a presentation by Captain michel moutran , traffic safety expert .Awareness campaign by Lebanese government .

1. Distracted Driving
Review of Current Needs, interventions
and Potential Strategies
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2. Plan of Presentation
Introduction
1- The Burden of Distracted Driving on Road Crashes
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2-Definition ,sources , & types of distraction
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- Effects of Communication Devices on Driving Skills
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4- Importance of Factors & Statistics in indicating the right
Interventions
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5- Recommendations and Action Plans
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3. “Word of2009Distracted driving has received so much attention it was designated the
(U.S.New World College Dictionaryby Webster’sthe Year”
DOT, 2010).
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67 % development in
Mobile Subscriptions
Introduction

4. “Life is the time that we spend away from our
smart-phones “
You can do almost everything on your smart
phone
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4
Introduction
Banking Trade
Private Life

5. • In USA 16% (2008 ) and 26% (2012)
• In Australia 14% (2008) and 23% (2011)
• In New Zealand 10% in (2008)
• In Netherlands 8.3% (2011)
• In Canada 10.7% (2003–2007)
• In Spain 37% (2008)
• In India 35% (2010)
• In Middle East ……? NO Reliable numbers
( Bias , Under-reporting, NO Funds, No Data
collection…..etc…)
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High
Income
Countries
Benchmarks
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The Burden of distracted driving on Road Crashes

6. 8/17/2013 6-
• Distraction is the diversion of attention away
from activities critical for safe driving towards
a competing activity.
• Critical Activity Competing Activity
(Safe Driving ) (Risk Exposure)
2-Definition,sources,&types of distraction
Primary
Task
Secondary
Task
Driving
Other
Activities

7. 2-Definition,sources,&types of distraction
• Tuning Radio
• Mobile Phone
• Eating
Internal
• Billboards
• Watching peopleExternal
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8. 8/17/2013 - 8
Types of
Distraction
Visual
Physical
Auditory
Cognitive
Looking away from road for
no-driving related reasons
reflecting on a subject of
conversation as a result of
talking on the phone –
rather than analyzing the
road situation
when the driver holds or
operates a device rather
than steering with both
hands
responding to a ringing
mobile phone, or if a
device is turned up so loud
that it masks other sounds

9. 3- Effects of Communication Devices
on Driving Skills
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9
Reduced driver Awareness
Longer reaction times(Speed-Braking-
Signals..etc)
Shorter following distances
Decrease in Visual perception
( 25-40% horizontally, and 40-60% vertically)
Biological Limit (Less cortical brain tissue is
able to respond when 2 cognitively complex
tasks are performed-Workload)
Disability to keep in the correct lane

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12. 4- Importance of Factors in indicating the Interventions
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The
complexity
of the
distracting
TASK
AGE
Diver’s
EXPERIENCE
SEX
The Situation
of the ROAD
EX: Whatsapp application
1-The duration
2-The frequency
RISK Taking
EX: Teenagers
1- Less experienced
2- More attracted
to Texting
3-More risk-takers
See Appendix 1

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14. 8/17/2013
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14
EUAustraliaUS
High Income
Countries
High Rates of
Road Safety
60-70 % drivers
report using a
mobile phone at
least sometimes
while driving
75 % drivers report
using a mobile
phone (Spot
Study, 6 Hrs
Monitoring )
Lebanon (Chevrolet & Mar
Michael Intersections)
Saturday 17-8-2013
12 till18

15. 5- Recommendations and Action Plans
• Collecting data to assess the magnitude of the problem.
• Adopting and enforcing legislations (Appendix )
relating to mobile phone use.
• Public awareness campaigns to emphasize the risk of
the behavior.(Societal Perception )
• Technological solutions, for example, applications that
detect when the phone is in a moving car and direct in-
coming calls to a voice messaging service.(Industry)
• Company policies that regulate employees’ use of
mobile phones while driving.
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16. -
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17. Suggested Solutions
• Road design Solutions :
• 1-Warning features that alert the driver to sudden lane departures
• Technological Solutions :
• 1-Technologies that use vehicle sensors to estimate driver workload and
divert mobile phones calls.
• 2-Drivers can help avoid this by informing frequent callers that they will
not participate in phone conversations while driving ( automatic message
send to caller while driving – driving MODE)
• 3-Wireless and voice recognition communications technologies in vehicles
• Enforcement Solutions :
• 1-That consistent enforcement of laws is the single most important
effective strategy in changing behavior. Therefore, prevention strategies
that may show the most promise are legislative and corporate
policies, coupled with high-visibility enforcement and strict consequences.
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18. -----
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19. Example for applications
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22. How does it Work ?
Once installed on an Android phone, Drive Save
Mode continuously runs in the background as a
service and recognizes when the phone travels
faster than 10 mph using the Location Services
setting. As the car’s speed is detected, the
application automatically activates and freezes all
services on the phone, rendering it useless for
calling, texting, and surfing the web. Even if a
teen closes the app, it still prevents all use of the
device. And, if a teen tries to uninstall the
application, parents are automatically notified via
email.(GPS technology)
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23. Conclusion
of the problem it canmodeandkindBecause of the
not be controlled neither 100 percent evaluated.
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24. Long term overview
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Funds
Money
Budget
Management
Lead Agency
Specialization

26. References
• References may be downloaded from the
following URL:
http://www.who.int/violence_injury_preventi
on/publications/road_traffic/distracted_drivin
g/en/ index.html
• Recarte & Nunes, 2000
• Just, et al 2001
• Reichmann Model
• The new Lebanese traffic law 243/2012
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27. For more information
Cpt. Michel Moutran
Telephone : 00961-(3)-660120
Mail:moutranmichel@gmail.com
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28. Appendix
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29. Appendix 1 : Estimates on texting
• A study in the United Kingdom found that 45% of drivers
reported text messaging while driving .
• • Australian research suggests that one in six drivers report
regularly sending text messages while driving .
• • A study in the United States found that 27% of American
adults report having sent or read text messages while
driving .
• The proportion of drivers using text messaging while
driving appears to be higher among young and/or
inexperienced drivers: the Australian study (cited above)
showed that 58% of drivers aged 17–29 years regularly read
text messages while driving, and 37% sent text messages
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30. Appendix 2: Distracted driving and
Drink Driving
• Distracted driving is 6 times more dangerous
as an incident than drink driving but the
cumulative risks associated with intoxication
are greater than those associated while driving
with mobile phones (The duration of
distraction ).
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