1. Presented: February 17, 2011 By: Karin Khuhro, Strategy E-ssentials, Inc.

3. Visit us at: StrategyEssentials.com

5. Visit us at: StrategyEssentials.com 1 2 3 4 5 6 *See Appendix for samples, ideas & more. 1. Maximize featured photo (180x540).* 2. Increase “Likes”. At 25 create an alias. 3. Post 2 to 3x per week.* 4. Maximize navigation & delete unused. 5. Update photos at least 1x per month. 6. Add “special” elements such as a video. 7. Feature members and their business with a SlideShare presentation, photos and/or video. 7

6. Visit us at: StrategyEssentials.com

8. Visit us at: StrategyEssentials.com ACTION Post updates on Wednesday while preparing for meeting and Thursday after meeting feedback. RESULT You, your business and your chapter keep top-of-mind for your connections. TIP Be sure your privacy settings do not prevent your connections from seeing your updates.

9. Visit us at: StrategyEssentials.com

11. Visit us at: StrategyEssentials.com 1 2 3 4 5 1. Just opening the doors the chapter has 130 people interested! 2. RSVP even if you are not sure you will be able to make it each week. 3. Update your profile. 4. Add photos here when you add FB photos. 5. Start discussions for more interest.

13. THANK YOU Karin Khuhro www.StrategyEssentials.com (952) 270-0029 Visit us at: StrategyEssentials.com

14. Visit us at: StrategyEssentials.com

15. Visit us at: StrategyEssentials.com Question: Where do I find the “like” button? At the top, to the right of the business name. Question: How do I find Businesses in Facebook? Enter the business name into the search box.