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The new gig economy and 
corporate coworking
Millennials 
Son los nómadas del conocimiento: jóvenes de la generación Y que no quieren entrar en una 
empresa como un empleado tradicional porque consideran que eso es un límite a su creatividad y 
su afán de conocimiento, explica Maite Moreno, fundadora de la firma Monday Happy Monday 
(…) La Vanguardia. Dinero. 29 de octubre de 2014
Changes in workplaces 
Gone are the days of working in a traditional office environment, where people worked 
independently and the only social interactions happened around the coffee machine. 
The current design of the physical space is focused on bringing people together to interact and 
collaborate. This confirms the importance of interaction and collaboration that the coworking 
concept has understood perfectly.
Corporate coworking is the 
application of the principle of 
the global coworking 
movement –communities based 
on trust, transparency, 
innovation, autonomy and 
creativity- in corporate 
environments.
CORPORATE COWORKING 
EXTENDED 
WORKFORCE 
COMPANIES
Types of coworking and succesful cases 
1. Traditional coworking 2. Sharing without relationship 3. Friends companies 
4. Public-private 5. Private coworking 6. Sponsorship model
Opposition 
1. Corporations 2. Security 3. Human Resources
Benefits 
1. Recruitment opportunities 2. More interactions for learning 3. Energized employees 
4. Leadership development 5. Collaboration and innovation 6. Best practices 
7. Retaining talent 8. Investment & association
“An established company which, in an age demanding 
innovation, is not able to innovate, is doomed to 
decline and extinction” Peter F. Drucker 
Austin NYC Barcelona

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IFMA 2014 Presentation

  • 1. The new gig economy and corporate coworking
  • 2.
  • 3.
  • 4. Millennials Son los nómadas del conocimiento: jóvenes de la generación Y que no quieren entrar en una empresa como un empleado tradicional porque consideran que eso es un límite a su creatividad y su afán de conocimiento, explica Maite Moreno, fundadora de la firma Monday Happy Monday (…) La Vanguardia. Dinero. 29 de octubre de 2014
  • 5. Changes in workplaces Gone are the days of working in a traditional office environment, where people worked independently and the only social interactions happened around the coffee machine. The current design of the physical space is focused on bringing people together to interact and collaborate. This confirms the importance of interaction and collaboration that the coworking concept has understood perfectly.
  • 6. Corporate coworking is the application of the principle of the global coworking movement –communities based on trust, transparency, innovation, autonomy and creativity- in corporate environments.
  • 7. CORPORATE COWORKING EXTENDED WORKFORCE COMPANIES
  • 8.
  • 9.
  • 10. Types of coworking and succesful cases 1. Traditional coworking 2. Sharing without relationship 3. Friends companies 4. Public-private 5. Private coworking 6. Sponsorship model
  • 11. Opposition 1. Corporations 2. Security 3. Human Resources
  • 12. Benefits 1. Recruitment opportunities 2. More interactions for learning 3. Energized employees 4. Leadership development 5. Collaboration and innovation 6. Best practices 7. Retaining talent 8. Investment & association
  • 13.
  • 14. “An established company which, in an age demanding innovation, is not able to innovate, is doomed to decline and extinction” Peter F. Drucker Austin NYC Barcelona