Androidcon presentation at Mobile Monday session on 26/10 about mobile marketplacdes

1. Android Experience
Friedger Müffke
#openintents
#fmdroid
www.openintents.org support@openintents.org Mobile Monday Brussels,
October 26, 2009

2. History
● Started with apps by ADC 1 winners
in October 2008, free apps only.
● Prized apps in US since February 2009
● New version with Android 1.6
● 10.000+ apps
Immediate availablity!

3. Features I
● Description in different languages
● Publishing in different regions, operators (120)
● Rating with comments (mark spam)
● Update functionality (since 1.5)
● Screenshots (since 1.6)
● Web based backend, no comments, no
accounting

4. Features II
● Payment through Google Checkout only
● 24h money back guarantee
● Featured apps on web site
●
No web interface/API (3rd party: cyrket.com)

5. Making Money
● Not different to other stores or media
● 3 Mio users, 10.000 apps
● Many low price apps
● Shares for distributors: 30%
● In-App Advertisment (adMob)

6. OI Applications
on Android Market
OI Notepad OI Shopping list OI Flashlight OI Safe
57163 63285 31509 17207
OI Countdown OI News reader OI Update OI File manager
6763 3515 6047 68681
Timesheet Obscura
2579/8 726/50

7. Alternative Stores
● Android Market (10.000+)
Licensing through Google
● SlideMe (406)
In-App-Payment, preinstalled on alternative devices
● AndAppStore (251)
Developer driven, no share for distributor
● AppsLib (448)
Advanced devices (big screen, CPU power)
● Insyde Market (35)
Netbooks

8. Future
● More specialized Android markets?
● API to create filters? MyMarket?
● Apps through recommandation successful?
● Is openess good or bad?

9. More info
Web site: www.openintents.org
Developer group:
http://groups.google.com/group/openintents
Code repository:
http://openintents.googlecode.com
Twitter:
http://twitter.com/openintents