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lost
anxious
lonely
isolated
depressed
unhappiness
is a global grand challenge
AROMATHERAPY
key to wellness
we share peace
To comfort people physically
and psychologically
handmade
gift
craft
workshop
handmade gift
100%
handmade by
low income
women
100%
natural
craft workshop
100%
paying
forward for
community
wellness
100%
relaxing and
fun
2000 units
of handmade gifts
>90%
happy customers return
351 students
made crafts in our workshop
32kHKD
cash for growth
behind the scene
communities
2
experts
2
space
4
instructors
3
Gaga
designer
Christy
operations
Laurel
finance
Michelle
manager
Marcus
social
media
strategy
focus on:
aromatherapy,
handmade, local
community
diverge from
competitors:
gifts instead of
personal care,
craft workshop instead
of skill workshops
strategy and values
values
Customer Intimacy
Integrity
Social-environmental
Global Problem Solver
competitors
DK
treatment, skills workshop,
essential oil products
Neal’s Yard
personal care, supplements
Penny Price
essential oil products,
personal care, consultation,
skill course
So Soap
personal care, community,
green
Approaching 2016
where this leads to
3 years1 year 10 years
strengthening ties,
international roots,
build reputation,
improve processes
beauty cafe,
international presence
(Tokyo, Beijing, Taipei,
Jakarta)
Wellness Island
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