Allie Freeman, Mallory Hayes, Jessie Yang, Rebeka Johnson

2. Mitt Romney
• Mitt was born in Detroit on March 12, 1947.
• Mitt married his wife, Ann, in 1969.
• Mitt is not a career politician. He has spent
most of his life in the private sector, giving him
intimate knowledge of how our economy
works. But he has also been an outstanding
public servant.

3. After graduating from Brigham Young University in
1971, he earned dual degrees from Harvard Law
and Harvard Business School. After working as a
business consultant for several years, Mitt founded
the investment firm Bain Capital in 1984. Under his
leadership, Bain Capital helped to launch or rebuild
hundreds of companies, including household names
such as Staples, Domino's Pizza, and The Sports
Authority. As Bain Capital was growing in
prominence, Mitt returned to his old consulting
firm, Bain & Company, as CEO. In a time of financial
turmoil at the company, he led a successful
turnaround.

4. When Mitt was elected Governor of Massachusetts
in 2002, the state was in severe disarray, its budget
was out of balance, spending was soaring, and
taxpayers were being required to pay more and
more in taxes for diminishing services. The state
economy was in a tailspin, with businesses cutting
back on investment or even closing and
unemployment ticking up. Mitt made hard
decisions that brought state spending under
control. He restructured and consolidated
government programs, paring back where
necessary and finding efficiencies throughout.

5. Why is Mitt Romney running for
president?
Obama has failed America. It is time for a
change. With Mitt Romney’s leadership, we can
turn the economy around and begin to repair
the damage that has been done. It is time to
stop failing America. It is time to begin believing
in America.

6. Mitt Romney’s platform and position
on issues
Mitt Romney believes in America. He believes
that liberty, opportunity, and free enterprise
have led to prosperity and strength before and
will do so again. America, however, must take
decisive action to roll back the misguided
policies of the last three years, empower our
citizens, and restore the foundations of our
nation’s strength.

7. Mitt Romney will rebuild the foundations of the
American economy on the principles of free
enterprise, hard work, and innovation. His plan
seeks to reduce taxes, spending, regulation, and
government programs. It seeks to increase
trade, energy production, human capital, and
labor flexibility. It relinquishes power to the
states instead of claiming to have the solution to
every problem.

8. As President, Mitt Romney will cut federal
spending and bring much-needed reforms to
entitlement programs. Mitt will work toward
balancing the budget, reducing the size and
reach of the federal government, and returning
power to states and the people.

9. Our next president must repeal Obamacare and
replace it with market-based reforms that
empower states and individuals and reduce
health care costs. States and private
markets, not the federal government, hold the
key to improving our health care system.

10. Who has endorsed Romney?
Mitt Romney has a wide endorsement edge over his
opponents. He has received endorsements from many U.S.
House representatives, including Representative Jason
Chaffetz of Utah, former Campaign Manager for Jon
Huntsman Gubernatorial Campaign. He has also been
endorsed by members of the U.S. Senate, as well as many
governors, former office holders, and state legislators. He
has also been endorsed by Former Republican nominee for
Governor of California, former eBay CEO and
current Hewlett-Packard CEO Meg Whitman, as well as
retired Olympic speed skater Dan Jansen.

11. Why is Romney a great candidate?
America faces exceptional challenges. Mitt
Romney is an exceptional man with unique
qualifications to lead our country through
perilous times, restoring our strength at home
and abroad.

12. Party Nomination
• In a primary the voter casts his or her vote to determine who will go onto
the general election.
• Primaries can be closed or open. In a closed primary, only registered
voters affiliated with a given party have the chance to go to the polls to
cast their vote for their chosen candidate within that party. In closed
primaries, only Republicans can vote for Republicans and Democrats for
Democrats. Independent voters -- those who have opted to choose
neither party, but are registered voters -- aren't allowed to cast a ballot. A
closed primary can be modified to allow independents to cast a vote for a
candidate from one party or another. In open primaries, a voter can cast
his or her ballot for either party. In most cases, the voter must choose a
party to vote for by making a public statement at the polling station. In
this circumstance, the voter will tell the election volunteer which party he
or she chooses to vote for. He or she will then receive a ballot containing
the candidates for that party. In some open primaries, voters may choose
which party's candidate to vote for privately in the polling booth.

13. • The goal of the primaries is to choose the party's
candidate for president. In order for a candidate to
receive the nomination, he or she has to win delegates.
There are generally two ways to win delegates in
primaries. In some cases candidates win by proportion.
If a state has 100 delegates and a candidate wins 60
percent of the vote in the state's primary, then that
candidate will have 60 delegates from that state at the
national convention -- the party nomination night.
Other states use the winner-takes-all method. This
sounds exactly like what it is: A candidate who wins the
majority of the vote in a primary -- 51 percent -- wins
all of that state's delegates.

14. • In the Iowa caucuses, the caucuses themselves are
local party precinct meetings where registered
Republicans and Democrats gather, discuss the
candidates and vote for their candidate of choice for
their party's nomination.
• The purpose of the caucus vote is to select delegates to
attend a county convention -- each caucus sends a
certain number of delegates, based on the population
it represents. The delegates at the county convention
in turn select delegates to go to the congressional
district state convention, and those delegates choose
the delegates that go to the national convention.
• The Republican caucus voting system in Iowa is
relatively straightforward: You come in, you vote,
typically through secret ballot, and the percentages of
the group supporting each candidate decides what
delegates will go on to the county convention.

15. • Presidential election primaries and caucuses are two very
different methods of accomplishing the same basic thing.
Simply put, they are both a means for each political party to
let vote-rs nationwide select their party's presidential
nominee. More specifically, primaries and caucuses are means
of selecting delegates (representatives of party members in
each state) to send to the party's national convention.
• In addition to delegates, states also offer uncommitted
delegates. These people -- sometimes called superdelegates --
are usually elected officials from the state. Superdelegates
can pledge their votes without regard to primaries or caucuses
-- for example, after being courted by a candidate -- or they
can remain uncommitted until voting begins at the national
convention. While standard delegates chosen by votes from
ordinary voters are important, superdelegates have a lot of
influence as well.

16. Romney’s campaign strategy
• Mitt Romney is focused on winning New Hampshire.
The Iowa caucus is first, and then comes the New
Hampshire primary. If he can win Iowa and New
Hampshire, it could put him on a clear path to the
nomination. And if he loses Iowa, a New Hampshire
victory will be his firewall.
• Mitt Romney's running a classic establishment
campaign, much like Nixon's in '68: Spend years
stumping for others, collect big-name endorsements
and create advisory teams full of high-profile players
from past administrations. Romney's campaign model
relies on superior organization, heavy fundraising and a
loyal corps of local officials all over the nation.

17. Convention
A political convention is a meeting of party delegates to
vote on matters of policy and in some cases to select
party candidates for public office. In caucus or convention
states, delegates who will attend the national party
convention are chosen by delegates to state or district
conventions, who themselves are chosen earlier in
county, precinct, or town caucuses. The national party
convention is a national meeting of delegates elected in
primaries, caucuses, or state conventions that assemble
once every four years to nominate candidates for
president and vice president, ratify the party
platform, elect officers, and adopt rules.

18. Party Platform
• A party platform, or platform sometimes also referred
to as a manifesto, is a list of the actions which a
political party, individual candidate, or other
organization supports in order to appeal to the general
public for the purpose of having said peoples'
candidates voted into political office or the professed
opinion(s) proposed as part of law(s) or otherwise
made into social policies.
• Every four years each party adopts a platform at the
national nominating convention. Delegates to the
national party conventions decide on the platform, a
statement of party perspectives on public policy.

19. Romney’s Party Platform
• 1.) Abortion: Opposes abortion rights. Says state law should guide abortion rights and Roe v. Wade
should be reversed by a future Supreme Court.
• 2.) Tax: Lower taxes, less regulation, balanced budget, more trade deals to spur growth. Replace
jobless benefits with unemployment savings accounts. Proposes repeal of the law (Dodd-Frank)
toughening financial-industry regulations after the meltdown in that sector. Proposes changing, but
not repealing, the (Sarbanes-Oxley) law tightening accounting regulations in response to corporate
scandals, to ease the accountability burden on smaller businesses.
• 3.) Energy: Accelerate drilling permits in areas where exploration has already been approved for
developers with good safety records. Supports drilling in the Gulf of Mexico, Atlantic and Pacific
outer continental shelves, Western lands, the Arctic National Wildlife Refuge and offshore Alaska;
and supports exploitation of shale oil deposits.
• 4.) Gay Marriage: Favors constitutional amendment to ban gay marriage, says policy should be set
federally, not by states.
• 5.) Health Care: Promises to work for the repeal of the federal health care law modeled largely after
his universal health care achievement in Massachusetts because he says states, not
Washington, should drive policy on the uninsured. Proposes to guarantee that people who are
“continuously covered” for a certain period be protected against losing insurance if they get
sick, leave their job and need another policy
• 6.) Tax: No one with adjusted gross income under $200,000 should be taxed on interest, dividends
or capital gains. Cut corporate tax rate to 25 percent from a high of 35 percent.

20. Vice Presidential Candidate
Mitt Romney will choose Bob McDonnell as his
vice president. Bob McDonnell will help gain
support from the Southeastern part of the
United States. He will also represent the working
class.

21. Money in Romney’s Campaign
Romney’s campaign strategy relies on heavy
fundraising. Most of Romney’s contributions
have been contributions of $2,500, the
maximum donation amount. Romney intends to
spend this money to focus on Iowa and New
Hampshire in order to secure his path to
success.

22. Campaign Contribution Limits (BCRA 2002)
To each candidate To national party To state, district To any other Special limits
or candidate committee per & local party political
committee per
calendar year committee per committee per
election
calendar year calendar year
Individual $2,500 $30,800 $10,000 $5,000 $117,000 overall
biennial limit
Nat’l Party $5,000 No limit No limit $5,000 $43,100 to
Committee Senate candidate
per campaign
State, District and $5,000 No limit No limit $5,000 No limit
Local Party
Committee
PAC(multican $5,000 $15,000 $5,000 $5,000 No limit
didate)
PAC(non- $2,500 $30,800 $10,000 $5,000 No limit
multicandida
te)
Authorized $2,000 No limit No limit $5,000 No limit
Campaign
Committee

23. Money in Romney’s Campaign
Romney has raised $32,605,827. He has spent
$17,953,283. He has spent nearly twice as much as
any other Republican candidate.
Some top donors include:
Goldman Sachs has donated $367,200
Credit Suisse Company has donated $203,750
Bank of America has donated $125,500
Wells Fargo has donated $61,500
*Romney currently does not have any independent expenditures supporting him. As his
campaign manager, we assure you that this will change soon.

24. Romney’s Fund Sources
Individual
$59,783,990 56%
contributions
PAC
$350,802 0%
contributions
Candidate self-
$44,663,735 42%
financing
Federal Funds $0 0%
Other $2,343,707 2%

25. Debates
• The presidential debates allow the public to attempt to get
an inside, easily digestible view of what each candidate
wants for the country and how they plan to accomplish
their goals if elected. Debates have shown to have an
immense impact in the way constituents vote, seeing as the
debate of September 26, 1960 turned the odds to
Kennedy’s favor after a spell of Nixon-centered approval.
• Thus far Romney has been very reserved in his remarks
during the GOP Presidential Candidate primary debates.
This strategy will soon be abandoned as we learn what the
people want specifically out of Mitt Romney as he can then
make promises on behalf of the citizens without fear that
they will not approve.

26. Overall strategy Mitt Romney will use
in the general election
• To win the General Election, our emphasis will be on the
aspects of Mitt Romney’s economic plans to revive this
country from the bitter days it has been seeing recently. We
will model the Bush/Gore 2000 Presidential campaign by
opening Romney up to the people and press full-on.
• We plan to strive for all moderate states (or “swing” states)
such as Virginia, North Carolina, and Florida, to be won
over while continuing to keep our bases locked down in
Texas, Kansas, Utah, and South Carolina. However, we value
all states, and all people. Therefore, we will make every
possible effort to visit each and every state and represent
the bright, forward-moving future of America.

27. Final Vote Tally
Mitt Romney will need to win 270 electoral votes to
win. Most states are winner-take-all, which means
that whoever wins the plurality of the popular vote
gets all of that states electoral votes. Winning
swings states is integral to winning the election. We
hope to win swing states such as
Florida, Virginia, Nevada, and West Virginia. We
accept that the final tally will be close, maybe even
as close as 271 to 267 electoral votes, but we are
confident that we will come out on top and that
Mitt Romney will be declared president elect of the
United States.