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Unit #2 SUPPLY & DEMAND
Markets ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is demand? ,[object Object],[object Object],[object Object],[object Object]
Example Demand Schedule
Demand Curve for Movie Tickets $10 8 0 Number of Movie Tickets per Month Price of Movie Tickets 1 1 2 3 4 5 6 7 8 9 2 3 4 5 6 7 A B
Law of Demand ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What can cause demand to change? ,[object Object],[object Object],[object Object],[object Object]
Change in Quantity Demanded Quantity Price D $10 $5 20 10
Change in Quantity Demanded Quantity Price D $10 $5 20 10
Change in Quantity Demanded Quantity Price D $10 $5 20 10
Change in Quantity Demanded ,[object Object],[object Object]
What can cause demand to change? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Increase in Demand Quantity Demanded Price
Increase in Demand Quantity Demanded Price D 1
Increase in Demand Quantity Demanded Price D 1
Increase in Demand –Curve Shift to the Right Quantity Demanded Price D 1 D 2
Decrease in Demand  Quantity Demanded Price
Decrease in Demand Quantity Demanded Price D 1
Decrease in Demand Quantity Demanded Price D 1
Decrease in Demand - Curve Shift to Left Quantity Demanded Price D 2 D 1
Demand Shifters– reasons why the demand curve shifts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Reminders ,[object Object],[object Object],[object Object],[object Object]
Elasticity of Demand ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Determinants of Elasticity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is supply? ,[object Object],[object Object],[object Object],[object Object]
Supply Schedule for Painting Services
Supply Curve for Painting Services $200 5 0 Rooms Painted per Week Price per Room 1 20 40 60 80 100 120 140 160 180 2 3 4
Law of Supply ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What can cause supply to change? ,[object Object],[object Object],[object Object],[object Object]
Change in Quantity Supplied  $200 5 0 Rooms Painted per Week Price per Room 1 20 40 60 80 100 120 140 160 180 2 3 4 A B ,[object Object],[object Object]
What can cause supply to change? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Increase in Supply Quantity Supplied Price S 1
Increase in Supply –  Curve Shift to the Right Quantity Supplied Price S 1 S 2
Decrease in Supply Quantity Supplied Price S 1
Decrease in Supply – Curve Shift to the Left Quantity Supplied Price S 1 S 1
Supply Shifters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Supply shifters continued… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Reminders ,[object Object],[object Object],[object Object],[object Object]
Elasticity of Supply ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Supply & Demand Interaction ,[object Object],[object Object],[object Object],[object Object],[object Object]
Market Equilibrium ,[object Object],[object Object],[object Object]
Market Equilibrium ,[object Object]
Market Equilibrium  Price 0 Quantity
Market Equilibrium  Price S D 0 Quantity
Market Equilibrium  Price S D A Q 1 0 P 1 Quantity
Market Equilibrium  Price S D A Equilibrium Q 1 0 P 1 Quantity
Market Equilibrium  Price S D A Equilibrium Q 1 0 P 1 Equilibrium Price Quantity
Market Equilibrium  Equilibrium Quantity Price S D A Equilibrium Q 1 0 P 1 Quantity Equilibrium Price The equilibrium price is also known as the “market-clearing” price.  At this price, both consumers and producers are satisfied.
Equilibrium Changes ,[object Object],[object Object],[object Object],[object Object]
An Increase in Demand Quantity Price 0 P 1 Q 1 A S 1 D 1
An Increase in Demand Quantity Price 0 P 1 Q 1 A ( Original Market Equilibrium ) S 1 D 2 D 1
An Increase in Demand Quantity Price B 0 P 1 Q 1 A S 1 D 2 D 1
An Increase in Demand Quantity Price B Q 2 0 P 2 P 1 Q 1 A S 1 D 2 D 1
An Increase in Demand Quantity Price B( New Market Equilibrium ) Q 2 0 P 2 P 1 Q 1 A S 1 D 2 D 1
Equilibrium Changes ,[object Object],[object Object],[object Object],[object Object]
An Increase in Supply Quantity Price A  (original market equilibrium) Q 1 0 P 1 D 1 S 1
An Increase in Supply Quantity Price A Q 1 0 P 1 D 1 S 1 S 2
An Increase in Supply Quantity Price A Q 1 0 P 1 P 2 Q 2 B  (New Market Equilibrium)  D 1 S 1 S 2
What happens when the price isn’t “right”? ,[object Object],[object Object],[object Object]
Shortage ,[object Object],[object Object],[object Object],[object Object]
Excess Demand  Quantity Price S D 0 P 1 Equilibrium Price Equilibrium
Excess Demand  Quantity Price S D A Equilibrium 0 P 1 Equilibrium Price P 0 Price below Equilibrium Price
Excess Demand  Quantity Price S D A Equilibrium 0 P 1 Equilibrium Price P 0 Price below Equilibrium Price Q s 0
Excess Demand  Quantity Price S D A Equilibrium 0 P 1 Equilibrium Price P 0 Price below Equilibrium Price Q s 0 Q d 0
Surplus explained by Michael Scott
Surplus ,[object Object],[object Object],[object Object],[object Object]
Excess Supply  Quantity Price D Equilibrium 0 P 1 Equilibrium Price S
Excess Supply  Quantity Price D Equilibrium 0 P 2 Price above Equilibrium Price P 1 Equilibrium Price S
Excess Supply  Quantity Price D Equilibrium 0 P 2 Price above Equilibrium Price P 1 Equilibrium Price S Q d 2
Excess Supply  Quantity Price D 0 P 2 Price above Equilibrium Price P 1 Equilibrium Price S Equilibrium Q s 2 Q d 2

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Supply & demand pe student notes

Notas del editor

  1. Most of time we are looking for Market Demand, or the sum of all the individuals quantities demanded in a market Example: Suppose you want to start a TV repair service -set up shop in neighborhood with many TVs & no repair shops -want to set up business in area where demand is greatest willingness means person’s want or desire to purchase & ability is having enough money to pay for the good (need both for demand!) example: Jack doesn’t have $34,000 to buy a specific car, has the willingness but not the money so there is NO demand
  2. Prices of Related goods – substitutes (apples & oranges, chicken & beef) complements (cars & gas) Preferences: people are beginning to favor small gas-efficient cars so D shifts right while people are favoring other laptops other than Dell recently so their D curve shifts left Complements-Tennis rackets & tennis balls (demand moves in the opposite direction of the price) # of buyers - the more buyers the higher the D, the fewer the buyers the lower the D (higher birthrate, immigration, migration, death rate, or migration)
  3. Elastic ex. – T-Bone steaks are elastic b/c $6 a pound compared to $3.50 a pound is going to cause a huge change in QtD (designer clothing / luxury items) Elastic curves – more horizontal Inelastic curves – more vertical Inelastic – higher or lower price on salt will not change Qtd greatly (ex. Toothpaste) Elastic - when quantity demanded is greater than percentage change in price Inelastic-when quantity demanded is less than percentage than price Unit elastic- when Qd changes by the same % as price
  4. 1. Tobacco is inelastic b/c addictive & insulin needed for diabetic no matter what
  5. Once again, dealing with Market Supply, or sum of all the individual quantities supplied Supply example: supply of TVs is the number of sets manufacturers are likely to produce at $700, $500, $300, or any other price Supply: economists think about people’s ability & willingness to offer products for sale over a wide range of prices Supplier-offer economic product for sale
  6. Based on idea of trying to maximize revenues, or profits as a business
  7. Cost of inputs – in T-shirt, supply may have increased because of a decline in the cost of such inputs as cotton or ink = if price of inputs goes down, producer can produce more T-shirts at each and every price Prod. – more T-shirts can be produced in a production period = supply increases, if workers are unhappy/unmotivated, untrained supply decreases Technology- introduce new machine, chemical/industrial process can lower cost of production, so when costs are down producers are willing to produce more at each & every price in the market (supply down if technology breaks down) Subsidies – government payments to individuals, businesses, or other groups to encourage or protect a certain type of economic activity have opposite effect & supply increases (ex. Farmers historically receive subsidies to offset costs of production)
  8. Government Regulations ex. Government mandates safety features to automobiles like emission controls, stronger bumpers, & air bags which increases production cost of car Natural Disaster/Crisis – somolian pirates slowing African shipping
  9. Elastic – kites & candy because not much needed to increase production (therefore if prices rise they can increase output quickly) Inelastic – oil (need lots of machinery, capital, labor to increase production so it is inelastic), banana plantations Elasticity is influenced by availability of inputs, mobility of inputs, storage capacity, & time needed to adjust to price change
  10. E price is also market-clearing price – market is cleared of all surpluses & shortages E is like the point reached on a balance scale when each side holds an object of equal mass When supply matches demand, both consumers & producers come away satisfied (even though producers would like higher prices & consumers lower prices)
  11. At farmer’s market, no farmer goes home with leftover melons, and no consumer leaves empty handed at $5.00 a melonn
  12. New video game or movie release = too many consumers! Shortage in real world – have a playoff high school football game that stadium seats 2,000 people but 2,500 people want to come to game (shortage) Price rises b/c buyers will offer to buy products at higher prices so they get the products, higher pices will also motivate sellers to produce more output
  13. Surplus = clearance rack in any store Surplus in real world – high school football playoff has stadium for 2,000 seats but only 500 people attend (surplus of seats) Price falls because suppliers cannot sell all of their products & want to get rid of inventories (storing extra goods is costly) & produce less output