4 Technology Trends to Watch - Growth of Mobile, Internet of Things, 3D Printing and Collaborative Consumption - Mike Merrill Pinnacle Summit

•

4 recomendaciones•3,041 vistas

Presentation delivered as a Keynote at The Pinnacle Corporation's Annual Customer Event. Discusses mobile, Internet of Things, 3D Printing, and Collaborative Consumption. Mentions IFTTT, SmartThings, Belkin WeMo, MakerBot, Foursquare among others

Tecnología Empresariales

@MikeDMerrill
Tech Trends
ReachLocal
Mike Merrill
@MikeDMerrill

@MikeDMerrill
3
Organizations
Experience
Education
Companies
•  Digital Strategy and Demand Generation
•  Social Media & Content Marketing
•  Sales & Business Development
•  Product Marketing & Management
•  Operations Management
•  Accounting

@MikeDMerrill
Forget About Technology
“It’s all about human needs. We will use
whatever technology that will make it easier to
satisfy our needs, express ourselves online,
connect to others or simplify our lives.”
-  David Rowan
Founding Editor, Wired UK

@MikeDMerrill
Smartphone shipments > PCs est. 2012
November 2010

@MikeDMerrill
Smartphone shipments > PCs February 2011
February 2011

@MikeDMerrill
% of Time Spent in Media vs. % of Ad Spend

@MikeDMerrill
Mobile is The First Screen

@MikeDMerrill
Mobile Gas Station Apps
Fuel Finder Gas Buddy RoadNinja RoadAhead Waze

@MikeDMerrill
Local Marketing Fail
45%
are not doing
geo-modified
paid search
40%
are not
managing local
business listings
34%
are not doing
online directory
ads
55%
are not on local
online review
sites

@MikeDMerrill
Local Search: Google+ Local

@MikeDMerrill
Using IFTTT for automation

@MikeDMerrill
IFTTT Recipes for WeMo & Smartthings

@MikeDMerrill
Call Me If The Liquor Cabinet Opens

@MikeDMerrill
Mass customization of
meals based on personal
data in the cloud and rise
of 3D printers

@MikeDMerrillLiberator: First 3D Printed Gun

@MikeDMerrill
UPS offers 3D Printing at their stores

@MikeDMerrill
3D Printer Will Disrupt Industries
•  How do we ensure copyright protection?
•  How can you regulate an industry such as print on demand guns,
drug making equipment, etc.?
•  How will shipping and warehousing companies be affected?
•  Will a company be able to manage a recall when replacement parts
are printed on demand?
•  Who is liable if a printed on demand part causes negligence?

@MikeDMerrill
6 Key Industries Affected
•  Labor: oDesk, Elance, Taskrabbit
•  Transportation: Uber, Lyft, RelayRide, Carpooling.com, ZipCar
•  Hospitality: AirBnB, HomeExchange
•  Office Rental: Liquidspace, OpenDesks, PivotDesk
•  Banking: LendingClub, Prosper, Kickstarter
•  Products & Apparel: Chegg, Bookcrossing, Rent the Runway,
UseSold.com, Toyswap

@MikeDMerrill
“The Currency of the New Economy is Trust”
- Rachel Botsman

@MikeDMerrill
How to participate
•  Provide hybrid/electric charging station – Volt, Tesla, Leaf, etc.
•  Host ZipCar rental spots
•  UPS / Amazon Lockerbox
•  Rent underutilized assets

@MikeDMerrill
1 Understand how economy is driving tech transformation
2 Look at the edges
3 Don’t need to be early adopter but fast follower
4 Relentlessly test, measure and iterate with data

@MikeDMerrill
Questions?
•  TWITTER: @MikeDMerrill
•  EMAIL: Mike.Merrill@ReachLocal.com
•  BLOG: http://blog.reachlocal.com
•  WEBSITE: http://www.reachlocal.com
•  TWITTER: @ReachLocal

Más contenido relacionado

La actualidad más candente

Brands-Only Summit Social Media Case Study: United Airlines, presented by Lor...SocialMedia.org

Relationship ROI with Jessika Phillips Jessika Phillips | NOW Marketing Group

5 ways to make big data small, presented by Sharon CrostSocialMedia.org

How to lead a social media engagement strategy, presented by Ryan DickersonSocialMedia.org

The Event Marketer's Toolkit: Important Strategies to Implement Now with Tama...Eventbrite

IBM Watson + Hootsuite Social BreakfastJeremy Waite

The 2017 State of Social Marketing Report RevealBryan Blackburn

8 Social Media Trends to Watch in 2019Arik Hanson

Shut up and listen: Social Listening beyond your brandJellyfish Online Marketing

Break Down B2B Silos and Lead with Data to Drive Marketing PerformanceSocialTribe

Marketing Week Live 2017Jeremy Waite

Social data intelligence, presented by Susan EtlingerSocialMedia.org

Twitter Inspiration from the LIMRA Social Media ConferenceMarketing_Communications

Why LinkedIn is the Ultimate Social Selling Tool InsideSales.com

Babel camp 2016 - Social SellingMick Griffin

The Business of Being SocialChicago AMA

[WEBINAR] Building Your Brand Using Social InsightsLeadtail

Leadtail + Social-Centered Selling WebinarLeadtail

[WEBINAR] How Digital Marketers Engage on Social MediaLeadtail

La actualidad más candente (19)

Brands-Only Summit Social Media Case Study: United Airlines, presented by Lor...

Relationship ROI with Jessika Phillips

5 ways to make big data small, presented by Sharon Crost

How to lead a social media engagement strategy, presented by Ryan Dickerson

The Event Marketer's Toolkit: Important Strategies to Implement Now with Tama...

IBM Watson + Hootsuite Social Breakfast

The 2017 State of Social Marketing Report Reveal

8 Social Media Trends to Watch in 2019

Shut up and listen: Social Listening beyond your brand

Break Down B2B Silos and Lead with Data to Drive Marketing Performance

Marketing Week Live 2017

Social data intelligence, presented by Susan Etlinger

Twitter Inspiration from the LIMRA Social Media Conference

Why LinkedIn is the Ultimate Social Selling Tool

Babel camp 2016 - Social Selling

The Business of Being Social

[WEBINAR] Building Your Brand Using Social Insights

Leadtail + Social-Centered Selling Webinar

[WEBINAR] How Digital Marketers Engage on Social Media

Destacado

Future Trends in Technology and Education: an overview for 2013Bryan Alexander

4 Fascinating Trends in Education TechnologyLiveTiles

Reading With English Language LearnersSusan Rutledge

Lecture 6 collaborative consumption and creating shared value using onlne ser...suresh sood

Collaborative Consumption and New Business Opportunities (updated 4 Jul 2011)Green Future Solutions

9flatsGewrgia Kouboura

Collcons keynoteinkafunky

Designing for Collaborative ConsumptionMichelle Thorne

Media Barter with OrmitaDaniel Evans

Sharing Economy & Collaborative ConsumptionRobin Teigland

Collaboration or business?. Collaborative consumption. From value for users t...Amaya Apesteguía

Collaborative Consumption - Convention & Meetings IndustryDavid Jones

Collaborative Consumption: Is this the Future of Retail?Elliot Leung

2013 09 19 presentation share_nl peer-to-peer meet-upPieter van de Glind

Collaborative consumptionIBM Global Process Services

Collaborative ConsumptionLaura Amole

Collaborative consumption Alexandra Penel englishAlexandra Brandt

Why Integrate Technology In Teachingmustgo20

Using Technology In The Language ClassroomErin Lowry

Top 10 trends In Education Technology for 2016karima1

Destacado (20)

Future Trends in Technology and Education: an overview for 2013

4 Fascinating Trends in Education Technology

Reading With English Language Learners

Lecture 6 collaborative consumption and creating shared value using onlne ser...

Collaborative Consumption and New Business Opportunities (updated 4 Jul 2011)

9flats

Collcons keynote

Designing for Collaborative Consumption

Media Barter with Ormita

Sharing Economy & Collaborative Consumption

Collaboration or business?. Collaborative consumption. From value for users t...

Collaborative Consumption - Convention & Meetings Industry

Collaborative Consumption: Is this the Future of Retail?

2013 09 19 presentation share_nl peer-to-peer meet-up

Collaborative consumption

Collaborative Consumption

Collaborative consumption Alexandra Penel english

Why Integrate Technology In Teaching

Using Technology In The Language Classroom

Top 10 trends In Education Technology for 2016

Similar a 4 Technology Trends to Watch - Growth of Mobile, Internet of Things, 3D Printing and Collaborative Consumption - Mike Merrill Pinnacle Summit

Digital Marketing Trends: Experts Insights on How to Gain a Competitive Edge ...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

8 Interactive Trends Changing the Business LandscapeTim Sandlund

Mobile MarketingJeff Sawyer

Introduction to Digital Marketing - 2015Edwin Korver

Big Data's Big Paradox_Dr. Nita RollinsNita Rollins, Ph.D.

SEJ Summit 2017: The Rise of Intelligent Search and Tomorrow's Consumers by D...Search Engine Journal

2015 Digital TrendsJathukulan S

Digital Transformation? Put People First and Tech Will FollowGerrie Smits

160419 CIO Enterprise Mobility Dig AdvantageDr. Bill Limond

5 Step Strategy to Social CRM Alexandra Maia

For Small businessesJorge Gonzalez

The Digital GapCleverwood Belgium

Hey, Financial Services - Get Serious About Social, or Get Spanked!Lithium

C3 for Washington Newspaper Publishers AssociationSteve Buttry

Mobile Marketing 101Mylik Ganey

Why mobile Marketing matters in 2011ClarkMedia, Inc

2.10.15 webinarSocial Media Today

Small BusinessDeborah Manley

2016 Social Media TrendsRad Integrated Media

Social Media and the Transportation IndustryKyle Lacy

Similar a 4 Technology Trends to Watch - Growth of Mobile, Internet of Things, 3D Printing and Collaborative Consumption - Mike Merrill Pinnacle Summit (20)

Digital Marketing Trends: Experts Insights on How to Gain a Competitive Edge ...

8 Interactive Trends Changing the Business Landscape

Mobile Marketing

Introduction to Digital Marketing - 2015

Big Data's Big Paradox_Dr. Nita Rollins

SEJ Summit 2017: The Rise of Intelligent Search and Tomorrow's Consumers by D...

2015 Digital Trends

Digital Transformation? Put People First and Tech Will Follow

160419 CIO Enterprise Mobility Dig Advantage

5 Step Strategy to Social CRM

For Small businesses

The Digital Gap

Hey, Financial Services - Get Serious About Social, or Get Spanked!

C3 for Washington Newspaper Publishers Association

Mobile Marketing 101

Why mobile Marketing matters in 2011

2.10.15 webinar

Small Business

2016 Social Media Trends

Social Media and the Transportation Industry

Más de Mike Merrill

How To Identify Local Influencers - Mike Merrill #BrandAidTX 2013Mike Merrill

Leveraging Local Influencers - Mike Merrill - Driving Sales Executive SummitMike Merrill

Gamification of User Adoption Startup WeekendMike Merrill

PAII Presentation on Google, Content Marketing, Social Media ROI, and GrouponMike Merrill

Social Media ROI ExplainedMike Merrill

DFW Unplugged Social Media Club of DallasMike Merrill

Social Media Measurement and ROIMike Merrill

Baskin-Robbins Ice Cream Social with Facebook, Twitter and FlickrMike Merrill

Taking Social Media to the Next Level #paiiMike Merrill

The Age Of The Brandividual DFWAMAMike Merrill

For the Love of Bacon - America's Cult MemeMike Merrill

Social Media WorkshopMike Merrill

The Age of the BrandividualMike Merrill

Más de Mike Merrill (13)

How To Identify Local Influencers - Mike Merrill #BrandAidTX 2013

Leveraging Local Influencers - Mike Merrill - Driving Sales Executive Summit

Gamification of User Adoption Startup Weekend

PAII Presentation on Google, Content Marketing, Social Media ROI, and Groupon

Social Media ROI Explained

DFW Unplugged Social Media Club of Dallas

Social Media Measurement and ROI

Baskin-Robbins Ice Cream Social with Facebook, Twitter and Flickr

Taking Social Media to the Next Level #paii

The Age Of The Brandividual DFWAMA

For the Love of Bacon - America's Cult Meme

Social Media Workshop

The Age of the Brandividual

Último

Glenn Lazarus- Why Your Observability Strategy Needs Security Observabilityitnewsafrica

Generative Artificial Intelligence: How generative AI works.pdfIngrid Airi González

React Native vs Ionic - The Best Mobile App FrameworkPixlogix Infotech

Email Marketing Automation for Bonterra Impact Management (fka Social Solutio...Jeffrey Haguewood

4. Cobus Valentine- Cybersecurity Threats and Solutions for the Public Sectoritnewsafrica

Kuma Meshes Part I - The basics - A tutorialJoão Esperancinha

The Future Roadmap for the Composable Data Stack - Wes McKinney - Data Counci...Wes McKinney

2024 April Patch TuesdayIvanti

A Glance At The Java Performance ToolboxAna-Maria Mihalceanu

Tampa BSides - The No BS SOC (slides from April 6, 2024 talk)Mark Simos

Long journey of Ruby standard library at RubyConf AU 2024Hiroshi SHIBATA

QCon London: Mastering long-running processes in modern architecturesBernd Ruecker

Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Mark Goldstein

So einfach geht modernes Roaming fuer Notes und Nomad.pdfpanagenda

UiPath Community: Communication Mining from Zero to HeroUiPathCommunity

Transcript: New from BookNet Canada for 2024: BNC SalesData and LibraryData -...BookNet Canada

Digital Tools & AI in Career DevelopmentMahmoud Rabie

Accelerating Enterprise Software Engineering with PlatformlessWSO2

Decarbonising Buildings: Making a net-zero built environment a realityIES VE

Why device, WIFI, and ISP insights are crucial to supporting remote Microsoft...panagenda

4 Technology Trends to Watch - Growth of Mobile, Internet of Things, 3D Printing and Collaborative Consumption - Mike Merrill Pinnacle Summit

1. @MikeDMerrill 4 Tech Trends

2. @MikeDMerrill Tech Trends ReachLocal Mike Merrill @MikeDMerrill

3. @MikeDMerrill 3 Organizations Experience Education Companies •  Digital Strategy and Demand Generation •  Social Media & Content Marketing •  Sales & Business Development •  Product Marketing & Management •  Operations Management •  Accounting

4. @MikeDMerrill Forget About Technology “It’s all about human needs. We will use whatever technology that will make it easier to satisfy our needs, express ourselves online, connect to others or simplify our lives.” -  David Rowan Founding Editor, Wired UK

5. @MikeDMerrill Mega Trend 1 Mobile

6. @MikeDMerrill Smartphone shipments > PCs est. 2012 November 2010

7. @MikeDMerrill Smartphone shipments > PCs February 2011 February 2011

8. @MikeDMerrill % of Time Spent in Media vs. % of Ad Spend

9. @MikeDMerrill

10. @MikeDMerrill Mobile is The First Screen

11. @MikeDMerrill

12. @MikeDMerrill Mobile Gas Station Apps Fuel Finder Gas Buddy RoadNinja RoadAhead Waze

13. @MikeDMerrill

14. @MikeDMerrill Local Marketing Fail 45% are not doing geo-modified paid search 40% are not managing local business listings 34% are not doing online directory ads 55% are not on local online review sites

15. @MikeDMerrill Local Search: Google+ Local

16. @MikeDMerrill Local Search: Foursquare

17. @MikeDMerrill Local Search: Facebook

18. @MikeDMerrill Local Search: AroundMe

19. @MikeDMerrill Future of Mobile?

28. @MikeDMerrill Using IFTTT for automation

29. @MikeDMerrill IFTTT Recipes for WeMo & Smartthings

30. @MikeDMerrill Text to Turn Outlet Off

31. @MikeDMerrill Call Me If The Liquor Cabinet Opens

32. @MikeDMerrill

33. @MikeDMerrill Mega Trend 3 3D Printing

34. @MikeDMerrill

35. @MikeDMerrill

36. @MikeDMerrill

37. @MikeDMerrill Mass customization of meals based on personal data in the cloud and rise of 3D printers

38. @MikeDMerrill

39. @MikeDMerrill

40. @MikeDMerrill

41. @MikeDMerrillLiberator: First 3D Printed Gun

42. @MikeDMerrill

43. @MikeDMerrill UPS offers 3D Printing at their stores

44. @MikeDMerrill

45. @MikeDMerrill

46. @MikeDMerrill 3D Printer Will Disrupt Industries •  How do we ensure copyright protection? •  How can you regulate an industry such as print on demand guns, drug making equipment, etc.? •  How will shipping and warehousing companies be affected? •  Will a company be able to manage a recall when replacement parts are printed on demand? •  Who is liable if a printed on demand part causes negligence?

47. @MikeDMerrill

48. @MikeDMerrill

49. @MikeDMerrill

50. @MikeDMerrill 6 Key Industries Affected •  Labor: oDesk, Elance, Taskrabbit •  Transportation: Uber, Lyft, RelayRide, Carpooling.com, ZipCar •  Hospitality: AirBnB, HomeExchange •  Office Rental: Liquidspace, OpenDesks, PivotDesk •  Banking: LendingClub, Prosper, Kickstarter •  Products & Apparel: Chegg, Bookcrossing, Rent the Runway, UseSold.com, Toyswap

51. @MikeDMerrill “The Currency of the New Economy is Trust” - Rachel Botsman

52. @MikeDMerrill

53. @MikeDMerrill How to participate •  Provide hybrid/electric charging station – Volt, Tesla, Leaf, etc. •  Host ZipCar rental spots •  UPS / Amazon Lockerbox •  Rent underutilized assets

54. @MikeDMerrill 1 Understand how economy is driving tech transformation 2 Look at the edges 3 Don’t need to be early adopter but fast follower 4 Relentlessly test, measure and iterate with data

55. @MikeDMerrill Questions? •  TWITTER: @MikeDMerrill •  EMAIL: Mike.Merrill@ReachLocal.com •  BLOG: http://blog.reachlocal.com •  WEBSITE: http://www.reachlocal.com •  TWITTER: @ReachLocal

4 Technology Trends to Watch - Growth of Mobile, Internet of Things, 3D Printing and Collaborative Consumption - Mike Merrill Pinnacle Summit

Recomendados

Recomendados

Más contenido relacionado

La actualidad más candente

La actualidad más candente (19)

Destacado

Destacado (20)

Similar a 4 Technology Trends to Watch - Growth of Mobile, Internet of Things, 3D Printing and Collaborative Consumption - Mike Merrill Pinnacle Summit

Similar a 4 Technology Trends to Watch - Growth of Mobile, Internet of Things, 3D Printing and Collaborative Consumption - Mike Merrill Pinnacle Summit (20)

Más de Mike Merrill

Más de Mike Merrill (13)

Último

Último (20)

4 Technology Trends to Watch - Growth of Mobile, Internet of Things, 3D Printing and Collaborative Consumption - Mike Merrill Pinnacle Summit