Smartphone and mobile device usage is on a continuous rise and the trend will continue in 2015. If you have a business website then focus on the traffic generated through various types of mobile devices.

1. Mobile Search - A Continuous Rise in 2015
Experts have stated last year that in 2015 the mobile search will reach the top. They
stated that in 2015 the Smartphones, tablets and all the other mobile devices will
easily surpass the traditional search activity done on desktop or laptop.
With increase in prominence, availability and usage of Smartphones at quite a high
level indicates that mobile search will grow more in 2015. We have almost completed
the first quarter of 2015 and the trends show that the statements made by experts
last year are quite true.
In a recently held press conference, Google stated that digital retailing is on huge rise.
This is happeningmajorly because more and more people are getting access of
Smartphone.Accessing web through mobile has never been on such a high in history.
Google reported thatlast year in the month of December, mobile search in
Australiaaccounted for more than 50% of total Google search traffic.
With more people using their Smartphone to search for multiple things, it has become
quite important to take advantage of the growing opportunities to target possible
clients. Just like desktop, mobile search also takes various points into consideration
such as:
Screens or displays are smaller, therefore search results are different.
Website may not offer same search engine trans-coding on mobile.
Screen/displays are smaller.
Mobiles have totally different search behaviour/intents than a desktop.
Different types of bots (for example, GoogleBot-Mobile)
There is a high chance that in near future mobile search would be generating more
visitors to websites.This is bound to happen with mobiles becoming more hi-tech and

2. sophisticated. With the increase usage of Smartphone, mobile search for services and
goods would become first choice for the majority of people in the future.
If you are attracted to the idea of promoting your website through mobile search,
then it is important to ensure that it fits properly on smaller screens. The layout
should be aesthetically pleasing and information must be conveyed properly to the
visitors. An easy to navigate website would encourage the user to go for your services
and products.
At Online Consulting, our expert team would provide full assistance in creating a SEO
Australia campaign for your website. We have vast experiencein SEO servicesand in
creating campaigns targeted at portable device users.Online Consulting will make your
website visible on the first page of search engine results for Smartphone and tablet
users.Our team can deliver amazing results for your campaign by continuous
monitoring operation of digital marketing Sydney.