has just landed at Atlanta Airport. As John walks from the plane requests directions to his car, he receives a text message from his iCAR with detailed directions to his parking space in the Lot He gets into his iCAR and his RFID enabled key switches the Dash from the default settings to his personalized display. Finally, before driving off John checks in with his family via video conference, using the Cisco onBoard TelePresence HD on a the new generation dashboard , As he gets underway, John checks his schedule by activating Voice Command to activate Webex. As his i.CAR synchronizes with his latest Calendar and Profile, integrated with the GPS it immediately displays the time and location of his next appointments and the fastest route to his meeting. As he heads downtown, traffic builds and he wants an alternate route. i-Cars form a virtual real time information network automatically feeding i-Car users local traffic conditions). John accesses i-Car Community and using this data GPS automatically builds the optimum route given current traffic conditions As he drives John uses the voice activated interface to explore the Chrysler i-Car apps store . He buys and downloads a new flight status tracker widget that had high community ratings in the iCAR site. John reaches the Customer ’s office 15 minutes before his meeting is scheduled to start. The parking lot is jammed. He sees a number of i-Car owners in the lot on his screen and starts a voice chat (VIM) with one to ask where there might be some available spaces. His i-Car VIM buddy directs him to an area with spaces. Activating the biometric anti theft settings he locks the car and heads in to close the deal…
John Stone, 37, is married and the father of two girls. A high-tech professional, he lives in the suburbs of Atlanta. As John ‘ s red-eye flight touches ground at Hartsfield-Jackson Atlanta International Airport, he wonders where he ‘ s parked his latest Chrysler i. CAR . John almost always forgets where he parked before leaving on a flight—a regular source of stress ever since he ‘ s owned a car. This time, however, he ‘ s at peace since he can communicate with his i. CAR GPS, which immediately sends detailed directions to his phone. John hasn ‘ t seen his family for over a week, and he is really looking forward to hugging them all tonight. Before driving off to his downtown office, he decides he wants to see his family now. Using his Cisco onBoard TelePresence HD heads-up display , John sees his 6 year-old daughter answering his call. After a brief chat with his family, John starts up his Plug-In Hybrid Chrysler i. CAR and undocks from the parking auto-retractable power docker . As his i. CAR synchronizes with his latest iPhone Calendar and Profile, it immediately displays time and location of his next appointments and the fastest route to his office while the rest of the car adapts accordingly. Most notably, John appreciates how the new i. CAR lighting and aroma system adapts the inside ambiance to the music list and the time of the day. This morning, John has a critical meeting with his boss and can ‘ t afford to be late. He knows that, despite it all, traffic jams are still a major hassle of commuting to Atlanta. On his GPS touchscreen interface , John spots a few other i. CAR users identified as an i. CAR logo. By simply touching a chosen one, John can access immediate WiMAX video feeds showing him that traffic is picking up considerably. The i. CAR Community Sensing Network has proposed a few alternative routes, so John decides to turn around on Nardelli avenue ( ). As he does so, John hears Chrysler ‘ s latest X-VIM (Crossroads Voice Instant Messaging) tell another i. CAR owner to "Go ahead, you have right of way. Have a good day." Immediately, he hears the other i. CAR owner say , "Thank you. You, too." As the car ends its turn, John accelerates, substituting the electric engine with the i. CAR 200HP Hydrogen next-generation engine recently developed jointly with NASA. As he drives past a flower shop, the i. CAR‘ s location-based Internet service displays a reminder message that today is Pat ‘ s birthday. Pat is John ‘ s long-time assistant, so he needs to make a quick stop. By the time he gets there, downtown Atlanta is really congested. There ‘ s nothing much he can do except reach out to his Buddy Network on his personal i. CAR VIM Channel . Like him, all his old friends (all i. CAR owners) are stuck in traffic, but it ‘ s OK because they can chat and use the Onboard Internet to plan their weekend fishing trip (where they will be staying and which fishing spots are the best bet). As he gets closer to the office, he realizes he forgot to print out personal documents he needs for his meeting. He hopes the i. CAR integrated Home Backup has all his media and personal files, which he can rapidly review and download on his PDA. John finally reaches the office, five minutes before his meeting is scheduled to start. The parking lot is jammed with other drivers trying to park their cars, but it ‘ s OK. A friendly Chrysler-owner is just pulling out and signals availability of a free spot, thereby earning ‚Chrysler Citizen ‘ – points she can use against rebates and also enter the quarterly Chrysler sweepstakes. John has programmed into i. CAR‘ s iValet functionality the short route to his parking space, so he can leave the car and let i. CAR park itself while he runs to his meeting.
UI: Ergonomics take center stage for in-car-operation Personalization Text-to-voice/ voice-to-text Text-2-voice/ voice-2-text Automation Technology takes on key driver responsibilities Driver determines grade of support