Startupyatra is an initiative of nurture talent academy to bring all startups together and connected. Viralcurry is responsible for its online promotions and takes care of all the social media needs for this campaign.
2. Overview
Startupyatra’s Campaign was of two contests :
1. Introductory contest held on 24th – 26th May,
2013 aimed at increasing followers and reach
out to maximum crowd on twitter.
Hashtag - #IwishtobeEntrepreneur
2. Branding contest held on 30th – 31st May, 2013
aimed at branding and promotions of sponsors
and other entities related to the Campaign.
Hashtag - #mywebsiteidea
3. Followers
• Followers on 23rd may (at the starting of the
campaign) - 26
• Followers on 31st may - 817
15. And people tweeted about
#IwishtobeEntrepeneur after contest
as well
• Hashtag #IwishtobeEntrepeneur trended for 3
days. Even after the end of the contest!
• Startupyatra became famous not only in India,
but also in the U.S. Tweets were retweeted
more than 150 times by U.S citizens.