Yes, Research in Motion needs to focus its BlackBerry marketing on the mobile youth market. But that's just the start?
How should it adjust its marketing in different markets in Asia? How are the markets different in India and Indonesia?
Find out the answers, right here, and find the full post on http://mobileyouth.asia
3. Host: Ghani Kunto mobileYouth Asia @theghani Guests: FadliAzali Youth Works Malaysia
4. Host: Ghani Kunto mobileYouth Asia @theghani Guests: KaustavSen Gupta Ingene India FadliAzali Youth Works Malaysia
5. Host: Ghani Kunto mobileYouth Asia @theghani Guests: Tara Talitha YouthLab Indonesia Indonesia KaustavSen Gupta Ingene India FadliAzali Youth Works Malaysia
6. BlackBerry Market Adoption in Asia Become “The People’s Phone” Young female fans recommendations boosts market adoption towards critical mass Gain initial market traction from the late-teen market
7. “We are buying more BB than males! And its very "manly" today to be "bold" with a BB” Prerna, 22, India Here’s what they’re saying …
8. “Blackberry not only shows the person has money to buy a BB, but also shows that she is "mature" because BB is attached with a perception of "professional class"...” Nikita, 21, India Here’s what they’re saying …
9. BlackBerry is the tool of choice for society’s change agents RIM’s future in Asia is the hands of young women
10. Erik Fitzpatrick The clock’s ticking in BlackBerry’s key markets in Asia FLICKR: Erik Fitzpatrick
11. If you’re in one of these companies, you might already have access to http://mobileyouthreport.com