1. Evaluation of Media Project Magazine Advert/CD Cover/Music Video Q4. What have you learned from your audience feedback?

2. Sources used for Audience Feedback These are the sources I used to receive audience feedback for my media project. I uploaded my main product and ancillary texts [CD digipak design and magazine advert]on social networking sites such as Facebook, YouTube, MySpace and Twitter as these networking sites are were the potential target audience were for the consumption of my music video. I was able to upload the video from YouTube on the other sites as this brought favourable publicity to the product as the audience could recognise the product and watch it either on Facebook, MySpace, Twitter or YouTube. I used secondary research through quantitative and qualitative research by conducting a questionnaire on my music video. In this question, I will discuss the advantages and limitations of using this type of research. I will also write down the questions answered from the questionnaire and the responses I was given back from the audience, negative and positive feedback.

9. Advantages and Disadvantages of Qualitative Research

13. Audience Feedback for CD cover To receive audience feedback for my CD cover, I uploaded my ancillary texts on Facebook. From uploading the CD cover on Facebook, I received views and comments which assisted me with my feedback where adjustments could be made before the final copy was given in. I was told from the potential audience that they thought the CD cover was really good and that there was a limited amount of changes to be made on the product. The audience enjoyed how the CD cover followed the rap codes and conventions which was quoted by a consumer 'I like the colour scheme and the framing of the shots. It really meets the US codes and conventions. They said the CD cover relates to the magazine advert and to the music video but they said I should consider using different colours to represent the video maybe blue as most of the video is shot in light as I have put the CD cover in red and black which makes the CD have a dark shading to it. I asked the potential audience what could be done to improve the CD cover, one viewer pointed out- there is not really anything you have to improve, I like the framing and camera shots you have chosen, well done. I spoke to the audience to tell me what should be in the CD cover- they mentioned biography, a mini advert, lyrics of the music video song, collaborations with other artists etc.. When creating the inside cover, I listened to what the audience said to meet the codes and conventions of the rap genre. They said the whole colour theme of red, black and white being integrated was interesting and the images in black and white was good as part of the video was shot in black and white. For the back cover, I took a side angle shot of the artist looking away from the camera where the audience said this was seen to be good as it was breaking the codes and conventions in film and media. The audience said, the shot was nicely framed and suited the back of the CD cover and it also related to the music video.