2. Put the world in pocket
Location Based Travel Apps and Community
in China
3. Trend of domestic
travel in China
• Business Travel to Leisure Travel
• Group to self-guided
• Rapid increase of online travel market
4. Expense at Destinations
• Expense at destinations is random, only
mobile internet can make it go e-business
• Expense at destinations includes
Accommodation, Food, Transportation, Sight-
Seeing, Entertainment, many items, the market
value should be no less than flights+hotels
• TouchChina would serve the Chinese tourists
when they are at destinations, by introducing
high quality travel resource
7. City/Region Guides
• Integrated with detail site guides seamlessly
• Guides of Accommodation, Food, Transportation,
Sight-Seeing, Entertainment
• Location based business recommendation
• E-coupon, online-booking on the fly
9. Site Guides
• Highly-decorated site maps with GPS information
• Audio guides run on users’ own devices
• Interesting and Professional content
• Ticket purchasing and other e-business related to
tourism sites
13. 8 City Guides ： Beijing, Shanghai,
HongKong, Macau, Suzhou,
Hangzhou, Tianjin, Kunming
60 Site Guides ： Forbidden City,
Temple of Heaven, Lama Temple,
etc…
14. 2011 AppStore Rewind
Best travel app in China
2011 Sohu Travel Channel
The most potential company
Award
First Prize
2011 DemoChina startups
competition
17. Partnership with Sites
• Keep the TouchChina brand ， share ownership
with the sites.
• Get tickets discount 、 Promotion
channel 、 Updated content from the sites.
• Official partner with National Museum, Gong
Palace, Zhouzhuang, Tongli, Jiuzhai Valley.
