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07 Contemporary Media Issues - Baudrillard Symbolic Exchange Hyperreality

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Alleyn's School Film Studies Department
Alleyn's School Film Studies Department

...from Baudrillard and the Media by William Merrin Polity 2005

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Contemporary Media Issues Baudrillard, Symbolic Exchange and Hyperreality
There is no theory of the media . Jean Baudrillard ‘Requiem for the Media’ (1971) Quote 1 I thought he was supposed to be a postmodernist?
Definition of Postmodernism ,[object Object],[object Object]
Baudrillard and the Media (2005) ,[object Object],[object Object],[object Object],[object Object]
Baudrillard and the Media (2005) ,[object Object],[object Object],[object Object]
The mass media are anti-mediatory and…fabricate non-communication – this is what characterizes them. Jean Baudrillard ‘Requiem for the Media’ (1971) Quote 2 Like I said before, I thought he was supposed to be a postmodernist?
Symbolic Exchange ,[object Object],[object Object],[object Object]
The sacred ,[object Object],[object Object]
‘… not the flow but the ebb of communal life’ Roger Caillois (1980) Quote 3
The sacred ,[object Object],[object Object]
The creation of ‘the sign’ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Symbolic vs Semiotic Exchange ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Example of ‘the symbolic’ ,[object Object],[object Object],[object Object]
 
Examples of ‘the semiotic’ ,[object Object],[object Object],[object Object]
Disneyland Paris
Themed Pubs
Symbolic Exchange ,[object Object],[object Object],[object Object],[object Object]
Symbolic Exchange ,[object Object]
Disneyland & Hyperreality ,[object Object],[object Object],[object Object],[object Object],[object Object]
Disneyland & Hyperreality ,[object Object],[object Object],[object Object]
Hyperreality & Simulacra ,[object Object],[object Object],[object Object],[object Object]
Hyperreality ,[object Object],[object Object]
Hyperreality ,[object Object],[object Object],[object Object]

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07 Contemporary Media Issues - Baudrillard Symbolic Exchange Hyperreality

  • 1. Contemporary Media Issues Baudrillard, Symbolic Exchange and Hyperreality
  • 2. There is no theory of the media . Jean Baudrillard ‘Requiem for the Media’ (1971) Quote 1 I thought he was supposed to be a postmodernist?
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  • 6. The mass media are anti-mediatory and…fabricate non-communication – this is what characterizes them. Jean Baudrillard ‘Requiem for the Media’ (1971) Quote 2 Like I said before, I thought he was supposed to be a postmodernist?
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  • 9. ‘… not the flow but the ebb of communal life’ Roger Caillois (1980) Quote 3
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