This document summarizes the results of a customer satisfaction survey conducted for Airtel mobile services in India. The survey found that most customers were satisfied with Airtel's services, connectivity, offers, and customer care. However, some areas for improvement were identified, including making recharge coupons more available and focusing on value for money. The survey concluded that while overall customer satisfaction was high at 74%, Airtel could further increase satisfaction by addressing the issues identified.

1. AIRTEL CUSTOMER SATISFACTION

2. INTRODUCTION Airtel was introduced in India in 1990. It is a brand of telecommunication services and largest cellular service provider in India 3rd largest wireless operator in the world By 2010 Airtel-the most admired brand in India

4. The steps that we are going to follow in the whole process are as follows:-Problem definition. Research design. Field work. Data entry. SYNOPSIS

6. The over all objective of conducting this survey is to find out how customers feel about airtel and providing suggestions to the airtel dealers regarding how to improvise things to make airtel more effective. objective

7. CUSTOMER SATISFACTION Customer satisfaction in terms of :- Price Connectivity Offers Cross products Customer care

8. Online survey . Personal Interview. Distributing questionnaire. Field study. Market survey. Types of survey

9. Airtel services More than 85% of the users are satisfied with the airtel services.

10. CUSTOMER SERVICES Users are satisfied with the customer services. More than 80% of the users feel the customer services are satisfactory.

13. HANDSETS PROVIDED BY AIRTEL

16. ROAMING SERVICES 68% of the people are satisfied with the roaming services provided by airtel.

17. GPRS AND INTERNET 85% of the customers are satisfied with the GPRS and INTERNET facility provided by airtel.

18. AIRTEL COMPARE TO OTHERS 83% are satisfied with the Airtel compare to the others.

19. AIRTEL BROADBAND SERVICES 88% are satisfying with the broadband services provided by airtel.

20. AIRTEL DISH TV 75% are satisfied with AIRTEL DISH TV service.

21. CUSTOMER SATISFACTION AT SHOWROOMS 85% of customers are satisfied at showrooms.

22. SUGGESTING FOR FRIENDS AND FAMILY 85% are suggesting the Airtel family and friends.

23. FULL VALUE OF MONEY

24. Pie diagram showing number of users

25. PIE DIAGRAM SHOWING Some fact about the survey NUMBER OF MALES AND FEMALES NUMBER OF PREPAID AND POSTPAID CARD USERS

27. Survey is conducted for 40 customers (total sample size)

28. 20 males and 20 females

29. 28 prepaid and 12 postpaidCustomers Satisfaction :- Airtel Services -80% Customer Services-80% Signal connectivity-75% Offers and Value added Services-75% Handsets provided by airtel-72% Tarif plans and vochures-85% Availability of sims and recharge coupons-68% REPORT

30. Roaming services-68% GPRS and Internet-85% Airtel compared to others-83% Airtel broadband services-88% Airtel dish TV-75% Customer satisfaction at showrooms-85% Suggesting for friends and family -85% Full value of money-62% REPORT Cont…

31. Based on the analysis almost 74% people are happy with the services. Need to concentrate more on the tariff plans to attract students and corporate customers. According to the survey people still find difficulty in obtaining recharge coupons. Apart from the mobile services need to concentrate on other areas of business also. Extend their services in all parts . SUGGESTion

32. The aim of the survey- Estimate the extent of satisfaction of airtel users with the quality of services provided by airtel. Satisfaction in terms of price, connectivity etc measured by means of survey.(online questionnaires). Sample size- 40. The find of the survey- the users consider most of the services provided by airtel as good or excellent. Availability of recharge coupons and aspect of value for money need tending to, for increased customer satisfaction. CONCLUSION

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