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Welcome	
  
              sit back and enjoy !	
  




FOREIGN
BUSINESS                                 hglopez@setupglobal.com
CONSULTANTS                              www.setupglobal.com
What we do	
  
                                                                                                                                                   2	
  


practical Solutions and measurable Results	
  

We	
  are	
  a	
  Sao	
  Paulo,	
  Brazil	
  based	
  integrated	
  Business	
  Consul6ng	
  
firm,	
  providing	
  integrated	
  strategies,	
  prac6cal	
  solu6ons	
  and	
  
measurable	
  results	
  to	
  clients	
  in	
  a	
  variety	
  of	
  areas	
  and	
  fields.	
  
Our	
  services:	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  

                                        •                Corporate	
  Services	
  
                                        •                FDI	
  Foreign	
  Direct	
  Investment	
  
                                        •                Se5ng-­‐Up	
  and	
  Incorpora9on	
  in	
  Latam	
  
                                        •                M&A	
  Mergers	
  &	
  Acquisi9ons	
  
                                        •                Physical	
  Loca9on	
  Search	
  
                                        •                Business	
  Reorganiza9on	
  
                                        •                Outsourcing	
  
                                        •                General	
  Business	
  Consultancy	
  	
  




                                                             Setup Global Foreign Business Consultants
                                                             Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                                                             phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                                                             contactus@setupglobal.com • www.setupglobal.com	
  
3	
  

Corporate services	
  
for	
  Start-­‐Ups	
  and	
  established	
  Businesses	
  

We	
  perform	
  a	
  complete	
  range	
  of	
  services	
  for	
  “start-­‐ups”	
  (with	
                          	
  
special	
  aGen6on	
  to	
  the	
  needs	
  of	
  the	
  foreign	
  investor	
  coming	
  to	
  
                                                                                                           Market	
  Search	
  
Brazil	
  and	
  /	
  or	
  La6n	
  America)	
  and	
  for	
  “established	
  businesses”.	
  
                                                                                                                Acquiring	
  
These	
  services	
  enable	
  the	
  client	
  to	
  keep	
  focused	
  onits	
  core	
                   Incorpora6on	
  
business	
  while	
  all	
  the	
  other	
  issues,	
  not	
  related	
  to	
  the	
  main	
            Legal	
  representa6on	
  
ac6vity	
  of	
  the	
  company,	
  can	
  be	
  contracted	
  to	
  our	
  firm.	
                       Capital	
  registra6on	
  
Our	
  concept	
  is	
  to	
  provide,	
  on	
  a	
  one	
  stop	
  –	
  360	
  degrees	
  basis,	
         Accoun6ng	
  
trust,	
  speed,	
  efficiency	
  and	
  cost	
  saving	
  services	
  on	
  the	
  support	
               Tax	
  compliance	
  
and	
  background	
  related	
  to	
  the	
  administra6ve,	
  financial,	
                                Financial	
  advise	
  
logis6c,	
  technological,	
  legal	
  and	
  fiscal	
  tasks	
  associated	
  with	
  a	
                Human	
  Resources	
  
“new	
  venture”.	
  
                                                                                                                      	
  
Our	
  main	
  services	
  in	
  this	
  area	
  include:	
  	
  



                       Setup Global Foreign Business Consultants
                       Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                       phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                       contactus@setupglobal.com • www.setupglobal.com	
  
Corporate services	
                                                                                                                             4	
  


 Market	
  Research	
  on	
  exis6ng	
  or	
             Registra6on	
  and	
  all	
  the	
              Legal	
  representa6on	
  of	
  the	
  
  new	
  /	
  poten6al	
  businesses;	
              processes	
  required	
  for	
  the	
  new	
      shareholder	
  during	
  the	
  start-­‐up	
  
 benchmarking	
  to	
  compe6tors;	
  	
              company	
  to	
  start	
  opera6ons	
                 phase	
  of	
  the	
  business	
  


      Market Research	
                                       Incorporation	
                            Legal Representation	
  

   Providing	
  assistance	
  on	
  the	
            Registra6on	
  before	
  the	
  Central	
            Policies,	
  standards,	
  IFRS,	
  
  acquisi6on	
  or	
  merging	
  into	
  a	
            Bank,	
  capital	
  structure,	
               repor6ng,	
  currency	
  transla6on,	
  
            business	
                                 repatria6on	
  planning,	
  etc	
                                 etc	
  


        Acquisitions	
                                 Capital Registration	
                                    Accounting	
  

Federal,	
  state	
  &	
  municipal	
  taxes,	
     Opening	
  of	
  bank	
  accounts,	
  credit	
     Labor	
  &	
  employment	
  prac6ces,	
  
    tax	
  saving	
  planning,	
  tax	
              lines,	
  project	
  finance,	
  short	
  &	
        contract	
  HR	
  management,	
  
          equaliza6on,	
  etc	
                          long	
  term	
  finance,	
  etc	
                   staffing	
  services,	
  etc	
  


      Tax Compliance	
                                    Financial Advise	
                              Human Resources	
  

                     Setup Global Foreign Business Consultants
                     Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                     phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                     contactus@setupglobal.com • www.setupglobal.com	
  
Feasibility studies	
  
                                                                                                                               5	
  


most new Projects / new Companies start with ….	
  
A	
  “feasibility	
  study”	
  can	
  be	
  defined	
  as	
       The	
  “Business	
  Feasibility	
  Study,	
  
a	
  controlled	
  process	
  for	
  iden6fying	
                BFS”	
  is	
  mainly	
  used	
  to	
  support	
  the	
  
problems	
  and	
  opportuni6es,	
                               decision	
  making	
  process	
  based	
  on	
  
determining	
  objec6ves,	
  describing	
                        a	
  cost-­‐benefit	
  analysis	
  of	
  the	
  
situa6ons,	
  defining	
  successful	
                            actual	
  business	
  of	
  project	
  
outcomes	
  and	
  assessing	
  the	
  range	
  of	
             viability.	
  
costs	
  /	
  benefits	
  associated	
  with	
  a	
  
project.	
                                                       It	
  is	
  es6mated	
  	
  that	
  few	
  ideas	
  are	
  
                                                                 actually	
  commercially	
  viable.	
  
It	
  is	
  conducted	
  during	
  the	
  delibera6on	
  
phase	
  of	
  the	
  business	
  development	
                  Then	
  a	
  BFS	
  is	
  an	
  effec6ve	
  way	
  to	
  
cycle	
  prior	
  to	
  commencement	
  of	
  a	
                safeguard	
  against	
  wastage	
  of	
  
formal	
  Business	
  Plan.	
  It	
  is	
  an	
  analy6cal	
     further	
  investment	
  or	
  resources.	
  
tool	
  that	
  includes	
  recommenda6ons	
                     If	
  a	
  project	
  is	
  then	
  feasible,	
  the	
  
and	
  limita6ons,	
  which	
  are	
  u6lized	
  in	
            next	
  step	
  should	
  be	
  moving	
  to	
  a	
  
the	
  decision	
  making	
  process.	
                          Business	
  Plan.	
  




                       Setup Global Foreign Business Consultants
                       Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                       phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                       contactus@setupglobal.com • www.setupglobal.com	
  
Foreign direct investment	
                                                                                         6	
  

we can assist Clients on Inbound and Outbound FDI Projects	
  

FDI	
  plays	
  a	
  growing	
  role	
  in	
  global	
  business.	
  It	
  can	
  provide	
  a	
  firm	
  with	
  
new	
  markets	
  and	
  marke6ng	
  channels,	
  cheaper	
  produc6on	
  facili6es,	
  
access	
  to	
  new	
  technology,	
  products,	
  skills	
  and	
  financing.	
  	
  

For	
  a	
  host	
  country	
  or	
  the	
  foreign	
  firm	
  which	
  receives	
  the	
  investment,	
  
it	
  can	
  provide	
  a	
  source	
  of	
  new	
  technologies,	
  capital,	
  processes,	
  
products,	
  organiza6onal	
  technologies	
  and	
  management	
  skills.	
  	
  

Foreign	
  direct	
  investment	
  is	
  defined	
  as	
  a	
  company	
  from	
  one	
  country	
  
making	
  a	
  physical	
  investment	
  into	
  building	
  a	
  factory	
  in	
  another	
  
country.	
  	
  The	
  direct	
  investment	
  in	
  buildings,	
  machinery	
  and	
  
equipment	
  is	
  in	
  contrast	
  with	
  making	
  a	
  por^olio	
  investment,	
  which	
  is	
  
considered	
  an	
  indirect	
  investment.	
  	
  

It	
  may	
  take	
  many	
  forms,	
  such	
  as	
  a	
  direct	
  acquisi6on	
  of	
  a	
  foreign	
  firm,	
  
construc6on	
  of	
  a	
  	
  facility,	
  or	
  investment	
  in	
  a	
  joint	
  venture	
  or	
  strategic	
  
alliance	
  with	
  a	
  local	
  firm	
  with	
  aGendant	
  input	
  of	
  technology,	
  licensing	
  
of	
  intellectual	
  property,	
  etc.	
  



                        Setup Global Foreign Business Consultants
                        Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                        phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                        contactus@setupglobal.com • www.setupglobal.com	
  
7	
  

Incorporation	
  
setting up in Brazil and Latin America	
  
Our	
  services	
  in	
  this	
  field	
  are	
             We	
  have	
  helped	
  and	
  assisted	
  
oriented	
  to	
  seGling-­‐in	
  subsidiaries	
           clients,	
  incorpora6ng	
  companies	
  
in	
  La6n	
  America	
  for	
  established	
              and	
  developing	
  business	
  
mul6na6onal	
  companies	
  (MNC’s)	
                      structures	
  in	
  Brazil,	
  Argen6na,	
  
and	
  /	
  or	
  companies	
  in	
  process	
  of	
       Peru,	
  Colombia	
  and	
  elsewhere	
  in	
  
interna6onaliza6on	
  (new	
  MNC’s)	
                     La6n	
  America	
  thru	
  our	
  network	
  of	
  
seeking	
  to	
  expand	
  their	
  presence,	
            associate	
  partners	
  located	
  in	
  
sales	
  and	
  opera6ons	
  into	
  new,	
                every	
  country.	
  
uncharted	
  territories.	
  
                                                           Above	
  services	
  are	
  comlemented	
  
Our	
  consultants	
  speak	
  the	
  language	
           with	
  some	
  of	
  our	
  guidelines	
  and	
  
(Portuguese	
  and	
  Spanish	
  in	
  addi6on	
           e-­‐books	
  in	
  the	
  series	
  “e-­‐Basics:	
  
to	
  English)	
  and	
  master	
  the	
  culture	
        How	
  to	
  Do	
  Business	
  in	
  ....”	
  the	
  
of	
  all	
  La6n	
  American	
  countries.	
              respec6ve	
  countries.	
  



                     Setup Global Foreign Business Consultants
                     Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                     phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                     contactus@setupglobal.com • www.setupglobal.com	
  
Mergers & acquisitions	
                                                                            8	
  

Programs to meet every Client’s need	
  
We	
  can	
  assist	
  our	
  local,	
  regional	
  and	
  interna6onal	
  clients	
  or	
  
would-­‐be	
  clients	
  in	
  the	
  arena	
  of	
  M&A	
  (merger,	
  consolida6on,	
  
spin-­‐off,	
  acquisi6on	
  and	
  incorpora6on)	
  with	
  a	
  program	
  
designed	
  to	
  meet	
  every	
  client’s	
  need	
  and	
  adjusted	
  to	
  a	
  single	
  
or	
  mul6ple	
  menu	
  of	
  alterna6ves,	
  depending	
  on	
  the	
  specific	
  
case	
  or	
  situa6on.	
  
Mergers	
  and	
  Acquisi6ons	
  are	
  regular	
  opera6ons	
  in	
  a	
  number	
  
of	
  countries.	
  A	
  law	
  or	
  several	
  laws	
  regulate	
  the	
  procedures	
  for	
  
mergers,	
  consolida6ons,	
  spin-­‐offs,	
  acquisi6ons	
  and	
  
incorpora6ons,	
  among	
  other	
  issues.	
  
The	
  “due	
  diligence”	
  is	
  the	
  process	
  of	
  research	
  and	
  analysis	
  
that	
  takes	
  place	
  in	
  advance	
  of	
  an	
  investment,	
  takeover	
  or	
  
business	
  partnership.	
  The	
  poten6al	
  investor	
  needs	
  to	
  check	
  
the	
  background	
  and	
  principals	
  of	
  the	
  target	
  company.	
  



                    Setup Global Foreign Business Consultants
                    Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                    phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                    contactus@setupglobal.com • www.setupglobal.com	
  
9	
  
Mergers & acquisitions	
  




    Setup Global Foreign Business Consultants
    Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
    phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
    contactus@setupglobal.com • www.setupglobal.com	
  
10	
  

Location search	
  
the search of the physical Location for Business	
  

 We	
  provide	
  to	
  our	
  clients	
  and	
  /	
  or	
  poten6al	
  clients	
  several	
  services	
  associated	
  with	
  the	
  
 search	
  of	
  a	
  loca6on	
  for	
  doing	
  business.	
  
 We	
  will	
  work	
  out	
  a	
  solu6on,	
  either	
  for	
  Commercial	
  property	
  (offices,	
  plant,	
  logis6cs	
  site)	
  
 or	
  Residen6al	
  real	
  estate	
  (homes,	
  apartments,	
  locs,	
  flats,	
  gated	
  communi6es,	
  etc).	
  
 Above	
  services	
  are	
  complemented	
  with	
  some	
  of	
  our	
  guidelines	
  and	
  e-­‐books	
  in	
  the	
  series	
  
 “e-­‐Basics:	
  How	
  to	
  Select	
  your	
  Facility	
  in	
  ...”	
  series.	
  




                   Setup Global Foreign Business Consultants
                   Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                   phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                   contactus@setupglobal.com • www.setupglobal.com	
  
11	
  

Location search	
  
the search of the physical Location for the Business	
  




          Setup Global Foreign Business Consultants
          Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
          phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
          contactus@setupglobal.com • www.setupglobal.com	
  
12	
  

Business reorganization	
  
restructuring of a Business	
  


In	
  the	
  legal	
  context,	
  a	
  corpora6on	
  with	
  serious	
  financial	
  difficul6es	
  
may	
  be	
  given	
  6me	
  to	
  reorganize	
  	
  while	
  being	
  protected	
  from	
  
creditors	
  by	
  the	
  bankruptcy	
  court	
  of	
  law.	
  The	
  court	
  aims	
  to	
  help	
  a	
  
company	
  with	
  a	
  viable	
  plan	
  to	
  make	
  money	
  an	
  opportunity	
  to	
  
aGempt	
  repayment	
  to	
  creditors,	
  who	
  might	
  otherwise	
  be	
  lec	
  with	
  no	
  
assets	
  to	
  collect	
  from.	
  
The	
  laws	
  of	
  the	
  Bankruptcy	
  Code	
  provide	
  a	
  process	
  for	
  rehabilita6ng	
  
the	
  company’s	
  faltering	
  business.	
  Some6mes	
  the	
  company	
  
successfully	
  works	
  out	
  a	
  plan	
  to	
  return	
  to	
  profitability;	
  some6mes,	
  in	
  
the	
  end,	
  it	
  liquidates.	
  	
  
Under	
  a	
  legal	
  reorganiza6on,	
  a	
  company	
  usually	
  keeps	
  doing	
  
business.	
  



                   Setup Global Foreign Business Consultants
                   Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                   phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                   contactus@setupglobal.com • www.setupglobal.com	
  
13	
  

Taxation services	
  
Tax savings, regulations & compliance	
  


Tax Services	
                                         Tax Equalization	
  
•    Federal,	
  State,	
  Municipal	
  taxes	
        •    We	
  understand	
  and	
  work	
  with	
  –
                                                            virtually-­‐	
  all	
  worldwide	
  
•    Tax	
  on	
  remunera6on	
  packages	
                 jurisdic6ons.	
  
•    Expatriates	
  taxa6on	
                          •    Taxa6on	
  of	
  US	
  /	
  Canada	
  /	
  
                                                            European	
  /	
  Asian	
  /	
  Latam	
  
•    Social	
  Security	
  advice	
  
                                                            expatriates.	
  
•    Transfer	
  pricing	
  and	
  tax	
  effects	
  
                                                       •    Assis6ng	
  companies	
  in	
  the	
  
•    Tax	
  trea6es	
  &	
  cross	
  border	
               implementa6on	
  of	
  tax	
  
                                                            equaliza6on	
  global	
  policies.	
  
•    Tax	
  due	
  diligence	
  procedures	
  
                                                       •    Developing	
  tax	
  protec6on	
  
•    Taxes	
  on	
  intellectual	
  property	
              programs	
  




                       Setup Global Foreign Business Consultants
                       Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                       phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                       contactus@setupglobal.com • www.setupglobal.com	
  
14	
  

Outsourcing	
  
single Point of Management 	
  

Our	
  team	
  is	
  ready	
  to	
  undertake	
  tasks	
  that	
  are	
  not	
  directly	
  
related	
  to	
  the	
  client’s	
  main	
  ac6vity.	
  The	
  works	
  outsourced	
  
thru	
  Setup	
  Global	
  as	
  a	
  general	
  contractor	
  (“single	
  point	
  of	
  
management”),	
  incorpora6ng	
  a	
  full	
  service	
  proposal	
  and	
  
coordina6ng	
  all	
  relevant	
  project	
  phases,	
  	
  bring	
  a	
  direct	
  and	
  
immediate	
  benefit	
  to	
  the	
  client’s	
  organiza6on	
  not	
  only	
  by	
  
the	
  high	
  qualifica6on	
  of	
  the	
  technical	
  team	
  but	
  also	
  by	
  the	
  
transparency	
  and	
  personaliza6on	
  of	
  the	
  services.	
  
	
  
Outsourcing	
  does	
  not	
  mean	
  losing	
  control	
  or	
  facing	
  difficulty	
  
on	
  having	
  access	
  to	
  data	
  or	
  informa6on	
  base,	
  since	
  our	
  
methodology	
  enables	
  full	
  transparency	
  of	
  execu6on	
  and	
  a	
  
close	
  and	
  frequent	
  contact	
  between	
  our	
  team	
  and	
  the	
  
client.	
  



                   Setup Global Foreign Business Consultants
                   Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                   phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                   contactus@setupglobal.com • www.setupglobal.com	
  
15	
  
Business consultancy	
  
several Areas of expertise 	
  

Setup	
  Global	
  is	
  devoted	
  to	
  helping	
  small	
  and	
  medium	
  sized	
  businesses	
  succeed.	
  Our	
  
experience	
  uniquely	
  qualifies	
  us	
  to	
  help	
  people	
  who	
  already	
  own	
  an	
  exis6ng	
  business	
  or	
  want	
  
to	
  start	
  a	
  new	
  one.	
  
We	
  offer	
  professional	
  help	
  and	
  implementa6on	
  advise	
  in	
  areas	
  such	
  as:	
  




                  Setup Global Foreign Business Consultants
                  Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                  phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                  contactus@setupglobal.com • www.setupglobal.com	
  
Portfolio cases	
  
 sample Cases of our Work for local and global Companies	
  
                                                                                                                                                                                                                                                                                            16	
  




	
  	
  	
  	
  	
  	
  FDI	
  from	
  Brazil	
  to	
  Peru	
                               Co.	
  Reorganiza9on	
  Argen9na	
  	
   	
  	
  	
  	
  Local	
  Content	
  Study	
  Brazil	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Business	
  Sector:	
  MINING	
     	
  	
  	
  Business	
  Sector:	
  AUTOMOTIVE	
  PARTS	
                                   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Business	
  Sector	
  :	
  OIL	
  &	
  GAS	
  
                                                                                                                                                                                       	
  




 	
  	
  	
  	
  	
  	
  FDI	
  from	
  USA	
  to	
  Brazil	
                               	
  	
  	
  	
  	
  	
  	
  	
  FDI	
  from	
  USA	
  to	
  Brazil	
                       	
  Feasibility	
  Study	
  Franchising	
  
 	
  	
  	
  	
  	
  	
  	
  	
  Business	
  Sector:	
  ENGINEERING	
                       	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Business	
  Sector:	
  CHEMICALS	
     	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Business	
  Sector:	
  COSMETICS	
  
                                                                                                                                                                                       	
  

                                               Setup Global Foreign Business Consultants
                                               Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                                               phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                                               contactus@setupglobal.com • www.setupglobal.com	
  
17	
  

About us	
  
Setup Global was founded in 2001	
  
	
  
We	
  enjoy	
  very	
  much	
  working	
  with	
  start-­‐ups	
  and	
  
small	
  companies.	
  Our	
  consultants	
  have	
  a	
                                                   Hector Garcia Lopez
                                                                                                                        Partner
thorough	
  understanding	
  of	
  this	
  environment,	
                                                      Setup Global
having	
  chosen	
  to	
  work	
  in	
  it	
  themselves.	
  We	
  are	
        Mobile ++(5511) 77137539 | Nextel ID 55*5*28972
able	
  to	
  assist	
  start-­‐up	
  business	
  in	
  many	
  and	
          Office ++(5511) 41918515 | Fax ++(5511) 41918516
                                                                                                      hglopez@setupglobal.com
crea6ve	
  ways.	
  
                                                                                                            www.setupglobal.com
	
  
It	
  is	
  becoming	
  now	
  a	
  regular	
  feature,	
  that	
  most	
  
organiza6ons	
  we	
  serve	
  do	
  business	
  in	
  more	
  than	
  
one	
  country.	
  And	
  when	
  global	
  companies	
  need	
  
consul6ng,	
  they	
  need	
  these	
  services	
  to	
  be	
  global,	
  
too.	
                                                                                                         Andrea Massoud
	
                                                                                                                     Partner

Founded	
  in	
  2001,	
  Setup	
  Global	
  services	
  have	
                                                Setup Global
                                                                                   Mobile ++(5511) 77137542 | ++(5511) 99765535
evolved	
  to	
  meet	
  the	
  needs	
  of	
  our	
  clients,	
               Office ++(5511) 41918515 | Fax ++(5511) 41918516
including	
  using	
  technology	
  in	
  new	
  and	
  beGer	
                                      amassoud@setupglobal.com
ways.	
                                                                                                     www.setupglobal.com




                          Setup Global Foreign Business Consultants
                          Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
                          phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
                          contactus@setupglobal.com • www.setupglobal.com	
  
18	
  

Where we are	
  
we are Available to talk Business …	
  




          Setup Global Foreign Business Consultants
          Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil
          phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516
          contactus@setupglobal.com • www.setupglobal.com	
  
Thanks for watching	
  
          you may chat now …..	
  



                                             Copyrights

                          Setup Global hereby authorizes you to view, copy, print
                          and distribute this document subject to the following
                          conditions:
    FOREIGN               -  The document is used for information purposes only,
    BUSINESS              -  The document is used for non-commercial purposes,
    CONSULTANTS
                          -  Any copy of this document or portion thereof must
                             include this copyright notice in its entirety

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Setup Orange Grey Introduction

  • 1. Welcome   sit back and enjoy !   FOREIGN BUSINESS hglopez@setupglobal.com CONSULTANTS www.setupglobal.com
  • 2. What we do   2   practical Solutions and measurable Results   We  are  a  Sao  Paulo,  Brazil  based  integrated  Business  Consul6ng   firm,  providing  integrated  strategies,  prac6cal  solu6ons  and   measurable  results  to  clients  in  a  variety  of  areas  and  fields.   Our  services:                                                                 •  Corporate  Services   •  FDI  Foreign  Direct  Investment   •  Se5ng-­‐Up  and  Incorpora9on  in  Latam   •  M&A  Mergers  &  Acquisi9ons   •  Physical  Loca9on  Search   •  Business  Reorganiza9on   •  Outsourcing   •  General  Business  Consultancy     Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 3. 3   Corporate services   for  Start-­‐Ups  and  established  Businesses   We  perform  a  complete  range  of  services  for  “start-­‐ups”  (with     special  aGen6on  to  the  needs  of  the  foreign  investor  coming  to   Market  Search   Brazil  and  /  or  La6n  America)  and  for  “established  businesses”.   Acquiring   These  services  enable  the  client  to  keep  focused  onits  core   Incorpora6on   business  while  all  the  other  issues,  not  related  to  the  main   Legal  representa6on   ac6vity  of  the  company,  can  be  contracted  to  our  firm.   Capital  registra6on   Our  concept  is  to  provide,  on  a  one  stop  –  360  degrees  basis,   Accoun6ng   trust,  speed,  efficiency  and  cost  saving  services  on  the  support   Tax  compliance   and  background  related  to  the  administra6ve,  financial,   Financial  advise   logis6c,  technological,  legal  and  fiscal  tasks  associated  with  a   Human  Resources   “new  venture”.     Our  main  services  in  this  area  include:     Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 4. Corporate services   4   Market  Research  on  exis6ng  or   Registra6on  and  all  the   Legal  representa6on  of  the   new  /  poten6al  businesses;   processes  required  for  the  new   shareholder  during  the  start-­‐up   benchmarking  to  compe6tors;     company  to  start  opera6ons   phase  of  the  business   Market Research   Incorporation   Legal Representation   Providing  assistance  on  the   Registra6on  before  the  Central   Policies,  standards,  IFRS,   acquisi6on  or  merging  into  a   Bank,  capital  structure,   repor6ng,  currency  transla6on,   business   repatria6on  planning,  etc   etc   Acquisitions   Capital Registration   Accounting   Federal,  state  &  municipal  taxes,   Opening  of  bank  accounts,  credit   Labor  &  employment  prac6ces,   tax  saving  planning,  tax   lines,  project  finance,  short  &   contract  HR  management,   equaliza6on,  etc   long  term  finance,  etc   staffing  services,  etc   Tax Compliance   Financial Advise   Human Resources   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 5. Feasibility studies   5   most new Projects / new Companies start with ….   A  “feasibility  study”  can  be  defined  as   The  “Business  Feasibility  Study,   a  controlled  process  for  iden6fying   BFS”  is  mainly  used  to  support  the   problems  and  opportuni6es,   decision  making  process  based  on   determining  objec6ves,  describing   a  cost-­‐benefit  analysis  of  the   situa6ons,  defining  successful   actual  business  of  project   outcomes  and  assessing  the  range  of   viability.   costs  /  benefits  associated  with  a   project.   It  is  es6mated    that  few  ideas  are   actually  commercially  viable.   It  is  conducted  during  the  delibera6on   phase  of  the  business  development   Then  a  BFS  is  an  effec6ve  way  to   cycle  prior  to  commencement  of  a   safeguard  against  wastage  of   formal  Business  Plan.  It  is  an  analy6cal   further  investment  or  resources.   tool  that  includes  recommenda6ons   If  a  project  is  then  feasible,  the   and  limita6ons,  which  are  u6lized  in   next  step  should  be  moving  to  a   the  decision  making  process.   Business  Plan.   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 6. Foreign direct investment   6   we can assist Clients on Inbound and Outbound FDI Projects   FDI  plays  a  growing  role  in  global  business.  It  can  provide  a  firm  with   new  markets  and  marke6ng  channels,  cheaper  produc6on  facili6es,   access  to  new  technology,  products,  skills  and  financing.     For  a  host  country  or  the  foreign  firm  which  receives  the  investment,   it  can  provide  a  source  of  new  technologies,  capital,  processes,   products,  organiza6onal  technologies  and  management  skills.     Foreign  direct  investment  is  defined  as  a  company  from  one  country   making  a  physical  investment  into  building  a  factory  in  another   country.    The  direct  investment  in  buildings,  machinery  and   equipment  is  in  contrast  with  making  a  por^olio  investment,  which  is   considered  an  indirect  investment.     It  may  take  many  forms,  such  as  a  direct  acquisi6on  of  a  foreign  firm,   construc6on  of  a    facility,  or  investment  in  a  joint  venture  or  strategic   alliance  with  a  local  firm  with  aGendant  input  of  technology,  licensing   of  intellectual  property,  etc.   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 7. 7   Incorporation   setting up in Brazil and Latin America   Our  services  in  this  field  are   We  have  helped  and  assisted   oriented  to  seGling-­‐in  subsidiaries   clients,  incorpora6ng  companies   in  La6n  America  for  established   and  developing  business   mul6na6onal  companies  (MNC’s)   structures  in  Brazil,  Argen6na,   and  /  or  companies  in  process  of   Peru,  Colombia  and  elsewhere  in   interna6onaliza6on  (new  MNC’s)   La6n  America  thru  our  network  of   seeking  to  expand  their  presence,   associate  partners  located  in   sales  and  opera6ons  into  new,   every  country.   uncharted  territories.   Above  services  are  comlemented   Our  consultants  speak  the  language   with  some  of  our  guidelines  and   (Portuguese  and  Spanish  in  addi6on   e-­‐books  in  the  series  “e-­‐Basics:   to  English)  and  master  the  culture   How  to  Do  Business  in  ....”  the   of  all  La6n  American  countries.   respec6ve  countries.   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 8. Mergers & acquisitions   8   Programs to meet every Client’s need   We  can  assist  our  local,  regional  and  interna6onal  clients  or   would-­‐be  clients  in  the  arena  of  M&A  (merger,  consolida6on,   spin-­‐off,  acquisi6on  and  incorpora6on)  with  a  program   designed  to  meet  every  client’s  need  and  adjusted  to  a  single   or  mul6ple  menu  of  alterna6ves,  depending  on  the  specific   case  or  situa6on.   Mergers  and  Acquisi6ons  are  regular  opera6ons  in  a  number   of  countries.  A  law  or  several  laws  regulate  the  procedures  for   mergers,  consolida6ons,  spin-­‐offs,  acquisi6ons  and   incorpora6ons,  among  other  issues.   The  “due  diligence”  is  the  process  of  research  and  analysis   that  takes  place  in  advance  of  an  investment,  takeover  or   business  partnership.  The  poten6al  investor  needs  to  check   the  background  and  principals  of  the  target  company.   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 9. 9   Mergers & acquisitions   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 10. 10   Location search   the search of the physical Location for Business   We  provide  to  our  clients  and  /  or  poten6al  clients  several  services  associated  with  the   search  of  a  loca6on  for  doing  business.   We  will  work  out  a  solu6on,  either  for  Commercial  property  (offices,  plant,  logis6cs  site)   or  Residen6al  real  estate  (homes,  apartments,  locs,  flats,  gated  communi6es,  etc).   Above  services  are  complemented  with  some  of  our  guidelines  and  e-­‐books  in  the  series   “e-­‐Basics:  How  to  Select  your  Facility  in  ...”  series.   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 11. 11   Location search   the search of the physical Location for the Business   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 12. 12   Business reorganization   restructuring of a Business   In  the  legal  context,  a  corpora6on  with  serious  financial  difficul6es   may  be  given  6me  to  reorganize    while  being  protected  from   creditors  by  the  bankruptcy  court  of  law.  The  court  aims  to  help  a   company  with  a  viable  plan  to  make  money  an  opportunity  to   aGempt  repayment  to  creditors,  who  might  otherwise  be  lec  with  no   assets  to  collect  from.   The  laws  of  the  Bankruptcy  Code  provide  a  process  for  rehabilita6ng   the  company’s  faltering  business.  Some6mes  the  company   successfully  works  out  a  plan  to  return  to  profitability;  some6mes,  in   the  end,  it  liquidates.     Under  a  legal  reorganiza6on,  a  company  usually  keeps  doing   business.   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 13. 13   Taxation services   Tax savings, regulations & compliance   Tax Services   Tax Equalization   •  Federal,  State,  Municipal  taxes   •  We  understand  and  work  with  – virtually-­‐  all  worldwide   •  Tax  on  remunera6on  packages   jurisdic6ons.   •  Expatriates  taxa6on   •  Taxa6on  of  US  /  Canada  /   European  /  Asian  /  Latam   •  Social  Security  advice   expatriates.   •  Transfer  pricing  and  tax  effects   •  Assis6ng  companies  in  the   •  Tax  trea6es  &  cross  border   implementa6on  of  tax   equaliza6on  global  policies.   •  Tax  due  diligence  procedures   •  Developing  tax  protec6on   •  Taxes  on  intellectual  property   programs   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 14. 14   Outsourcing   single Point of Management   Our  team  is  ready  to  undertake  tasks  that  are  not  directly   related  to  the  client’s  main  ac6vity.  The  works  outsourced   thru  Setup  Global  as  a  general  contractor  (“single  point  of   management”),  incorpora6ng  a  full  service  proposal  and   coordina6ng  all  relevant  project  phases,    bring  a  direct  and   immediate  benefit  to  the  client’s  organiza6on  not  only  by   the  high  qualifica6on  of  the  technical  team  but  also  by  the   transparency  and  personaliza6on  of  the  services.     Outsourcing  does  not  mean  losing  control  or  facing  difficulty   on  having  access  to  data  or  informa6on  base,  since  our   methodology  enables  full  transparency  of  execu6on  and  a   close  and  frequent  contact  between  our  team  and  the   client.   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 15. 15   Business consultancy   several Areas of expertise   Setup  Global  is  devoted  to  helping  small  and  medium  sized  businesses  succeed.  Our   experience  uniquely  qualifies  us  to  help  people  who  already  own  an  exis6ng  business  or  want   to  start  a  new  one.   We  offer  professional  help  and  implementa6on  advise  in  areas  such  as:   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 16. Portfolio cases   sample Cases of our Work for local and global Companies   16              FDI  from  Brazil  to  Peru   Co.  Reorganiza9on  Argen9na            Local  Content  Study  Brazil                              Business  Sector:  MINING        Business  Sector:  AUTOMOTIVE  PARTS                            Business  Sector  :  OIL  &  GAS                FDI  from  USA  to  Brazil                  FDI  from  USA  to  Brazil    Feasibility  Study  Franchising                  Business  Sector:  ENGINEERING                            Business  Sector:  CHEMICALS                        Business  Sector:  COSMETICS     Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 17. 17   About us   Setup Global was founded in 2001     We  enjoy  very  much  working  with  start-­‐ups  and   small  companies.  Our  consultants  have  a   Hector Garcia Lopez Partner thorough  understanding  of  this  environment,   Setup Global having  chosen  to  work  in  it  themselves.  We  are   Mobile ++(5511) 77137539 | Nextel ID 55*5*28972 able  to  assist  start-­‐up  business  in  many  and   Office ++(5511) 41918515 | Fax ++(5511) 41918516 hglopez@setupglobal.com crea6ve  ways.   www.setupglobal.com   It  is  becoming  now  a  regular  feature,  that  most   organiza6ons  we  serve  do  business  in  more  than   one  country.  And  when  global  companies  need   consul6ng,  they  need  these  services  to  be  global,   too.   Andrea Massoud   Partner Founded  in  2001,  Setup  Global  services  have   Setup Global Mobile ++(5511) 77137542 | ++(5511) 99765535 evolved  to  meet  the  needs  of  our  clients,   Office ++(5511) 41918515 | Fax ++(5511) 41918516 including  using  technology  in  new  and  beGer   amassoud@setupglobal.com ways.   www.setupglobal.com Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 18. 18   Where we are   we are Available to talk Business …   Setup Global Foreign Business Consultants Al. Rio Negro 1084 • Alphaville, Barueri • Sao Paulo, Brazil phone: ++ 55-11-41918515 • fax: ++ 55-11-41918516 contactus@setupglobal.com • www.setupglobal.com  
  • 19. Thanks for watching   you may chat now …..   Copyrights Setup Global hereby authorizes you to view, copy, print and distribute this document subject to the following conditions: FOREIGN -  The document is used for information purposes only, BUSINESS -  The document is used for non-commercial purposes, CONSULTANTS -  Any copy of this document or portion thereof must include this copyright notice in its entirety