Avoid making a great presentation by following these 11 tips from MarketingProfs for bad presentation slides... or do the opposite and have rocking good ones.
2. Please note: The typos on the title page and other errors are
intentional. MarketingProfs writer Veronica Maria Jarski (who
created this deck) sincerely implores you to not follow this
as a prescription.
Instead, do the OPPOSITE.
3. 1. Change fonts frequently.
Using different fonts will
trick the readers’ eyes
and prevent people from
reading your slides easily.
They are totally going to have to
work hard to read your words!
No free ride here, slackers.
4. 2. Avoid using images.
Presentation attendees want to LEARN,
not look at stuff and… Hey, is your mind wandering?
Eyes back to this presentation, please.
5. 3. Fill every slide with text.
You’ve got a lot of information to cover in your allotted time. So, how are folks
going to know if you don’t put all the information that you say in all the slides?
Sure, you could offer a downloadable white paper or do a series of blog posts
covering the same information, but we’re talking about the now. And right now,
folks are looking at these slides. They better look like they warranted the speaking
fee you asked for. Because if you don’t have every single fact that you say on every
slide, attendees are going to begin to doubt your expertise. Sure, they could listen
to you, but you know they prefer to read all the text instead! So, what if there’s not
enough text? You won’t be hired to do presentations anymore. And then, if that
happens, you’re going to have to start
climbing the power ladder all over
again. And meanwhile, you’re not
making the money you were, and
you have to move in with your sister
and her family, and you’ll end up
spending most of your time providing
free babysitting and watching
episodes of “The Big Bang Theory”
to cheer yourself up. So, fill each slide
with all the words you need to PROVE without any doubt that you are an expert.
6. 4. Overdesign your pages.
You can do SO
5 Series 1
many things in 0 Series 1 Series 2
Category 1 Series 3
Show off your by using as many of
the whizzbang features of PowerPoint as you
deem fit (read: all).
COOL!
7. 5. Mispell Werds and Use FUN
Punctguation!!!!!!!!!!
You know what’s a sign of genius on-the-fly thinking? A typo here an,d there.
Write―― your slides qui!ckly anddon’t spellcheck. (Between me and you, we
know that people who are correctin other people’s grammar are stick in the muds
and no fun. (They’re friends
secritly despize writing them
emails.)
The internets and texting
have proven that grammer
and die-hard rules of
punctuation will go the away
of dialup modims.
So, do’nt waste valuabale time
Using spellchek! Use your time
In choosing fun images
(prefirbly! ones of animals!
With glasses!)..
8. 6. Use edgy images!
Load up your slides with images that have nothing
to do with your
presentation at all.
People love being
surprised and having
to guess at hidden
meanings. (That’s
why people love
clowns and mimes.)
9. 7. Use lots of color.
Most companies prefer to use just a select group
of colors as their “palette.”
Studies have proven, though, that colors inspire
emotions. So, use colors as frequently as
possible to convey feelings like happiness, joy,
excitement, fear, schadenfreude,
etc.
The more colors, the better!
10. 8. Switch up your font sizes.
Keep attendees’ attention by varying the sizes
of your fonts. (This compliments the #1 slides.)
You want people to peer in and also
LEAN AWAY from your slides.
That results in E-N-G-A-G-E-M-E-N-T.
11. 9. Include random inspirational
quotes from famous folks.
No one wants to hear quotes
from obscure people or those
outside your industry.
Instead, choose quotes from
people everyone has heard
of: Abraham Lincoln, Mark
Twain, Seth Godin, Steve
Jobs, and Dr. Seuss.
13. 11. Avoid learning about making
your presentations awesome.
You could attend the
Presentations Unleashed
course at MarketingProfs University to learn how to
create slides and presentations
that inform, persuade, and inspire.
(You could also save money
by using the code INSPIRE
to save $200.)
But then, you’d get better
at your work…and do you
really want to stand out?