A TYPICAL MARKETING WORKSHOP HELD BY SRIDAYA COMPANY TO ASSESS ITS MARKET POTENTIALS. THE RESULTS OF THE WORKSHOP WERE ENCOURAGING IN TERMS OF MOTIVATION AND MOTIVATION.

1. Marketing Workshop

2. Objectives
To motivate and commit marketers to excel in
achieving business goals.
Review and understand the challenges in the
marketing of educational learning products and
services.
Identify the strategies to face and overcome
challenges of marketing SRIDAYA services.
Resolve to undertake and achieve or excel
business target.

3. Welcome
We are ONE
we are All Markters
We HAVE Resources
We CAN Win
We SHOULD MARKET to Succeed
We are COMMITTED

4. Questionaire

5. Your Attitude Towards Selling
To measure your attitude towards selling,
complete this exercise. On another sheet of
paper write a 5 to indicate your attitude could
not be better in this area; write 1 to indicate you
definitely do not agree. Write 2, 3, 4, if you are
saying something in between disagree and agree

6. Question 1
There is nothing demeaning about selling a good or
service to prospects.

7. Question 2
I would be proud to tell friends selling is my career.

8. Question 3
I can approach customers, regardless of age,
appearance or behaviour with a positive attitude.

9. Question 4
On bad days - when nothing goes right - I can still be
positive.

10. Question 5
I am enthusiastic about selling.

11. Question 6
Having customers turn me down does not cause me
to be negative.

12. Question 7
The idea of selling challenges me.

13. Question 8
I consider selling to be profession.

14. Question 9
Approaching strangers (customers) is interesting and
usually enjoyable.

15. Question 10
I can always find something good in a customer.

17. AGENDA
 9.00am-Welcoming Address
Chairman/MD (YBhg. Dato' A.Thevasagayam)
 9.05am-Questionnaire Survey- Bali(Marketing Lead)
 9.15am-Our Expectations -MasiAboo
 9.30am-Our Capabilities/Capacities-Masi
 10.30am-Product Knowledge
Masi/Zainal/Jalil/Sarraf/Prof Zul
• 9.30am-The Marketing Process-Masi/Aboo
 TEA Break
 10.45-Challenges in Marketing-Dennis/Masi
 11.00.Noon-Strategies to Excel
 11.30pm-Sharing Survey Results & Opinions
 12.20am-Conclusion & Commiment