A basic introduction to social networking sites, including Facebook, Twitter, MySpace, and Facebook. This presentation was delivered to Coos County Library District staff at the Coos Bay Public Library in December 2009.

1. Social networking:
A (very) quick introduction
Presented by:
Matthew “Buzzy” Nielsen
Assistant Director, North Bend Public Library
This presentation is licensed under a Creative Commons 3.0 Attribution
December 11, 2009 United States license. For more information, visit http://www.creativecommons.org.

2. Arrrggghhh!!!

3. Our patrons are there.
Are we?
People with profiles on social
networking sites:
Adults (overall) 35%
Teenagers 65%
Adults age 18-24 75%
Data source: Pew Internet & American Life Project's December 2008 tracking survey

4. Social networking is . . .
Connecting with friends and family

5. Social networking is . . .
Conversing with people

6. Social networking is . . .
Sharing your interests

7. Social networking is NOT . . .
Difficult

8. Social networking is NOT . . .
Time-consuming

9. Social networking is NOT . . .
Useless

10. Some short introductions to . . .

11. What
A site to connect with friends, post
photos, and generally organize your social life.
Who
A goodly portion of people under 40.
And a growing percentage of those above it.
Why
You can connect with almost anyone on Facebook,
& instantly connects you to all their friends as well.

12. What you see

14. What you see

15. Status updates

16. Status updates
They’re all about conversation

17. What’s going on?

18. What’s going on?
Networks

19. What’s going on
Multimedia

20. What else can I do?

21. Find friends

22. Send messages

23. Send messages

24. Post photos and videos

25. Post photos and videos
Photo “albums”

26. What you see

27. What they see

28. What they see

29. Personal information

30. Personal information

31. Privacy

32. Privacy

33. Privacy

34. Even nonprofits can get involved!

35. Fan pages

36. The broken record: It’s conversation

37. An opportunity for promotion

38. What
Allows people to post short updates
(140 characters or fewer). AKA microblogging
Who
Younger people who are interested in
sharing ideas and connecting with people.
Why
The best way to find out what’s
happening right now and respond to it.

39. What you see

40. It like Facebook, but simplified

41. Twitter’s main question

42. But it’s about so much more!

43. What you see

44. What you see

45. What you see

46. Followers

47. Followers

48. Tweets

49. Your profile

51. It’s all about conversation

52. It’s all about conversation

53. And sharing

54. And sharing

55. What
Another social site similar to Facebook,
and one that’s been around a bit longer
Who
A lot of young people, particularly teenagers,
and an increasing number of organizations.
Why
Because MySpace is the
social network of choice in Coos County.

56. NBPL’s top websites
1. safebrowsing-cache.google.com
2. www.yimg.com
3. js.myspacecdn.com
4. lads.myspacecdn.com
5. api.myspacecdn.com
6. x.myspacecdn.com
7. cache01-videos02.myspacecdn.com
8. www.download.windowsupdate.com
9. www.myspace.com
10. s.ytimg.com

57. NBPL’s top websites
1. safebrowsing-cache.google.com
2. www.yimg.com
3. js.myspacecdn.com
4. lads.myspacecdn.com
5. api.myspacecdn.com
6. x.myspacecdn.com
7. cache01-videos02.myspacecdn.com
8. www.download.windowsupdate.com
9. www.myspace.com
10. s.ytimg.com

58. NBPL’s top websites
11. home.myspace.com
12. content1.myyearbook.com
13. static.farmville.com (e.g. facebook)
14. viewmorepics.myspace.com
15. c4.ac-images.myspacecdn.com
16. c2.ac-images.myspacecdn.com
17. c3.ac-images.myspacecdn.com
18. c1.ac-images.myspacecdn.com
19. facebook.cafe.static.zynga.com
20. liveupdate.symatecliveupdate.com

59. What you see

60. Friends

61. Updates

62. Updates

63. Messages

64. What they see

65. It’s for organizations, too!

66. It’s for organizations, too!

67. Remember, it’s a multimedia world

68. Aw, aren’t they cute?

69. A success story

70. What
A networking site for connecting
with people in similar professions.
Who
Professionals and job seekers in a wide
variety of fields from around the world.
Why
Networking! Job opportunities!
Learn about what’s going on professionally!

71. Looking familiar?

72. Did we say it’s about networking?

73. Don’t feel guilty; it’s work-related!

74. I can do that!

75. Thank you.
Check us out on the Web:
http://info.cclsd.org./non
Follow us on Twitter:
@nblib
Download this presentation on Scribd:
http://www.scribd.com/doc/17821586/Social-Media-for-Nonprofit-Leaders

76. Questions?