Auteur : Adrian GERBER, Innovation Consultant, Berne, Suisse, Atizo
Réalisé lors du 4ème Atelier Microtechniques & Innovation de Minnovarc, les 11 et 12 octobre 2012, Ste-Croix, Suisse
Plus d'infos sur www.minnovarc.fr
2. The wisdom of the crowds
Why is the studio joker so popular?
3.
4. What is Atizo?
Media
Community
Innovators: 17'087 Customers
Ideas: 73'210
Projects: 183
Company
Founded: 2007
Science 12 employees
Offices: Bern & Zürich
10. Customer Benefits - Marketing
Using top level crowdsourcing tools.
Involve customers in to the development of new products.
Lower the amount of flops, by involving customers in
evaluation.
Use social media activities by including our facebook app.
Improve customer loyality by collecting customer insights.
11. Customer Benefits - Development
Simplify and speed up the innovation process.
Involve stakeholders in to the development of new products.
A tool to fight organizational blindness.
Using cool innovation tools.
Focused brainstorming on a carefully selected topic.
12. Customer Benefits - HR
Increase employees motivation by collecting insights.
Involve employees in to the development of new products.
Simplify and speed up the innovation process.
Using cool innovation tools.
A tool to fight organizational blindness.
13. Possible fields of application
Products &
Aervices Strategy
Marketing
Processes