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SOCIAL MEDIAAND PURE INNOVATION
B.E.I CONFERENCE 2013.
A PRESENTATION BY MUTHURI KINYAMU
Social Media and Innovation For University Students
Social Media ClubsCONCEPTUALIZED AND LAUNCHED
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Who is in your network?
1.Who are they?
2.What do they share?
3.What do you share with them?
4.Can I tell who you are or what
you do by looking at what you
post?
5.How often do you log in?
6.What do you do?
1. Assume that every employer is
constantly looking at your profiles!
2. It is not just photos of drunkenness
and inappropriate comments.
3.Keep social networks distinct.
4. Broadcast things that you’ve read,
think about professional interests.
5. Do not be stupid/boring- give value!!
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
The man who is really going to be educated, who
intends to know, is going to stay with it until it is
done.
A vital part of a university education is the experience of meeting
other students, being inspired by new ideas, opportunity to
socialize, lead an organization, play sport and have fun while at it!
Social Media and Innovation For University Students
THINK. CREATE. LAUNCH
!
Social Media and Innovation For University Students
1. Think Differently
1. Constantly challenge
conventional wisdom.
2. Create novel solutions.
3. Outwit the competition.
4. Have the creative spirit!
5. Talk to someone!!!!!!!
2. Pain Killers
Pick the one thing that is
of burning importance to
the customer then delight
them with a compelling
solution. Customers will
only buy a simple product
with a singular value
proposition
3.Clarity of Purpose
Summarize the
company’s USP and
tie it to your
business model.
4. The Team
Value teamwork over
showmanship.
A company’s DNA is set in the
first 90 days.
“A” level founders attract an “A”
level team.
Teams are the secret to long-
term success.
5. Speed
Think BIG-start SMALL
Just do it!
6. Large Markets
Address existing
markets poised for
rapid growth or
change.
Serve a niche market.
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students
Social Media and Innovation For University Students

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Social Media and Innovation For University Students

  • 1. SOCIAL MEDIAAND PURE INNOVATION B.E.I CONFERENCE 2013. A PRESENTATION BY MUTHURI KINYAMU
  • 7. Who is in your network? 1.Who are they? 2.What do they share? 3.What do you share with them? 4.Can I tell who you are or what you do by looking at what you post? 5.How often do you log in? 6.What do you do?
  • 8. 1. Assume that every employer is constantly looking at your profiles! 2. It is not just photos of drunkenness and inappropriate comments. 3.Keep social networks distinct. 4. Broadcast things that you’ve read, think about professional interests. 5. Do not be stupid/boring- give value!!
  • 19. The man who is really going to be educated, who intends to know, is going to stay with it until it is done.
  • 20. A vital part of a university education is the experience of meeting other students, being inspired by new ideas, opportunity to socialize, lead an organization, play sport and have fun while at it!
  • 24. 1. Think Differently 1. Constantly challenge conventional wisdom. 2. Create novel solutions. 3. Outwit the competition. 4. Have the creative spirit! 5. Talk to someone!!!!!!!
  • 25. 2. Pain Killers Pick the one thing that is of burning importance to the customer then delight them with a compelling solution. Customers will only buy a simple product with a singular value proposition
  • 26. 3.Clarity of Purpose Summarize the company’s USP and tie it to your business model.
  • 27. 4. The Team Value teamwork over showmanship. A company’s DNA is set in the first 90 days. “A” level founders attract an “A” level team. Teams are the secret to long- term success.
  • 28. 5. Speed Think BIG-start SMALL Just do it!
  • 29. 6. Large Markets Address existing markets poised for rapid growth or change. Serve a niche market.