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Webstock

Day 1 – social networking, facebook, group-think, interactions

Day 2 – entrepreneurship and start-up learnings


Sites of interest

www.webstock.org.nz
www.mobiledesign.org
www.nzherald.co.nz keyword ‘webstock’

Rives:
www.shopliftwindchimes.com
www.ted.com/talks/rives_tells_a_story_of_mixed_emoticons.html
Designing Mobile Experiences
Stages of Mobile Experience Design
Balance



Business Goals
                              Technical Goals



                 Sweet Spot



                                                Mobile channels need to
                                                use all 3 learning types:
                 User Goals
                                                - Kinesthetic
                                                  (hand-eye movement)
                                                - visual
                                                - auditory
Considerations – mobile vs non-mobile
-   The time the user has
-   Data charges
-   Speed and rendering time  efficiency of interfaces (websites have got
    lazy)
-   Screen size
-   Main principle – keeping things simple
Devices
Average project is USD 40k per device per project

Mobile: not just cellphones and iphones – also e-readers, tablets, and
household devices with sim cards

Porting: PC  iphone  Android etc etc  costs$!

Can’t support everything
E-Readers
                Changing form factor – short ownership period

 Kindle




        One device, owned for a longer period, but different APPS updated over tim



 iPad
"Fall in love with something
  that is made with love"
         - Mike Brown
Yes, we can!!!
Design a website that can
have a conversation with
       your users.
Why build a start-up?
To change the world
Build a organization of last
           value
Make customers life better
3 shallow believes
We know what customers want
We can accurately predict
         future
Advancing the plan is progress
Getting the feedback and build
 the expectation of changing
          - Daniel Burka
Do not waste time predict
       everything
Listen to your user
Got it out there, add
sophistications later and keep
          revisiting
Software should be up-lifting
           - Amy Hoy
It’s all about U!!!
Note the evenly distributed
streams of water down both
  the front and back of my
 shirt. This is a skill you just
         can't practice
          - Mike Davidson
10 tips for entrepreneurs
Hack the press
Connect with the community
Leverage your user base to
     spread the word
Analyze your traffic
Webstock 2010 Company Preso
Webstock 2010 Company Preso
Webstock 2010 Company Preso

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Webstock 2010 Company Preso

Notas del editor

  1. Everything is groovy and awesome
  2. the god phone
  3. 22 of 25 speakers are Americans
  4. Scott Thomas, the
  5. social media guru
  6. Brooklyn Museum Graffiti Mural: Week 0 Pre-open
  7. During the Brooklyn Museum's Graffiti exhibition (June 30 - September 3), the Museum asks visitors to contribute designs and drawings, inspired by works in Graffiti, to a designated gallery wall. The photographs appearing here weekly document the progress of the Museum Mural over the course of the exhibition.
  8. Eric Ries
  9. 1
  10. 2
  11. 3
  12. Daniel Burka
  13. lead design of digg.com
  14. explicitly ask feedback implicitly watching what they are doing on your site
  15. methodology they use to build digg.com
  16. Amy Hoy
  17. you or your 28 times, it’s all about you
  18. Mike Davidson
  19. Kevin Rose
  20. hit up the lower-end bloggers at your favorite tech blog. They have just as much opportunity to write about your product as any other blogger on the team
  21. Hold a live town hall where you can collect feedback and get advice from your users.
  22. Pay attention to how people are using your site, and then learn and evolve. Use Google Analytics to understand and track traffic sources and entrance and exit paths
  23. mocking bird