SlideShare una empresa de Scribd logo
1 de 32
KILLING THE LAPTOP
Jason Ruger, Motorola Mobility
Motorola Mobility Internal

MOTOROLA and the Stylized M Logo are trademarks or registered trademarks of Motorola Trademark Holdings, LLC.
All other trademarks are the property of their respective owners. © 2011 Motorola Mobility, Inc. All rights reserved.
                                                                    2012                                                XX-Month-2011
WHY
NOW?
• CHIPS
• CONNECTIONS
• CLOUD




 Motorola Mobility
 © 2012 Motorola Mobility, Inc.   2   © 2011 Motorola Mobility, Inc.   XX-Month-2011
                                                                            Jan-2012   22
CHIPS: THE EVOLUTION OF COMPUTING




           World’s First Laptop, Compaq Portable in 1983
  © 2012 Motorola Mobility, Inc.                     Jan-2012   3
CHIPS: THE EVOLUTION OF COMPUTING




  © 2012 Motorola Mobility, Inc.    Jan-2012   4
THE EVOLUTION OF COMPUTING




  © 2012 Motorola Mobility, Inc.   Jan-2012   5
CONNECTIONS: KEY WIRELESS SPEEDS

 Throughput and Range Comparison
      Current                      Planned

  10 Gbps

   1 Gbps                                         802.11ad
                                                                  802.11ac         LTE-A
 100 Mbps
                                                                  802.11n          LTE
  10 Mbps
                                                                                   HSPA+
   1 Mbps                                         Bluetooth 2.1
                                         NFC      Bluetooth
 100 Kbps

                                   Adjacent    Room       Campus             National

                                                                     Source: Gartner October-2011

  © 2012 Motorola Mobility, Inc.                                                        Jan-2012    6
CLOUD: EMPLOYEES ARE FAMILIAR WITH IT

• 290 billion emails sent
• 2 billion videos on YouTube
• 1 billion searches on twitter
• 1 billion posts to facebook




   © 2012 Motorola Mobility, Inc.       Jan-2012   7
CLOUD: ANY PLATFORM, ANY DEVICE




  © 2012 Motorola Mobility, Inc.   Jan-2012   8
BENEFITS




 Motorola Mobility
 © 2012 Motorola Mobility, Inc.   9   © 2011 Motorola Mobility, Inc.   XX-Month-2011
                                                                            Jan-2012   99
ALWAYS ON


 WORK
 LONGER                            20%
 Source: Forrester Research, November 2011




 RESPOND
 FASTER
 Source: Motorola Mobility, 2011
                                   30%
  © 2012 Motorola Mobility, Inc.             Jan-2012   10
BENEFITS



 Productivity                          Control               Cost
• Email, Calendar,                 • Full Device       • Lower operating
  Contacts                           Encryption          costs
• Enterprise                       • GPS location      • Potential for
  applications                     • Remote wipe         BYOD
• Work longer                      • Many device       • Potential for
  (20%)                              management          cellular and data
• Respond Faster                     solutions (e.g.     stipend vs. 100%
  (30%)                              3LM)                pay
• Web Browsing




  © 2012 Motorola Mobility, Inc.                                   Jan-2012   11
70%
BENEFITS




 73% CIO’s improved                70% Consumers already
 employee productivity as a        using mobile devices as
 result of their investments       primary device
 in mobile applications.




  © 2012 Motorola Mobility, Inc.                    Jan-2012   12
CHALLENGES




 Motorola Mobility
 © 2012 Motorola Mobility, Inc.   13   © 2011 Motorola Mobility, Inc.   XX-Month-2011
                                                                             Jan-2012   13
CHANGING EXPECTATIONS


                                                                   Full VPN
                                                                   Internal
                                                                    Access

                                                            Many
                                                            Apps
                                                 Upgrades
                                            1    & Design
                                           App
Phone                              Email
                 Contacts
Calls




     • Corporate vs. Employee Liable


  © 2012 Motorola Mobility, Inc.                                       Jan-2012   14
DIFFERENT OPERATING SYSTEMS

                Predicted Smartphone Platform Market Share
                Source: Gartner, October 2011

                 60%

                 50%

                 40%                                                  Android
                                                                      iOS
                 30%
                                                                      Symbian
                 20%                                                  RIM
                                                                      Windows
                 10%

                   0%
                                   2011   2012   2013   2014   2015



  © 2012 Motorola Mobility, Inc.                                           Jan-2012   15
USER SEGMENTATION

      Data
                                    Data Authors          Data Analyst
   Consumers
• Document                         • Document           • Advanced data
  Presentation                       creation             analysis
• Document                         • Document editing   • Desktop
  reviewing                        • Collaboration        Publishing
• Alert response                                        • Presentation
                                                          Authors




  © 2012 Motorola Mobility, Inc.                                 Jan-2012   16
BROWSER COMPATABILITY

Client vs. Web Apps
     (industry)



  20%
        Web




                            Web




  Client
                                    Compatibility

                             Web
                             80%




                                                    IE 6   IE 8   Firefox   Chrome    Safari
   © 2012 Motorola Mobility, Inc.                                                    Jan-2012   17
MOBILE                            • Private Markets
APPLICATIONS
                                  • Security
KEY CHALLENGES
                                  • Updates

                                  • Forms factors

                                  • OS versions




 Motorola Mobility Internal
 © 2012 Motorola Mobility, Inc.   © 2011 Motorola Mobility, Inc.   Jan-2012   18
MOBILE SECURITY STARTED IN 1587:
MARY QUEEN OF SCOTS




  © 2012 Motorola Mobility, Inc.   Jan-2012   19
THE “UNBEATABLE” SECURITY APPROACH




  © 2012 Motorola Mobility, Inc.     Jan-2012   20
MOBILE                            • SECURITY IS
COMPUTING                           EVOLUTIONARY
MANAGING                          • LAPTOP VS.
SECURITY                            MOBILE

                                  • MISCONCEPTIONS




 Motorola Mobility Internal
 © 2012 Motorola Mobility, Inc.   © 2011 Motorola Mobility, Inc.   Jan-2012   21
SOLUTIONS

SECURITY
ENTERPRISE APPS
VIRTUALIZATION




 Motorola Mobility
 © 2012 Motorola Mobility, Inc.   22   © 2011 Motorola Mobility, Inc.   XX-Month-2011
                                                                             Jan-2012   22
DEVICE SECURITY                   • BASICS: PIN LOCK,
                                    REMOTE WIPE

                                  • ENCRYPTION, GPS
                                    LOCATION

                                  • APPLICATION
                                    MARKETS

                                  • LAYERS




 Motorola Mobility Internal
 © 2012 Motorola Mobility, Inc.   © 2011 Motorola Mobility, Inc.   Jan-2012   23
COMMON
PASSCODES:
                                   1234                            5683
1 IN 7                             0000                            0852
                                   2580                            2222
                                   1111                            1212
                                   5555                            1998
                                  Source: Most Common iPhonePasscodes, Daniel Amitay,
                                  June 2011

 Motorola Mobility Internal
 © 2012 Motorola Mobility, Inc.   © 2011 Motorola Mobility, Inc.      Jan-2012      24
3LM: ANDROID DEVICE MANAGEMENT




  © 2012 Motorola Mobility, Inc.   Jan-2012   25
ENTERPRISE APP OPTIONS

                                   • Cross platform coverage
      HTML5                        • Device-like API’s & rich graphics
                                   • Easiest distribution& updates


                                   • Deep hardware integration
 Native App                        • Support for latest hardware (vs. HTML5)
                                   • Best user experience


                                   • Reuse existing web resources
       Hybrid                      • Customize user experience
      (HTML5 /
     Native App)                   • Distribute through app markets


                                   • Cross platform coverage (e.g. PhoneGap or Titanium)
     Cross-                        • Mobile app device features
    platform                       • Creates platform-specific wrapper

  © 2012 Motorola Mobility, Inc.                                                      Jan-2012   26
HTML 5

WHY IS IT
IMPORTANT
TO IT?




 Motorola Mobility Internal
 © 2012 Motorola Mobility, Inc.   27   Jan-2012   27
SAMPLE APPLICATIONS
Productivity and                    Application Management   Diagnostics   Marketing and
 Convenience                           and Compliance                        Business



                                          MMI Market           AppSpy       CATV Tool


                                                                             Mobile Webtrends
                                         MMI Market Widget     MSquare
   MMI Conf                              for Xoom



                                                                                 Emoción

    MMI QBook
                                                                                 Juegos


                                                                                Movistar Música


                                                                                 Imagenio Móvil


                                                                                  Chat Movistar
   Webmoney



   © 2012 Motorola Mobility, Inc.                                            Jan-2012        28
FREE PRIVATE ENTERPRISE MARKET
Internal Market for App Distribution


Description:                              Internally     Recommended
                                       developed apps   commercial apps
Internal Corporate Android market
for distribution of internally
developed apps and
recommended android market
apps.


Benefit:
Secured access for controlled
distribution of apps to internal
users.




     © 2012 Motorola Mobility, Inc.                            Jan-2012   29
APP VALIDATOR




  © 2012 Motorola Mobility, Inc.   Jan-2012   30
VIRTUAL PC                        • Vendor

                                  • Storage
KEY
CONSIDERATIONS                    • License Costs

                                  • Connectivity

                                  • Desktop vs. App

                                  • Static vs. Dynamic



 Motorola Mobility Internal
 © 2012 Motorola Mobility, Inc.   © 2011 Motorola Mobility, Inc.   Jan-2012   31
© 2011 Motorola Mobility, Inc. Inc.
     © 2012 Motorola Mobility,        Jan-2012   32

Más contenido relacionado

La actualidad más candente

E2 lennertdewaal
E2 lennertdewaalE2 lennertdewaal
E2 lennertdewaal
Strategy
 
When is an app not an app
When is an app not an appWhen is an app not an app
When is an app not an app
Jason Cross
 
Lill Cecilie Bølstad - NetCom
Lill Cecilie Bølstad - NetComLill Cecilie Bølstad - NetCom
Lill Cecilie Bølstad - NetCom
Mobile Oslo
 
Mobile retail summit 26 1-12 - incentivated
Mobile retail summit 26 1-12 - incentivatedMobile retail summit 26 1-12 - incentivated
Mobile retail summit 26 1-12 - incentivated
Jason Cross
 
5 Starting Apps for Your Business and How to Roll Them Out
5 Starting Apps for Your Business and How to Roll Them Out5 Starting Apps for Your Business and How to Roll Them Out
5 Starting Apps for Your Business and How to Roll Them Out
Apperian
 
Dreamforce Debrief - The Salesforce.com platform - keynote by Dave Norris
Dreamforce Debrief - The Salesforce.com platform - keynote by Dave NorrisDreamforce Debrief - The Salesforce.com platform - keynote by Dave Norris
Dreamforce Debrief - The Salesforce.com platform - keynote by Dave Norris
Capgemini
 

La actualidad más candente (19)

E2 lennertdewaal
E2 lennertdewaalE2 lennertdewaal
E2 lennertdewaal
 
When is an app not an app
When is an app not an appWhen is an app not an app
When is an app not an app
 
Reshaping Retail with Mobility
Reshaping Retail with MobilityReshaping Retail with Mobility
Reshaping Retail with Mobility
 
MYZEAL IT Solutions-Offshore Mobile Apps Development Company India
MYZEAL IT Solutions-Offshore Mobile Apps Development Company IndiaMYZEAL IT Solutions-Offshore Mobile Apps Development Company India
MYZEAL IT Solutions-Offshore Mobile Apps Development Company India
 
Hk enterprise mobility computerworld mar 2012
Hk enterprise mobility computerworld mar 2012Hk enterprise mobility computerworld mar 2012
Hk enterprise mobility computerworld mar 2012
 
Lill Cecilie Bølstad - NetCom
Lill Cecilie Bølstad - NetComLill Cecilie Bølstad - NetCom
Lill Cecilie Bølstad - NetCom
 
Mobile Megatrends 2008 (VisionMobile)
Mobile Megatrends 2008 (VisionMobile)Mobile Megatrends 2008 (VisionMobile)
Mobile Megatrends 2008 (VisionMobile)
 
BlackBerry 10 Implications for Enterprise Mobility
BlackBerry 10 Implications for Enterprise MobilityBlackBerry 10 Implications for Enterprise Mobility
BlackBerry 10 Implications for Enterprise Mobility
 
Mobile retail summit 26 1-12 - incentivated
Mobile retail summit 26 1-12 - incentivatedMobile retail summit 26 1-12 - incentivated
Mobile retail summit 26 1-12 - incentivated
 
Wireless overview impressico
Wireless overview   impressicoWireless overview   impressico
Wireless overview impressico
 
What’s Next in Mobility? Key Areas of Cyberinfrastructure
What’s Next in  Mobility?  Key Areas of CyberinfrastructureWhat’s Next in  Mobility?  Key Areas of Cyberinfrastructure
What’s Next in Mobility? Key Areas of Cyberinfrastructure
 
The Mobile Evolution‚ Systems vs. Apps - Matthew David
The Mobile Evolution‚ Systems vs. Apps - Matthew DavidThe Mobile Evolution‚ Systems vs. Apps - Matthew David
The Mobile Evolution‚ Systems vs. Apps - Matthew David
 
Mobile Developer 101 (mHealth Edition)
Mobile Developer 101 (mHealth Edition)Mobile Developer 101 (mHealth Edition)
Mobile Developer 101 (mHealth Edition)
 
Demystifying the Mobile Container - PART I
Demystifying the Mobile Container - PART IDemystifying the Mobile Container - PART I
Demystifying the Mobile Container - PART I
 
5 Starting Apps for Your Business and How to Roll Them Out
5 Starting Apps for Your Business and How to Roll Them Out5 Starting Apps for Your Business and How to Roll Them Out
5 Starting Apps for Your Business and How to Roll Them Out
 
American Banker Conference Presentation June 2012: Harnessing mobile banking
American Banker Conference Presentation June 2012: Harnessing mobile bankingAmerican Banker Conference Presentation June 2012: Harnessing mobile banking
American Banker Conference Presentation June 2012: Harnessing mobile banking
 
WITI Mobile Development Workshop 2012
WITI Mobile Development Workshop 2012WITI Mobile Development Workshop 2012
WITI Mobile Development Workshop 2012
 
Optimizing mobile apps and websites
Optimizing mobile apps and websitesOptimizing mobile apps and websites
Optimizing mobile apps and websites
 
Dreamforce Debrief - The Salesforce.com platform - keynote by Dave Norris
Dreamforce Debrief - The Salesforce.com platform - keynote by Dave NorrisDreamforce Debrief - The Salesforce.com platform - keynote by Dave Norris
Dreamforce Debrief - The Salesforce.com platform - keynote by Dave Norris
 

Destacado

Vergara comai tena (06) software for technological patent intelligence low
Vergara comai tena (06) software for technological patent intelligence lowVergara comai tena (06) software for technological patent intelligence low
Vergara comai tena (06) software for technological patent intelligence low
miniera
 
Mtro.director aprender
Mtro.director aprenderMtro.director aprender
Mtro.director aprender
Andrea Maneiro
 
ShosteckNationalJournalColumn042800
ShosteckNationalJournalColumn042800ShosteckNationalJournalColumn042800
ShosteckNationalJournalColumn042800
Eron Shosteck
 
HTML5 vs Native Android: Smart Enterprises for the Future
HTML5 vs Native Android: Smart Enterprises for the FutureHTML5 vs Native Android: Smart Enterprises for the Future
HTML5 vs Native Android: Smart Enterprises for the Future
Motorola Mobility - MOTODEV
 
AEROPONICS A Tool for food security
AEROPONICS   A Tool for food securityAEROPONICS   A Tool for food security
AEROPONICS A Tool for food security
Samson Ogbole
 

Destacado (16)

Vergara comai tena (06) software for technological patent intelligence low
Vergara comai tena (06) software for technological patent intelligence lowVergara comai tena (06) software for technological patent intelligence low
Vergara comai tena (06) software for technological patent intelligence low
 
Stypendium z wyboru 2012 Natalia Kozdroń
Stypendium z wyboru 2012 Natalia KozdrońStypendium z wyboru 2012 Natalia Kozdroń
Stypendium z wyboru 2012 Natalia Kozdroń
 
World Talent: Credenciales
World Talent: CredencialesWorld Talent: Credenciales
World Talent: Credenciales
 
Mtro.director aprender
Mtro.director aprenderMtro.director aprender
Mtro.director aprender
 
ShosteckNationalJournalColumn042800
ShosteckNationalJournalColumn042800ShosteckNationalJournalColumn042800
ShosteckNationalJournalColumn042800
 
Beautifully Usable, Multiple Screens Too
Beautifully Usable, Multiple Screens TooBeautifully Usable, Multiple Screens Too
Beautifully Usable, Multiple Screens Too
 
Etica dra.nidia fernandez
Etica dra.nidia fernandezEtica dra.nidia fernandez
Etica dra.nidia fernandez
 
Studia w Kordobie
Studia w KordobieStudia w Kordobie
Studia w Kordobie
 
Implicare, participare, dezvoltare!
Implicare, participare, dezvoltare! Implicare, participare, dezvoltare!
Implicare, participare, dezvoltare!
 
Agritrade: Identidad Corporativa
Agritrade: Identidad CorporativaAgritrade: Identidad Corporativa
Agritrade: Identidad Corporativa
 
Acta de constitucion
Acta de constitucionActa de constitucion
Acta de constitucion
 
Migrating JavaME Apps to Android
Migrating JavaME Apps to AndroidMigrating JavaME Apps to Android
Migrating JavaME Apps to Android
 
HTML5 vs Native Android: Smart Enterprises for the Future
HTML5 vs Native Android: Smart Enterprises for the FutureHTML5 vs Native Android: Smart Enterprises for the Future
HTML5 vs Native Android: Smart Enterprises for the Future
 
Google Presentation
Google PresentationGoogle Presentation
Google Presentation
 
AEROPONICS A Tool for food security
AEROPONICS   A Tool for food securityAEROPONICS   A Tool for food security
AEROPONICS A Tool for food security
 
Growing more with less
Growing more with lessGrowing more with less
Growing more with less
 

Similar a Kill the Laptop!

Hot house istrategy_presentation_february_2012_original-1
Hot house istrategy_presentation_february_2012_original-1Hot house istrategy_presentation_february_2012_original-1
Hot house istrategy_presentation_february_2012_original-1
iStrategy
 
IBM Mobile Enterprise Overview
IBM Mobile Enterprise OverviewIBM Mobile Enterprise Overview
IBM Mobile Enterprise Overview
aakhan0830
 
Hot house istrategy_presentation_february_2012_original-1
Hot house istrategy_presentation_february_2012_original-1Hot house istrategy_presentation_february_2012_original-1
Hot house istrategy_presentation_february_2012_original-1
iStrategy
 
AN IV SF SAP - Sanjay Poonen - Keynote
AN IV SF SAP - Sanjay Poonen - KeynoteAN IV SF SAP - Sanjay Poonen - Keynote
AN IV SF SAP - Sanjay Poonen - Keynote
APPNATION
 
APPNATION IV - SAP / Sanjay Poonen Keynote
APPNATION IV - SAP / Sanjay Poonen KeynoteAPPNATION IV - SAP / Sanjay Poonen Keynote
APPNATION IV - SAP / Sanjay Poonen Keynote
Masha Geller
 

Similar a Kill the Laptop! (20)

Waterloo Ideaca Mobility Presentation: May 2012
Waterloo Ideaca Mobility Presentation: May 2012Waterloo Ideaca Mobility Presentation: May 2012
Waterloo Ideaca Mobility Presentation: May 2012
 
Future of Integration | MuleSoft
Future of Integration | MuleSoftFuture of Integration | MuleSoft
Future of Integration | MuleSoft
 
Managing the Android Supply Chain and the Role of SPDX
Managing the Android Supply Chain and the Role of SPDXManaging the Android Supply Chain and the Role of SPDX
Managing the Android Supply Chain and the Role of SPDX
 
Van wyk hothouse mobile 2012 sydney
Van wyk hothouse mobile 2012 sydneyVan wyk hothouse mobile 2012 sydney
Van wyk hothouse mobile 2012 sydney
 
2012 mobile industry_predictions_survey
2012 mobile industry_predictions_survey2012 mobile industry_predictions_survey
2012 mobile industry_predictions_survey
 
Lotusphere 2012 - Harnessing the Power of Enterprise Mobility
Lotusphere 2012 - Harnessing the Power of Enterprise Mobility Lotusphere 2012 - Harnessing the Power of Enterprise Mobility
Lotusphere 2012 - Harnessing the Power of Enterprise Mobility
 
Hot house istrategy_presentation_february_2012_original-1
Hot house istrategy_presentation_february_2012_original-1Hot house istrategy_presentation_february_2012_original-1
Hot house istrategy_presentation_february_2012_original-1
 
IBM Mobile Strategy
IBM Mobile StrategyIBM Mobile Strategy
IBM Mobile Strategy
 
Mobile trends and impressions
Mobile trends and impressionsMobile trends and impressions
Mobile trends and impressions
 
The mobile traveler experience
The mobile traveler experienceThe mobile traveler experience
The mobile traveler experience
 
IBM Mobile Enterprise Overview
IBM Mobile Enterprise OverviewIBM Mobile Enterprise Overview
IBM Mobile Enterprise Overview
 
IBM Mobile Strategy - Mobile World Congress 2012
IBM Mobile Strategy - Mobile World Congress 2012IBM Mobile Strategy - Mobile World Congress 2012
IBM Mobile Strategy - Mobile World Congress 2012
 
Future of Voice & WebRTC - Implications & Opportunities for telcos (service p...
Future of Voice & WebRTC - Implications & Opportunities for telcos (service p...Future of Voice & WebRTC - Implications & Opportunities for telcos (service p...
Future of Voice & WebRTC - Implications & Opportunities for telcos (service p...
 
Hot house istrategy_presentation_february_2012_original-1
Hot house istrategy_presentation_february_2012_original-1Hot house istrategy_presentation_february_2012_original-1
Hot house istrategy_presentation_february_2012_original-1
 
Mobility2013
Mobility2013Mobility2013
Mobility2013
 
IBM Mobile Strategy
IBM Mobile StrategyIBM Mobile Strategy
IBM Mobile Strategy
 
Fun and games for profit
Fun and games for profitFun and games for profit
Fun and games for profit
 
Introduction session
Introduction sessionIntroduction session
Introduction session
 
AN IV SF SAP - Sanjay Poonen - Keynote
AN IV SF SAP - Sanjay Poonen - KeynoteAN IV SF SAP - Sanjay Poonen - Keynote
AN IV SF SAP - Sanjay Poonen - Keynote
 
APPNATION IV - SAP / Sanjay Poonen Keynote
APPNATION IV - SAP / Sanjay Poonen KeynoteAPPNATION IV - SAP / Sanjay Poonen Keynote
APPNATION IV - SAP / Sanjay Poonen Keynote
 

Más de Motorola Mobility - MOTODEV

Gráficos cada vez más rápidos. Cómo usar NDK y RenderScript
Gráficos cada vez más rápidos. Cómo usar NDK y RenderScript Gráficos cada vez más rápidos. Cómo usar NDK y RenderScript
Gráficos cada vez más rápidos. Cómo usar NDK y RenderScript
Motorola Mobility - MOTODEV
 
Consejos principales para Android UI Cómo alcanzar la magia en los tablets
Consejos principales para Android UI Cómo alcanzar la magia en los tabletsConsejos principales para Android UI Cómo alcanzar la magia en los tablets
Consejos principales para Android UI Cómo alcanzar la magia en los tablets
Motorola Mobility - MOTODEV
 
Cómo agregar calidad a sus aplicaciones mediante pruebas
Cómo agregar calidad a sus aplicaciones mediante pruebas Cómo agregar calidad a sus aplicaciones mediante pruebas
Cómo agregar calidad a sus aplicaciones mediante pruebas
Motorola Mobility - MOTODEV
 
Cómo aprovechar Webtop Cómo HTML5 mejora la experiencia del usuario
Cómo aprovechar Webtop Cómo HTML5 mejora la experiencia del usuarioCómo aprovechar Webtop Cómo HTML5 mejora la experiencia del usuario
Cómo aprovechar Webtop Cómo HTML5 mejora la experiencia del usuario
Motorola Mobility - MOTODEV
 
Gráficos cada vez mais rápidos utilização de NDK e Renderscript
Gráficos cada vez mais rápidos utilização de NDK e RenderscriptGráficos cada vez mais rápidos utilização de NDK e Renderscript
Gráficos cada vez mais rápidos utilização de NDK e Renderscript
Motorola Mobility - MOTODEV
 
Como integrar qualidade aos seus aplicativos através de testes
Como integrar qualidade aos seus aplicativos através de testesComo integrar qualidade aos seus aplicativos através de testes
Como integrar qualidade aos seus aplicativos através de testes
Motorola Mobility - MOTODEV
 
Tirando vantagem do webtop como o html5 aprimora a experiência do usuário de ...
Tirando vantagem do webtop como o html5 aprimora a experiência do usuário de ...Tirando vantagem do webtop como o html5 aprimora a experiência do usuário de ...
Tirando vantagem do webtop como o html5 aprimora a experiência do usuário de ...
Motorola Mobility - MOTODEV
 

Más de Motorola Mobility - MOTODEV (20)

The Enterprise Dilemma: Native vs. Web
The Enterprise Dilemma: Native vs. WebThe Enterprise Dilemma: Native vs. Web
The Enterprise Dilemma: Native vs. Web
 
MOTODEV App Validator
MOTODEV App ValidatorMOTODEV App Validator
MOTODEV App Validator
 
Getting the Magic on Android Tablets
Getting the Magic on Android TabletsGetting the Magic on Android Tablets
Getting the Magic on Android Tablets
 
Getting Your App Discovered: Android Market & Beyond
Getting Your App Discovered: Android Market & BeyondGetting Your App Discovered: Android Market & Beyond
Getting Your App Discovered: Android Market & Beyond
 
Introducing Fragments
Introducing FragmentsIntroducing Fragments
Introducing Fragments
 
Taking Advantage of Webtop
Taking Advantage of WebtopTaking Advantage of Webtop
Taking Advantage of Webtop
 
Building Quality Into Your Apps Through Testing
Building Quality Into Your Apps Through TestingBuilding Quality Into Your Apps Through Testing
Building Quality Into Your Apps Through Testing
 
Top Tips for Android UIs
Top Tips for Android UIsTop Tips for Android UIs
Top Tips for Android UIs
 
Designing Apps for Motorla Xoom Tablet
Designing Apps for Motorla Xoom TabletDesigning Apps for Motorla Xoom Tablet
Designing Apps for Motorla Xoom Tablet
 
Diseñando aplicaciones para el Motorola XOOM
Diseñando aplicaciones para el Motorola XOOM Diseñando aplicaciones para el Motorola XOOM
Diseñando aplicaciones para el Motorola XOOM
 
Presentación de los fragmentos
Presentación de los fragmentos Presentación de los fragmentos
Presentación de los fragmentos
 
Gráficos cada vez más rápidos. Cómo usar NDK y RenderScript
Gráficos cada vez más rápidos. Cómo usar NDK y RenderScript Gráficos cada vez más rápidos. Cómo usar NDK y RenderScript
Gráficos cada vez más rápidos. Cómo usar NDK y RenderScript
 
Consejos principales para Android UI Cómo alcanzar la magia en los tablets
Consejos principales para Android UI Cómo alcanzar la magia en los tabletsConsejos principales para Android UI Cómo alcanzar la magia en los tablets
Consejos principales para Android UI Cómo alcanzar la magia en los tablets
 
Cómo agregar calidad a sus aplicaciones mediante pruebas
Cómo agregar calidad a sus aplicaciones mediante pruebas Cómo agregar calidad a sus aplicaciones mediante pruebas
Cómo agregar calidad a sus aplicaciones mediante pruebas
 
Cómo aprovechar Webtop Cómo HTML5 mejora la experiencia del usuario
Cómo aprovechar Webtop Cómo HTML5 mejora la experiencia del usuarioCómo aprovechar Webtop Cómo HTML5 mejora la experiencia del usuario
Cómo aprovechar Webtop Cómo HTML5 mejora la experiencia del usuario
 
Principais dicas para UIs do Android
Principais dicas para UIs do AndroidPrincipais dicas para UIs do Android
Principais dicas para UIs do Android
 
Gráficos cada vez mais rápidos utilização de NDK e Renderscript
Gráficos cada vez mais rápidos utilização de NDK e RenderscriptGráficos cada vez mais rápidos utilização de NDK e Renderscript
Gráficos cada vez mais rápidos utilização de NDK e Renderscript
 
Como integrar qualidade aos seus aplicativos através de testes
Como integrar qualidade aos seus aplicativos através de testesComo integrar qualidade aos seus aplicativos através de testes
Como integrar qualidade aos seus aplicativos através de testes
 
Tirando vantagem do webtop como o html5 aprimora a experiência do usuário de ...
Tirando vantagem do webtop como o html5 aprimora a experiência do usuário de ...Tirando vantagem do webtop como o html5 aprimora a experiência do usuário de ...
Tirando vantagem do webtop como o html5 aprimora a experiência do usuário de ...
 
Introdução a fragmentos
Introdução a fragmentosIntrodução a fragmentos
Introdução a fragmentos
 

Último

IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
Enterprise Knowledge
 

Último (20)

Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
Evaluating the top large language models.pdf
Evaluating the top large language models.pdfEvaluating the top large language models.pdf
Evaluating the top large language models.pdf
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUnderstanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 

Kill the Laptop!

  • 1. KILLING THE LAPTOP Jason Ruger, Motorola Mobility Motorola Mobility Internal MOTOROLA and the Stylized M Logo are trademarks or registered trademarks of Motorola Trademark Holdings, LLC. All other trademarks are the property of their respective owners. © 2011 Motorola Mobility, Inc. All rights reserved. 2012 XX-Month-2011
  • 2. WHY NOW? • CHIPS • CONNECTIONS • CLOUD Motorola Mobility © 2012 Motorola Mobility, Inc. 2 © 2011 Motorola Mobility, Inc. XX-Month-2011 Jan-2012 22
  • 3. CHIPS: THE EVOLUTION OF COMPUTING World’s First Laptop, Compaq Portable in 1983 © 2012 Motorola Mobility, Inc. Jan-2012 3
  • 4. CHIPS: THE EVOLUTION OF COMPUTING © 2012 Motorola Mobility, Inc. Jan-2012 4
  • 5. THE EVOLUTION OF COMPUTING © 2012 Motorola Mobility, Inc. Jan-2012 5
  • 6. CONNECTIONS: KEY WIRELESS SPEEDS Throughput and Range Comparison Current Planned 10 Gbps 1 Gbps 802.11ad 802.11ac LTE-A 100 Mbps 802.11n LTE 10 Mbps HSPA+ 1 Mbps Bluetooth 2.1 NFC Bluetooth 100 Kbps Adjacent Room Campus National Source: Gartner October-2011 © 2012 Motorola Mobility, Inc. Jan-2012 6
  • 7. CLOUD: EMPLOYEES ARE FAMILIAR WITH IT • 290 billion emails sent • 2 billion videos on YouTube • 1 billion searches on twitter • 1 billion posts to facebook © 2012 Motorola Mobility, Inc. Jan-2012 7
  • 8. CLOUD: ANY PLATFORM, ANY DEVICE © 2012 Motorola Mobility, Inc. Jan-2012 8
  • 9. BENEFITS Motorola Mobility © 2012 Motorola Mobility, Inc. 9 © 2011 Motorola Mobility, Inc. XX-Month-2011 Jan-2012 99
  • 10. ALWAYS ON WORK LONGER 20% Source: Forrester Research, November 2011 RESPOND FASTER Source: Motorola Mobility, 2011 30% © 2012 Motorola Mobility, Inc. Jan-2012 10
  • 11. BENEFITS Productivity Control Cost • Email, Calendar, • Full Device • Lower operating Contacts Encryption costs • Enterprise • GPS location • Potential for applications • Remote wipe BYOD • Work longer • Many device • Potential for (20%) management cellular and data • Respond Faster solutions (e.g. stipend vs. 100% (30%) 3LM) pay • Web Browsing © 2012 Motorola Mobility, Inc. Jan-2012 11
  • 12. 70% BENEFITS 73% CIO’s improved 70% Consumers already employee productivity as a using mobile devices as result of their investments primary device in mobile applications. © 2012 Motorola Mobility, Inc. Jan-2012 12
  • 13. CHALLENGES Motorola Mobility © 2012 Motorola Mobility, Inc. 13 © 2011 Motorola Mobility, Inc. XX-Month-2011 Jan-2012 13
  • 14. CHANGING EXPECTATIONS Full VPN Internal Access Many Apps Upgrades 1 & Design App Phone Email Contacts Calls • Corporate vs. Employee Liable © 2012 Motorola Mobility, Inc. Jan-2012 14
  • 15. DIFFERENT OPERATING SYSTEMS Predicted Smartphone Platform Market Share Source: Gartner, October 2011 60% 50% 40% Android iOS 30% Symbian 20% RIM Windows 10% 0% 2011 2012 2013 2014 2015 © 2012 Motorola Mobility, Inc. Jan-2012 15
  • 16. USER SEGMENTATION Data Data Authors Data Analyst Consumers • Document • Document • Advanced data Presentation creation analysis • Document • Document editing • Desktop reviewing • Collaboration Publishing • Alert response • Presentation Authors © 2012 Motorola Mobility, Inc. Jan-2012 16
  • 17. BROWSER COMPATABILITY Client vs. Web Apps (industry) 20% Web Web Client Compatibility Web 80% IE 6 IE 8 Firefox Chrome Safari © 2012 Motorola Mobility, Inc. Jan-2012 17
  • 18. MOBILE • Private Markets APPLICATIONS • Security KEY CHALLENGES • Updates • Forms factors • OS versions Motorola Mobility Internal © 2012 Motorola Mobility, Inc. © 2011 Motorola Mobility, Inc. Jan-2012 18
  • 19. MOBILE SECURITY STARTED IN 1587: MARY QUEEN OF SCOTS © 2012 Motorola Mobility, Inc. Jan-2012 19
  • 20. THE “UNBEATABLE” SECURITY APPROACH © 2012 Motorola Mobility, Inc. Jan-2012 20
  • 21. MOBILE • SECURITY IS COMPUTING EVOLUTIONARY MANAGING • LAPTOP VS. SECURITY MOBILE • MISCONCEPTIONS Motorola Mobility Internal © 2012 Motorola Mobility, Inc. © 2011 Motorola Mobility, Inc. Jan-2012 21
  • 22. SOLUTIONS SECURITY ENTERPRISE APPS VIRTUALIZATION Motorola Mobility © 2012 Motorola Mobility, Inc. 22 © 2011 Motorola Mobility, Inc. XX-Month-2011 Jan-2012 22
  • 23. DEVICE SECURITY • BASICS: PIN LOCK, REMOTE WIPE • ENCRYPTION, GPS LOCATION • APPLICATION MARKETS • LAYERS Motorola Mobility Internal © 2012 Motorola Mobility, Inc. © 2011 Motorola Mobility, Inc. Jan-2012 23
  • 24. COMMON PASSCODES: 1234 5683 1 IN 7 0000 0852 2580 2222 1111 1212 5555 1998 Source: Most Common iPhonePasscodes, Daniel Amitay, June 2011 Motorola Mobility Internal © 2012 Motorola Mobility, Inc. © 2011 Motorola Mobility, Inc. Jan-2012 24
  • 25. 3LM: ANDROID DEVICE MANAGEMENT © 2012 Motorola Mobility, Inc. Jan-2012 25
  • 26. ENTERPRISE APP OPTIONS • Cross platform coverage HTML5 • Device-like API’s & rich graphics • Easiest distribution& updates • Deep hardware integration Native App • Support for latest hardware (vs. HTML5) • Best user experience • Reuse existing web resources Hybrid • Customize user experience (HTML5 / Native App) • Distribute through app markets • Cross platform coverage (e.g. PhoneGap or Titanium) Cross- • Mobile app device features platform • Creates platform-specific wrapper © 2012 Motorola Mobility, Inc. Jan-2012 26
  • 27. HTML 5 WHY IS IT IMPORTANT TO IT? Motorola Mobility Internal © 2012 Motorola Mobility, Inc. 27 Jan-2012 27
  • 28. SAMPLE APPLICATIONS Productivity and Application Management Diagnostics Marketing and Convenience and Compliance Business MMI Market AppSpy CATV Tool Mobile Webtrends MMI Market Widget MSquare MMI Conf for Xoom Emoción MMI QBook Juegos Movistar Música Imagenio Móvil Chat Movistar Webmoney © 2012 Motorola Mobility, Inc. Jan-2012 28
  • 29. FREE PRIVATE ENTERPRISE MARKET Internal Market for App Distribution Description: Internally Recommended developed apps commercial apps Internal Corporate Android market for distribution of internally developed apps and recommended android market apps. Benefit: Secured access for controlled distribution of apps to internal users. © 2012 Motorola Mobility, Inc. Jan-2012 29
  • 30. APP VALIDATOR © 2012 Motorola Mobility, Inc. Jan-2012 30
  • 31. VIRTUAL PC • Vendor • Storage KEY CONSIDERATIONS • License Costs • Connectivity • Desktop vs. App • Static vs. Dynamic Motorola Mobility Internal © 2012 Motorola Mobility, Inc. © 2011 Motorola Mobility, Inc. Jan-2012 31
  • 32. © 2011 Motorola Mobility, Inc. Inc. © 2012 Motorola Mobility, Jan-2012 32