1. +
How My Blog Pays
My Rent
By: Yasmine Mustafa (@myasmine)
Blog: http://myasmine.com
2. + Agenda 2
About Me
How I Monetize My Blogs
Personal Case Study
Other Ways to Monetize
Main Factors of Success
Soup to Nuts (Step-by-step process from blog post idea to launch and beyond)
Tricks of the Trade
FTC Disclosures
Q/A
3. + About Me 3
Late 2006 –
Started Mid-2009 – Hit 2011 – Hit
blogging 5 figures $15k
Late 2007 – Mid-2010 –
Experimenting Launched
with 123LinkIt
monetization
17. + Common Advertising Pitfalls to Avoid 17
Starting too early
Irrelevant ads
Too many ads
Bad design
Inactive blog
Little or no engagement
21. + How to Write your Posts 21
Be objective
Write for search engines (focus on one keyword)
Make lists!
Include visuals
Add incentives if there are any (limited time sale, satisfaction
guaranteed, etc)
Capitalize on the latest trends
22. + How to Promote your Blog Posts 22
Linkbacks using specific anchor text is key!
Maintain a community on your blog
Set up Google Alerts for your “Keyword”
Leave comments on other posts/blogs with the blog URL
Stumbleupon/Pinterest
Guest blogging
Q&A sites (Yahoo Answers, Quora, etc)
23. + Tricks of the Trade
Being objective
Consider it a PT job
Keeping the audience in mind first
On-page SEO and blog post titles
Reporting stats to track:
Listing alternatives to a service/product •Revenue to date
•Revenue by advertiser
Don’t forget to promote your post! •Revenue per advertiser per
month
A/B testing (e.g. lists) •Top performing posts
•Monthly traffic/page views
Monthly stats
•Keyword rankings
24. + FTC Disclosures 24
A disclaimer within the post if services/products were exchanged
free of charge or for a reduced fee.
Example disclaimer: Intuit provided me with a free copy of Quickbooks 2011 in
return for an honest review.
A disclosure statement (or page) which outlines how you make
money from your blog.
Example disclosure: The FTC requires bloggers to disclose any type of
advertising revenue received from our blog. As such, please note we make
money from in-text affiliate links as well as the banner ads on our Resources
section. We do not review free products or provide paid reviews. The main
goal of our blog is to provide you with resources to help you increase your
blog revenue. Thank you!
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