2. MOBILE: A potential paradigm shift for
consumers and businesses alike
• 87% of the world’s
population have mobile
phones
• Smartphone sales were
up 63.1% in 2011
• 1.2 billion web users
worldwide
• Over 300,000 apps
have been developed
in the last 3 years and
– These have been
downloaded 10.9 bullion
times
• Mobile web surfing is
estimated to overtake
desktop web surfing by
2015
• M-Commerce (Mobile
Commerce) will witness
a 99 fold increase in 6
years based on
estimates
• 9/10 mobile searches
result in action i.e. a
purchase, store visit,
etc

3. The Yowly Platform
Yowly is an iOS app made for college
students and urban professionals who can
easily order lunch without leaving their
desk or order dinner on the way home
from the gym or class.
The Yowly system includes an Android-based Tablet
Application that functions as a delivery terminal in
the customer premises.

4. The Yowly Approach
User orders through the
Yowly iOS app
The Yowly Terminal App
receives the order in real-time
Yowly simplifies the service through an app centric approach to restaurant delivery.
The restaurant sends
notifications to the customer
within the app.

5. Yowly tells you where the nearest
restaurant is.

6. Push notifications help you track
your orders.

7. Stored payment information makes
in-app payment faster and easier.

8. Customize the UI to enhance
branding.

9. Yowly for Carriers
Value Added Service for Small Business
– Yowly can be whitelabelled as a standalone, branded platform for
restaurants.
– New product/service offering
– Additional revenues from monthly or prepaid 4G/4G use of Android
tablets given to restaurants

10. An Alternative Delivery Brand
The carrier can also develop its
own brand and operate its own
delivery aggregation service to
serve the Philippine Market.

11. Crazy for Yowly
• On the go ordering anytime, anywhere
• Hundreds of menus in your pocket
– Search cuisine, menu items or specific
restaurants and let Yowly filter the choices for you
• Time saver
– Past orders, addresses and payment information
saved for speedy reordering
• Data collection and access to all in-app
transactions (for the restaurant owner)

12. Next Steps
• Call us to learn more about Yowly
• Tailor the product to your needs
• License fees
• Option to white label the app
• Pioneer mobile food delivery in the
Philippines/Southeast Asia
• AppAddictive will maintain and update the
software from its NYC/Asia offices.

13. Product Roadmap
Android app (late 2012)
Mobile website (late 2012)
Web-based ordering (late 2012)
Daily deals (early 2013)
POS integration (early 2013)