BY MUHAMMED JAZIL.P

1. The Guidelines for 10 weeks Project
work 10MBA…..)
after 3rd semester
Master of Business Administration

2. OBJECTIVE
To expose the students to understand, the organization
and take up an in depth study of an issue/ problem in the
area of specialization.

3. STRUCTURE
The project work will have two parts '
Part - A - Corporate Exposure - Approximate 4
weeks 40% of the marks is allocated
Part - B - Study of an Issue / Problem Approximate 6
weeks 60% of the marks is allocated

4. GENERAL GUIDELINES:
1) The project work shall be for a period of 10 weeks
2) The University shall receive 3 copies of project
reports two months before the commencement of
the fourth semester examination.

5. 3) No two students of an institute shall work on
the same problem in the same organization.
4) The student shall seek the guidance of the
internal guide ( Faculty) & external guide
(company guide) on a continuous basis, and
the guide shall give a certificate to the effect
that the candidate has worked satisfactorily
under his/her guidance.

6. GENERAL GUIDELINES:
I. The Project report shall be prepared processor
Viz. MS Word.
II. All the reports shall be printed in the A4 size V on
all sides.
I. The report shall be hard bound facing sheet (only
white color ) indicating the title of college and
month-& year of admission (spiral binding not
permitted)

7. IV. A certificate by the guide, HOD and Head of the
institution indicating the bonafide performance of
project by the student to be enclosed.
V. An undertaking by the student to the effect that the work
is independently carried out by him.
VI. The certificate from the organization.
VII. AcknowledgementS
VIII. Executive Summary

8. PART - A
1. INDUSTRY PROFILE
2. COMPAN Y PROFILE
•Background and inception of the company
•Nature of the business earned
•Vision, Mission and Quality Policy , Products
Services Profile
•Area of Operation - Global / National / Regional
•Ownership Pattern
•Competitors Information
•Infrastructural Facilities
•Achievement/Award if any
•Work flow model (End to End)
•Future growth and prospects.

9. 3. Mckensy's 7S frame work with special reference to
organization under study
System ,
4. SWOT analysis
5. Analysis of Financial statement.
6. Learning experience

10. PART-B
1.
A. General Introduction
Statement of the problem
Objectives of the study
Scope of the Study
Methodology
Limitations of the study

11. B. Analysis / Design, Interpretation of results, findings,
observations and suggestions which may be divided into
chapters.
C. Conclusions and Recommendations.
D. Annexure relevant to the project, such as figures, graphs,
photographs etc.
E. Bibliography

12. The project report shall not exceed 75 pages
(Part A 30 Pages + Part B 45 Pages)
The Project work shall be on a topic in the area
of specialization specified in the syllabus
and opted by the candidate.

13. HR
Conflict management
Study of Job satisfaction of employees
Impact of training
OCB/QWL
Talent management
 Stress management
Work life balance
Labour laws – impact
 Organization culture
Performance appraisal
Motivation
Succession planning
Retention strategy
Competency mapping
Employee welfare …….
Absenteeism

14. FINANCE
 NPAs
 Working capital management
 Inventory management
 Financial statement analysis
 Portfolio management system
 Divided behavior
 Cash management
 Risk return analysis
 Mutual funds
 Bullion market
 Commodity market
 Stock broking
 Insurance – gen fire/marine insurance
 Fundamental analyses
 Technical analyses

15. MARKETING
 Measuring Service Gaps
 Customer satisfaction
 Measuring impact of ads
 Service process mapping
 Effectiveness of promotion scheme
 Measurement of brand awareness
 Customer loyalty study
 Study of factors affecting purchase decision
 Role of retailers / channels of distribution
 Customer buying behavior
 Brand positioning