Learn the basics of Facebook for your business.

1. Facebook for Business 101
Objective: Touse Facebook effectively as a marketing tool for your business.
http://slidesha.re/facebook-for-business-101

2. Overview
o Why Facebook?
oWhat do you want Facebook to do for your business?
o Privacy?
oFan Page Creation and Management
oFacebook Best Practices and Assignments

3. Why Facebook?

4. Why Facebook?

6. What do you want from Facebook?

7. What do you want from Facebook?
Interaction?

8. What do you want from Facebook?

9. What do you want from Facebook?

10. What do you want from Facebook?
Brand & Reputation Management?

11. What about Facebook Privacy?
Let’s show you!

12. Facebook Fan Pages!
What do they need to be successful?

13. Facebook Fan Pages!
Friendly Username
https://www.facebook.com/pages/whatever-page/136352309724437
Vs.
https://www.facebook.com/keep.clogging.strong

14. Facebook Fan Pages!
Friendly Username
How do I get that?
1. 25+ Fans

15. Facebook Fan Pages!
Friendly Username
How do I get that?
2. http://www.facebook.com/username

16. Facebook Best Practices
When is the best time
to post to Facebook?

17. Facebook Best Practices
When is the best time
to post to Facebook?

18. Facebook Best Practices
How many times should
I post per day?

19. Facebook Best Practices
How many times should
I post per day?
“…frequent posting increases interaction.”
“…unsubscribe rates go up after
three posts per day, they level off
at higher frequencies.”

20. Facebook Best Practices
What are the best types
of posts?

21. Facebook Best Practices
What are the best types
of posts?

22. Assignments
- Set up a Facebook Fan Page: http://www.facebook.com/pages
-Invite your friends to join the Fan Page
-Direct Message people to have them like the page and share it
-When you find other pages that share your target audience,
send active members of that page a direct message inviting them to Like your page
-Create some things you can give away: products, services, etc. and have a contest
-Dedicate at least 1 hour per week to managing this part of your business
-If you don’t have that time, buy the Professional version of Social Oomph
and you can schedule Facebook Fan Page updates: http://bit.ly/so-oomph

23. Need More Help?
- Follow Moller Marketing on Facebook: http://www.facebook.com/MollerMarketing
- Follow Moller Marketing on Twitter: http://www.twitter.com/mollermarketing
- Buy our 90 page Ebook – Use Promo Code “WEBINAR” to save 15%
- Contact Moller Marketing directly for a Free Consultation
http://mollermarketing.com/contact-moller-marketing