Make impacts, not software

•

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Martin Heider

Vortrag und Workshop inspiriert durch Gojko Adzic & Christian Hassa gehalten auf Agile Monday in Nürnberg

Empresariales Tecnología

@MARTINHEIDER
AGILE ENTHUSIAST, CONSULTANT, COACH, TRAINER & COMMUNITY GROOMER

SPEED DATING

DRAW, PERSONAL & PROFESSIONAL DATA, ABOUT IMPACT MAPPING

Projects

14%
29%
Successful
Challenged
Failed

57%

…

Waterfall vs. Agile Processes (2002 – 2010 )
Standish Group Chaos Report 2011

AGILE & SCRUM

Projects

18%
42%

Successful
Challenged
Failed

40%

Waterfall vs. Agile Processes (2002 – 2010 )
Standish Group Chaos Report 2011

AGILE & SCRUM

WHEN ARE WE DONE?

AND HOW DO WE KNOW THAT WE ARE?

CAN‘T TELL YOU THAT YOU RIGHT

NEGATIVE METRICS

IMPACT MAP STRUCTURE

CHRISTIAN HASSA @ XP2013

DEFINING GOALS

CHRISTIAN HASSA @ XP2013

COMBINING GOALS

CHRISTIAN HASSA @ XP2013

THE WAY WE OFTEN MISUSE THEM

PRODUCT ROADMAPS

THE WAY WE OFTEN USE THEM DOESN‘T HELP

PRODUCT ROADMAPS

TELL DISTANCE AND ROUTE TO YOUR GOAL

GOOD PRODUCT ROADMAPS

EXAMPLE OF A GAME DEVELOPMENT COMPANY

LEVELS & ACHIEVEMENTS

TICKET VALIDATION

CURRENT SYSTEM

CHRISTIAN HASSA @ XP2013

TICKET VALIDATION
• Target actors
– Regular traveler to work
– Ad-hoc traveler
– Tourists visiting Vienna

• Brainstorm
– Problems/desires of Actors
– Impacts to make on actors to change their behaviour for
supporting the goals of „Wiener Linien“
– Deliverables that support the desired impacts/outcomes

• Arrange in a map
– Who? <Actor>
– How? Can we make an <Impact>
– What? <Deliverable/Feature> would support this?

MOBILE

CHRISTIAN HASSA @ XP2013

TWEETS

Tweet Floor

• Teppich Bild und jede Menge Tweets
FOR TAKEAWAY

BOOKS & LINKS
–
–
–
–

Impact Mapping, Marjory Bisset, Gojko Adzic, Tom Poppendieck
www.impactmapping.org, Gojko Adzic
Make impacts, not software, keynote Gojko Adzic auf XP 2013
Story Maps in practice: ... build what really matters, Christian Hassa

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1. MAKE IMPACTS, NOT SOFTWARE

2. @MARTINHEIDER AGILE ENTHUSIAST, CONSULTANT, COACH, TRAINER & COMMUNITY GROOMER

3. SPEED DATING DRAW, PERSONAL & PROFESSIONAL DATA, ABOUT IMPACT MAPPING

4. 143 BILLIONS EURO

5. MAKES IT BETTER AND … AGILE & SCRUM

6. Projects 14% 29% Successful Challenged Failed 57% … Waterfall vs. Agile Processes (2002 – 2010 ) Standish Group Chaos Report 2011 AGILE & SCRUM

7. Projects 18% 42% Successful Challenged Failed 40% Waterfall vs. Agile Processes (2002 – 2010 ) Standish Group Chaos Report 2011 AGILE & SCRUM

8. AGILE & SCRUM DELIVERS FASTER, BUT…

9. WHEN ARE WE DONE? AND HOW DO WE KNOW THAT WE ARE?

10. CAN‘T TELL YOU THAT YOU RIGHT NEGATIVE METRICS

11. CAN‘T TELL YOU THAT YOU RIGHT NEGATIVE METRICS

12. MANY PROJECTS HAVE NO CLUE …

13. ABOUT

14. GOOD GOALS CHRISTIAN HASSA @ XP2013

15. IMPACT MAP STRUCTURE CHRISTIAN HASSA @ XP2013

16. DEFINING GOALS CHRISTIAN HASSA @ XP2013

17. COMBINING GOALS CHRISTIAN HASSA @ XP2013

18. THE WAY WE OFTEN MISUSE THEM PRODUCT ROADMAPS

19. THE WAY WE OFTEN USE THEM DOESN‘T HELP PRODUCT ROADMAPS

20.

21. TELL DISTANCE AND ROUTE TO YOUR GOAL GOOD PRODUCT ROADMAPS

22. HOW DO YOU DECLARE SUCCESS?

23. HOW DO YOU DECLARE SUCCESS?

24. …, WHO & HOW

25. IMPACTS

26.

27. CREATE OPTIONS

28.

29. EXAMPLE OF A GAME DEVELOPMENT COMPANY LEVELS & ACHIEVEMENTS

30. NEW PLAYERS

31. MINDMAP … ADZIC GOJKO @ XP2013

32. TICKET VALIDATION CURRENT SYSTEM CHRISTIAN HASSA @ XP2013

33. TICKET VALIDATION • Target actors – Regular traveler to work – Ad-hoc traveler – Tourists visiting Vienna • Brainstorm – Problems/desires of Actors – Impacts to make on actors to change their behaviour for supporting the goals of „Wiener Linien“ – Deliverables that support the desired impacts/outcomes • Arrange in a map – Who? <Actor> – How? Can we make an <Impact> – What? <Deliverable/Feature> would support this? MOBILE CHRISTIAN HASSA @ XP2013

34.

35. INSIGHTS

36. TWEETS Tweet Floor • Teppich Bild und jede Menge Tweets FOR TAKEAWAY

37. OPEN QUESTIONS

38. BOOKS & LINKS – – – – Impact Mapping, Marjory Bisset, Gojko Adzic, Tom Poppendieck www.impactmapping.org, Gojko Adzic Make impacts, not software, keynote Gojko Adzic auf XP 2013 Story Maps in practice: ... build what really matters, Christian Hassa

39. @MARTINHEIDER AGILE ENTHUSIAST, CONSULTANT, COACH, TRAINER & COMMUNITY GROOMER

Make impacts, not software

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