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Mogulfish idea deck_2013_quarter1
1.
2. What We Do
Collaboration between small businesses in marketing partnerships
enable them to promote themselves to each other's customers and
together to the same target customers.
Generating collective marketing power for the little guys (the small fish), Promote together to new customers
the partnerships share costs, customer reach and results.
Not only do businesses get more bang for their buck vs going it alone,
they create opportunities only available by joining forces – e.g. bundled
offers and larger scale marketing programs.
The following is a range of Quarter 1, 2013 marketing partnership ideas
with ready-to-go packages to participate in them. It will help businesses
kick start their 2013 together.
Promote to each other’s customers
These are just a few thought starters from our team of experts. Pick and
customize ideas for your type of small business or create your own fresh
ideas. If you haven’t already, you simply have to join the free mogulfish
community to make it happen.
3. Marketing Partnerships
Over 50 types of partnerships across different media and marketing collaborations are
ready for businesses to start catching customers together today!
(Click each image to learn more)
4. Quarter 1, 2013 - Top 5 Ideas
The first quarter is the January
time to shed new light
on your business as
you start a fresh year
Write a 2013 February
marketing plan to be
well prepared for the
year ahead
Use key sales periods
to test any new March
strategies and to get
the year started right
5. 1) Winter
Here are just a few wintery fresh partnership ideas from our team
- packaged up and ready to go! Join/start one or create your own idea.
All Business Types
IDEA: ‘Winter Wonderland’ Sales Promotion - Partner with other businesses in a joint promotion
that features businesses and offers everyday, using temperature as a mechanic to offer prizes,
introduce new products/services and drives sales/leads/site traffic.
Click here to start this partnership
Consumer Targeted Businesses (B2C)
IDEA: Help Customers Stay Warm – As local business drops with the temperature, now is the
time to turn up the heat on your online business. Restaurants, retailers and personal services
partner together to target localized customers to buy their products and services online.
Click here to start this partnership
Business Targeted Businesses (B2B)
IDEA: Help Businesses Plan - With the new year comes new planning. Partner with other
businesses to create a ‘Hot Services for 2013’ program that lists and bundles each other’s non-
competitive services and sends it out to each other’s customers and to attract new customers.
Click here to start this partnership
6. 2) Chinese New Year
Here are just a few year of the snake partnership ideas from our team
- packaged up and ready to go! Join/start one or create your own idea.
All Business Types
IDEA: ‘Year of the Snake’ Toolkits – Simply share resources with other businesses with our
specialty Year of the Snake Marketing Toolkit that we tailor to your specific business.
Click here to start this partnership
All Business Types
IDEA: ’Chinese New Year Festival’ Program – As the Chinese New Year is a fifteen day
celebration, partner with compatible businesses for a social media promotion that sends daily
messages out to your combined social media audience.
Click here to start this partnership
Local Consumer Targeted Businesses (B2C)
IDEA: ‘Chinese New Year’ Local Event – Come together with your neighborhood businesses to
create an event that drives customers to your area and attracts customers to your business.
Click here to start this partnership
7. 3) Valentines Day
Here are just a few lovable partnership ideas from our team
- packaged up and ready to go! Join/start one or create your own idea.
All Business Types
IDEA: Valentines Day Toolkits – Simply share resources with other businesses with our specialty
Valentines Day Marketing Toolkit that we tailor to your specific business.
Click here to start this partnership
All Consumer Targeted Businesses (B2C)
IDEA: Valentine’s Day Gifts – Give your customers the perfect gift by bundling offers with
compatible businesses and sending them to your combined email, website and social media
customer base.
Click here to start this partnership
Local Consumer Targeted Businesses (B2C)
IDEA: Valentine’s Day Cross Promotion – As customers book restaurants and buy gifts in your
neighborhood, cross promote and bundle offers to get them dining or buying in each other's
business.
Click here to start this partnership
8. 4) St Patrick’s Day
Here are just a few fun-loving partnership ideas from our team
- packaged up and ready to go! Join/start one or create your own idea.
All Business Types
IDEA: St Patrick’s Day Toolkits – Simply share resources with other businesses with our specialty
St Patrick’s Day Toolkit that we tailor to your specific business.
Click here to start this partnership
Local Consumer Targeted Businesses (B2C)
IDEA: St Patrick’s Day Event – Attract all the young customers bar hopping on the day by
partnering with bars and other local businesses to reward them for checking in and completing
tasks on their mobile phone at each location.
Click here to start this partnership
All Business Targeted Businesses (B2B)
IDEA: ‘Luck of the Irish’ Competition – Partner up with other business services with this fun joint
promotion that builds up email mailing lists for each participating business. Customers select
mailing lists to join in return for chances to win prizes and special offers.
Click here to start this partnership
9. 5) Spring
Here are just a few blossoming partnership ideas from our team
- packaged up and ready to go! Join/start one or create your own idea.
All Business Types
IDEA: Spring Sales Promotion – Partner with other businesses in a Spring themed joint
promotion that introduces your new products/services to the combined audience of participants to
generate sales/leads/site traffic for your business.
Click here to start this partnership
All Consumer Targeted Businesses (B2C)
IDEA: Spring Collection – Show off your new Spring products and services or use as platform to
creatively reintroduce existing ones, with partner businesses bundling products and co-branding
marketing communication to their combined customer base and to attract new customers.
Click here to start this partnership
All Business Targeted Businesses (B2B)
IDEA: Spring Marketing Whitepaper – Let customers know the latest trends and insights for
driving their business over Spring, whilst promoting your services and reaching the combined
audience of all participating businesses.
Click here to start this partnership
10. General Seasonal Ideas
Here are just a few celebratory Here are just a few fighting
partnership ideas from our fit partnership ideas from
team - packaged up and ready our team - packaged up and
to go! Join/start one or create ready to go! Join/start one
your own idea. or create your own idea.
IDEA 1: Joint Emails - A celebration themed IDEA 1: Social Media – Partner with bars
email created and promoted together to the who shows sporting events to tweet/post
collective customer lists of each business. about each other.
IDEA 2: Joint Promo Cards – Special offer IDEA 2: Mobile Check-ins – Partner with
cards each business hands out to customers local sporting events to offer specials to
to drive them between businesses. players and spectators who check-in.
IDEA 3: Menu Flyer – A promotional flyer IDEA 3: Joint Content – Commission
attached to a a local restaurant’s menu and content relating to major sports together and
distributed through both businesses. send to customers interested in those sports.
Click here to start a partnership
11. General Seasonal Ideas
Here are just a few VIP Here are just a few
partnership ideas from our team connected partnership ideas
- packaged up and ready to go! from our team - packaged up
Join/start one or create your and ready to go! Join/start
own idea. one or create your own idea.
IDEA 1: Joint Flyers/Brochure - Team up IDEA 1: Joint Business Cards - Hand out
with business to create a flyer together to cards with other business to reach twice as
hand out to local customers. many people.
IDEA 2: Share Table/Stall – Buy with other IDEA 2: Media & Sponsor Partnership -
business to use together to reach customers Partner with the event organizer and
whilst sharing the cost. promote them in return for sponsor benefits.
IDEA 3: Product Sponsorship - Give the IDEA 3. Share Vendor Table - Buy a table
event products or services they need in together with another business to reach
return for the exposure at the events. customers together and share the cost.
Click here to start a partnership
12. Premium Membership Packages
Maximize your Quarter 1 success with quarterly memberships that provide a dedicated team who
plan and run activity for you together with a 50% savings on all costs and projected ROI based on
industry standards. Paid quarterly with no commitments.
Quarterly Gold Membership – $1,000 (valued at $2,000) - A minimum of
$2,000 in partnerships and packages (based on listed rates) plus dedicated
marketing specialist planning and running them for you.
Quarterly Silver Membership – Cost: $750 (valued at $1,500) - A minimum
of $1,500 in partnerships and packages (based on listed rates) plus dedicated
marketing specialist planning and running them for you.
Quarterly Bronze Membership – Cost: $500 (valued at $1,000) - A
minimum of $1,000 in partnerships and packages (based on listed rates) plus
dedicated marketing specialist planning and running them for you.
Click here to buy a Bundle. Available until February 1, 2013.
13. Referrals Rewards Program
It’s simple…
Every time you promote us – we’ll promote you.
If our target customers aren’t yours, we’ll get a
business with your target customers to promote you. In
the same way, to the same sized audience, tit-for-tat.
• Post about us, you’ll be posted about.
• Email about us, you’ll be emailed about.
• Put us on your website, you’ll be put on a website.
• Put our logo on your brochure, your logo will be put
on a brochure.
Click here to find out more
14. Customer Support
We understand if you’re new to small business marketing collaboration, it can be
scary to take that first step, especially when a financial purchase is required.
So here’s where to go if you have questions or need to chat before you take the
plunge into our collaborative waters:
1. Go to our support section – If you can’t find what you need to know, post a
question or topic and we’ll respond no later than 1 business day.Click here to
go to support section
2. Customer Support – We have email and phone support for members. Once
you sign-up you will receive these direct contact details.
Click here to sign-up free and receive direct support
15. This is just the tip of the
collaborative iceberg
Check out mogulfish for all these and
more great ideas as well as packages to
join, start or create a collaborative
partnership today.
Join businesses who are looking for
partners, start ready-to-go packages, or
custom create unique ideas.
Sign-up for free to receive weekly idea
and partnership recommendations
based on your specific business profile.