RE Capital's Visionary Leadership under Newman Leech
Award Winning Marketing, Branding, Public Relations and Product Launch Campaigns
1. N I C H O L AS C . R E N Z I 110 W OODBRIDGE C OURT
S E L L E RS V IL L E , P A 1 8 9 6 0
267-354-1648
Greaseland
Branding/Strategic Marketing Initiative for
MOPAC’s Kitchen Grease Recycling Business
Interactive Web
Site
High-touch
marketing cam-
paign to build
top-of-mind
presence
Increased sales
to capacity
Awards
PA Chamber of
Business and
Industry’s
Delta Award
Web Marketing
Association’s
Best of Indus-
try Web Award
Intl. Assoc. of
Web Masters
and Designers’
Golden Web
Award
2. N I C H O L AS C . R E N Z I 110 W OODBRIDGE C OURT
S E L L E RS V IL L E , P A 1 8 9 6 0
267-354-1648
Steakhouse Classic
Product Development,
Design and Launch
MOPAC’s first
brand and first
face with con-
sumers
Steakhouse
Classic featured
an 18% margin
compared to
3% on other
products
Sales topped at
$20K per week
Won Pathmark’s
Turtle Award for
creative market-
ing excellence
3. N I C H O L AS C . R E N Z I 110 W OODBRIDGE C OURT
S E L L E RS V IL L E , P A 1 8 9 6 0
267-354-1648
Brand Development
Additional Product Development,
Design and Launch
Buffalo Balls —
the beef alter-
native to Buf-
falo wings.
Mosner Natural
Veal
Meal-Pop
Pushups
Power Brand
Nutritional Sup-
plements
4. N I C H O L AS C . R E N Z I 110 W OODBRIDGE C OURT
S E L L E RS V IL L E , P A 1 8 9 6 0
267-354-1648
Brand Development
Additional Product Development,
Design and Launch
MOPAC Natural
Beef
Wiley Willie’s
Buffalo Style
Meatballs
Tender Tradition
All Natural
Signature Beef
5. N I C H O L AS C . R E N Z I 110 W OODBRIDGE C OURT
S E L L E RS V IL L E , P A 1 8 9 6 0
267-354-1648
Web Strategy
Interactive Web
sites designed to
build brand
awareness, in-
crease sales and
cultivate customer
loyalty.
6. N I C H O L AS C . R E N Z I 110 W OODBRIDGE C OURT
S E L L E RS V IL L E , P A 1 8 9 6 0
267-354-1648
Media and
Public Relations
Published feature
articles in
magazines, trade
journals and
newspapers.
Press Releases
Press conference
management
7. N I C H O L AS C . R E N Z I 110 W OODBRIDGE C OURT
S E L L E RS V IL L E , P A 1 8 9 6 0
267-354-1648
Newsletters
DriverCare
Quarterly de-
veloped for the
CEI Group.
Circulation:
20,000