My presentation for the National Sustainability Conference. "This presentation hopes to highlight some of the environmental social media projects that have been done in Singapore and some of the lessons learnt through the process."

1. and beyond: Environmental Cyber-Advocacy in Singapore a sharing of ideas by November Tan [email_address] http://leafmonkey.blogspot.com http://twitter.com/leafmonkey

2. and beyond: Environmental Cyber-Advocacy in Singapore a sharing of ideas by November Tan [email_address] http://leafmonkey.blogspot.com http://twitter.com/leafmonkey

3. Evolution?

4. The Evolution Continues

5. The Evolution Continues Revolution?

7. Web 1.0

8. Web 2.0

9. The Evolution Continues Revolution?

10. Generating Content

11. The Evolution Continues Revolution?

12. Social Networking Tools

13. SOCIAL MEDIA

15. Basic “Badge Wearing” Group

17. “ I want to go Cyrene Reef!”

18. How effective is it?

19. Translating to real world action “ Thousand protest whale shark in captivity” Bridging Digital Divide Petition Group

20. What is your “real world” objective? Flash Mob Generating Support Fund Raising Awareness Campaigns Events Change? Recruiting Volunteers

23. Possibilities are Endless Limited only by our Creativity