Presented by Melissa Gardner, Director & Katrina Arnold, Trustee, Broadview Public Library District (IL) on March 13, 2013 as part of the Big Talk From Small Libraries Conference.

1. Big Talk from Small
Libraries
Small Information Campaign
Gets Big Numbers at the Polls
Katrina Arnold Melissa Gardner

2.  Western suburb 5 miles
from Chicago
 8,000 residents
 75% African American
 10+ Libraries within 5
miles of us
 Member of SWAN
(shared ILS consortium
with 80 members)
 Collection 60,000
 Circulation 90,000
 Staff FTE 12
 16,000 Sq Ft Building

3. Circulation
120,000
100,000
Program Attendance Computer Use
80,000
700 Circulation 20,000
600 15,000
500 60,000 10,000
400 Circulation- 5,000
300 Adult Adult (19.1) 0
200 40,000
100 Childre Circulation-
0 n Youth
20,000 (19.2)
Computer Use
WIFI Use
0

4.  Need of cosmetic changes.
 Difficult to upgrade
technology.
 Systems have surpassed
age limit.
 Underutilized basement
space.
 No quiet areas or study
rooms
 Inadequate staff space.
 Overcrowded tall shelves.
 Small youth and teen
spaces.
 Outdated and falling apart
furniture.
 Needed ADA
improvements.

5. The Spark
 New
administration
 Financially
viable
 Aging facilities
 Increased use
 Community
input

6. Planning
Survey
Mission/Vision
Strategic Plan
State Grant
Citizens Input Committee

7. The Broadview Public Library
District reaches out to the
community and enriches
people’s lives by meeting and
exceeding their expectations
for library service.
Mission

8. The Broadview Public Library
District:
 Is a center of community pride.
 Brings people together.
 Inspires and empowers their lives.
 Provides welcoming, dependable
state of the art services.
Vision

9.  Town Hall Meetings
 Building Program
 Preliminary designs
 Facility Assessment
 Financial Plan
 Environmental Assessment
 ADA Evaluation
State Grant/CIC Committee

10. Library Construction Grant

11. Publicity
Q+A
Website
Facebook
Flyers
Mailings
Newsletter
Newspaper
Billboard

12.  General Information
 Financials
 Facility
 Scenarios
 Administration
 Contact Information
http://www.
broadviewlib
rary.org/upl
oaded_bvlib
/Q+A.pdf

13. Website + Facebok

14. Mailing

15. Newsletters

16. Other Publicity

17. Door to Door
Organizing
The Team
Etiquette
Script
Publicity

18. Flyers

19. My name is ________________________, I am a (Trustee/Executive Director) of
the Broadview Public Library. I/We are out today leaving information for the
residents regarding our plans to modernize our library.
Take a look at the information I/we have left for you, if you have any additional
questions you can visit our website or call the library and speak to the Executive
Director; the contact information is found on the flyer.”
If the ask what our plans are you can say:
“The plan includes:
Upgrade to major equipment that has exceed their useful life.
Bringing the library up to current fire codes and the Latest ADA (American Disability
Act) building requirements
Expanding the current building so that we can house a
o New teen area
o New quiet study rooms
o Larger children’s area
o State of the art public meeting rooms”
If ask how we plan to accomplish modernizing the library:
“In order to accomplish the plan, we will be asking residents to approve a
referendum in November 2012. The referendum will be asking property owners to
invest in the expansion by incurring and increase in their property tax bill of $5 per
month or $60 a year for the next 20 years. The library is contributing $2.5 million
and is applying for grants to help offset some of the cost.”
Door to Door

20.  Palm Card
 Script
 Not supported by
Library
By Location
 Beverly Center (10%)
 Precinct 81
 Broadview Library
(60%)
 Precinct 104
 Roosevelt School
(15%)
 Precinct 5
 Precinct 44
 Precinct 86
 Schroeder Park (5%)
 Precinct 33
 Precinct 77
 Village Hall (75%)
 Precinct 33
 Precinct 38

21. Results
Referendum Party
Thanking the Public
Success

22. Statistics
120
100
80
Vote
60
% at polls
40 % door-to-door
20
0
1 2 3 4 5 6 7
Results

23. Executive Director
Treasurer
Melissa Gardner
Facilities Committee Chair
mgardner@broadviewlibrary.
Katrina Arnold
org
katrinaarnold@comcast.net
(708) 345-1325 x 20
Broadview Public Library District
www.broadviewlibrary.org