5. Reference everywhere
Merging service points
Tiered or stratified staffing
Embedded liaison librarians
6. Reference everywhere
Merging service points
Tiered or stratified staffing
Embedded liaison librarians
Change agents
7. Reference everywhere
Merging service points
Tiered or stratified staffing
Embedded liaison librarians
Change agents
Virtual services and resources
8. Reference everywhere
Merging service points
Tiered or stratified staffing
Embedded liaison librarians
Change agents
Virtual services and resources
Makerspaces
9. Reference everywhere
Merging service points
Tiered or stratified staffing
Embedded liaison librarians
Change agents
Virtual services and resources
Makerspaces
Mobile apps to extend library branding
10.
11.
12.
13. Quiet study areas
Circulation and Access
Collaborative meeting spaces
Cataloging, classification of information
Collection Development
Reference and Instruction
14. Symbiotic relationship with community of users
(Tyckoson 2001)
Bricks and clicks
Meet unique info needs of community
Organize info within collections and beyond
Streamline access to key info
Reach out to address key issues of
community
15. Books are for use
Every reader his book
Every book its reader
Save the time of the reader
The library is a growing organism
16. Flipped classroom
Scholarly communication
Open access
Big data
Globalization
Mobile learning
MOOCs
17. Social learning
Participatory content
Group reports in video formats
Peer-grading
Hybrid flipped classroom
20. Model chosen reflects values of institution:
Process over information (centered on
bibliographic instruction)
Information over process (centered on
answering specific question)
Most institutions use combo
of two models
21. Instruction on using library1
Answer patron inquiries
Aid patron in selecting resources
Promote library to demonstrate its value
within the community
22. Traditional reference desk model (emphasis
on library as place- come to us for help)
Teaching library model – no desk,
instructional librarian duties
Tiered model – (Brandeis) grad students /
paraprofessionals staff one desk with circ, in-
depth questions referred to another desk or
office2
Virtual model – chat, call center, text help
users locate resources or answer questions,
not in-depth
23. The students already know how to use
technology…
Students don’t need help with online
resources…
Everything on the internet is true…
We don’t need a library- we have Google…
The book is dead…
25. Faculty struggling with rapidly changing
environment of scholarly communication
Millennial students who can’t tell difference
between web site and online scholarly journal
Everyone struggling with technology and
ethical use of information
26.
27. 2 tiered Service Cluster:
On call -Consultation Model
offering
Outreach and
Instruction Services
provided by a
Personal or Liaison
Librarian or Informationist
28. Service clusters with Main Hub
Main hub for directional, circulation,
technology, ready reference questions (Start
here if you don’t know where to go)
Service clusters include:
Visible, easily accessible Ask a Librarian Area
Located adjacent to non-quiet areas
(Information Commons)
Clustered by subject assignment
29. Excellent customer service
Professional development3
Team environment as partner with reference
Staffed with reference at beginning of term
Administrative support
Collaboration across all library departments
30. On call- available when not in meetings,
teaching, consultations
Welcome wagon
Linger and learn setup
Work on same side of desk, side by side (let
them drive while you coach)
Additional area adjacent to office for group
consultations (breakfast bar setup)
Consultations in offices, roving, in faculty
departments, administrator’s offices
Shared calendar to communicate schedules
31. “Moving librarians from reference desks
into…discovery spaces does not kill
them off! It changes their roles on
campus and makes them more
…responsive to the multiplicity and
complexity reflected in research on
most academic campuses.”4
32. Discovery spaces nearby Ask a Librarian area:
Makerspaces
Writing Center
Media Studio
Technology Services
Faculty Commons
33. New faculty orientations
Partnerships with campus organizations and
initiatives, academic affairs
Faculty development presentations
FYE, grad school activities
Instruction at point of need
Members of key faculty committees such as
Curriculum, Professional Development,
Technology
34. Faculty and student buy-in:
User success-centered
Referrals from users
Network
Connect researchers with similar topics
Grassroots pervasive transliteracy
35. Teaching and learning partnerships
Guest lecturers included in syllabi
Online videos and tutorials included in course
content
Help at point of need within the course
Links to LibGuides, tutorials
Assistance with instructional design
Active member of curriculum committee
Frequent presenter for faculty development
36. Build trust (go to person)
Create working relationship
Librarians, not libraries – value (human factor)
Team of informationists
Curriculum consultant for faculty
Dedicated to faculty and student success
37. Share the process
Think aloud
Let them drive
Praise their progress
38. Amaze and delight:
“I spent 4 hours last night looking for articles
and you helped me find 45 in 20 minutes!”
“I have worked at 5 major research universities
and never had a librarian help me with my
research before!”
“I thought I had to give up a class lecture to fit
library instruction into my course calendar!”
39. “A university is just a group of buildings
gathered around a library.”
― Shelby Foote
http://www.goodreads.com/author/show/24846.Shelby_Foote
40. “The only thing that you absolutely have to
know, is the location of the library.”
― Albert Einstein
http://www.goodreads.com/author/show/9810.Albert_Einstein
42. 1. Rieh SY. Changing reference service environment: a review of perspectives from
managers, librarians, and users. J Acad Lib 1999;25:178-86.
2. Tumbleson BE, Burke JJ. Embedded librarianship is job one: building on instructional
synergies. Pub Serv Quart 2010;6:225-36.
3. RUSA Task Force on Professional Competencies. Professional competencies for
reference and user services librarians. RUSA Guidelines 2003.
www.ala.org/rusa/resources/guidelines/professional. Accessed April 22, 2013.
4. Aguilar P, Keating K, Schadl S, Van Reenen J. Reference as outreach: meeting users
where they are. J Lib Admin 2011;51:343-58.
5. Nunn B, Ruane E. Marketing gets personal: promoting reference staff to reach users. J
Libr Admin 2011;51:291-300.
6. Oakleaf M, VanScoy A. Instructional strategies for digital reference: methods to
facilitate student learning. Ref & User Serv Quart 2010;49:380-90.