2014 sees unprecedented adoption in online TV services, via connected TVs and mobile devices. Here's the data download visualized as an infographic.

1. Data Download 2014
TV User Experience
Research aggregated by:
No Broadcast/Cable TV
But Still Watching
40%
40% of TVs are connected to the Internet,
either through the TV itself or another device.
Source: Connected Home Report, NPD Group, May 2013
70%
70% of broadband users under 35 get at
least some of their TV from online sources.
Source: FFTC 2013 Survey, Fiber to the Home Council,
December 2013
2015
2013
119M
61M
119M US TVs will be connected to the internet
by 2015, up 51% from 2013.
Source: Connected Home Forecast, NPD Group,
June 2013
People DO Watch TV
on Mobile Devices
41%
41% of US adults watch video on their
smartphones.
Source: Online Video 2013, Pew Internet, October 2013
It’s TV + Another Screen
77%
+
77% of the times viewers watch TV it is
with another device.
Source: The New Multi-Screen World, Google Think Insights,
June 2012
46%
46% of US smartphone users are prompted
to search by something they see on TV.
Source: The New Multi-Screen World, Google Think Insights,
June 2012
Other Devices in the
Living Room
68% of US tablet owners who use their devices
while watching TV use them to surf the web.
Source: Mobile Tablet TV & Video 2013, Nielsen, June 2013
52% of US smartphone owners who use their
devices while watching TV use them to access
social media sites.
Source: How Second Screens are Transforming TV Viewing,
Nielsen, June 2013
Design by Jonathan Lupo
@userexperience