1. LET US INCREASE
YOUR SALES!

2.  Billing and Collection programs are a cost
effective solution designed to maximize cash
flow by reducing delinquencies, provide
superior customer service, and free you up to
focus on other areas to grow your business.

3.  Our philosophy is simple. "If you don’t get
paid, neither do we." Our fees are based on a
% of net collections. At Blair Marketing Group
we view our relationship with our clients as a
business partnership. You are in the
newspaper business and we are in the
business of ensuring that you get the
maximum reimbursement allowed for
services rendered

5.  Jupiter Research reports effective email
marketing campaigns can produce nine
times the revenues and 18 times the profits
of broadcast mailings.
 The best news is that the majority of
people who receive permission-based e-
mails open, on average, 78% of them.
 The average click-to-purchase rate has
increased nearly 30% since 2004 and the
average orders-per-email-delivered rate has
increased more than 18% since last year.
 We will customize an email campaign that
is right for your company by demography,
age, annual income, etc. We will create a
landing page along with your company’s
logo. We provide reports at the end of each
campaign, which will specify emails sent,
click thru, open rate, etc.

7. It's an effective way to give customers information
about your business while putting your contact
information in the customer's phone for future
reference.
86% of the US owns a mobile phone
265 mm mobile phones users
240+mm text enabled handsets
65 mm text & web enabled phones
―Over 50% of the 262 million U.S. mobile phone
subscribers have Mobile Internet access and 75% have
text messaging capabilities‖–Insight Express,
September 2007
―There were over 28 billion text-messages sent in June
2007 almost 1 billion per day!‖
—CTIA Wireless Association
―Daily usage of text-messaging and mobile browsing is
growing fastest among 25-54 year olds‖ — Insight
Express, September 2007

8. SMS/ Text Messaging:-We have 25 million opt-in
cell phones with demographic selections
 Tap into the most cutting edge marketing
channel available today!
 We offer a full opt-in network of cell phone
users that can be reached through SMS/Text
Messaging. Target your prospect by area code
or overlay your file with demographic
selections. The opt-in cell phone users that
appear on the SMS/Text Messaging lists have
expressed interest in receiving special
incentives and discounts sent directly to their
cell phones. Each prospect has opted in to
previous offers and rewards networks,
expressly allowing third party advertisements.

10. Direct mail products make it easy to customize
a targeted direct mail program for your
business. Our full service package can be paired
with a new mover list or one of our highly
targeted residential lists.
By utilizing our mailing service you can create
a completely hands-off direct mail campaign at
the lowest possible cost.
From conception to strategy, our expert
consultants will be with you every step of the
way to ensure you achieve your objectives.
Market Opportunities
Every $1 spent on direct mail advertising brings
in an average of $11 in sales more than twice
the return generated with any other medium.
 We design and print 4 x 6, 5.5 x 8.5 or 6 x 11
postcards, letters or brochures; up to
four colors.

12.  Online marketing has become an important
channel in today's marketplace and a
very cost effective way to service your
existing and new customers.
 Each record includes name,
physical address, e-mail address and are
100% permission based.

13. Do you have a database of your customers,
but are missing a high percentage of
their email addresses?
 Our Email Append Service will allow
you to build your online customer database
by providing your customers most
current email addresses.

14.  Our telephone appending service works with
both consumers and businesses and can
quickly find the phone numbers of your
customers and prospects by using their
names and postal addresses.
 By using our phone append service, you will
benefit from:
 High match rates - 60% for residential and
70% for businesses on average.

15.  Accurate, current data - Reach your contacts
when you call.
 Performance pricing - Only pay for the
results.
 Accelerate your telemarketing program with
our quality data, fast turnaround, superior
match rate, and extreme accuracy.
 Looking for wireless numbers? Try our cell
append service.

17. Choose from over 135 million households nationwide Maximize your direct mail and telemarketing efforts
to make up your perfect consumer and residential with a quality business list from the industry's
mailing list. Pick your mailing list by location and largest B2B list database. Our Business List
multiple criteria to reach your best prospects and Database contains almost every US company, from
generate the greatest response. small businesses to corporate giants. We provide
When you buy residential lists and consumer sales
direct marketing executives with the highest
leads, you can generate sales leads for direct quality business mailing lists in the industry. Our
marketing to residential consumers. With the help of direct marketing consultants can help you find
our consumer mailing list specialists, you can find the right buyers in any niche market, or capture
consumer lists and residential lists that target your highly qualified sales leads to generate prospects
ideal market of consumers for your sales force, with targeted selects
including:
Select Options
 Phone Number
 Household Income
 Employee Size
 Contact Age Group
 Sales Volume
 Homeowner/Renter
 Year Business Started
 Estimated Home Value or Income
 Marital Status
 Key Contacts
 Length of Residence  Owners / Presidents/ CEO
 Household Age  Sales Volume
 Number of Persons/Adults/Children in Household  Woman Owned
 Household Credit Card Info  Ethnic Owned
 Mail Responsiveness Info  Franchise or Headquarters

18. New Movers are proven to beat anything Additional Information:
on the market: Our New movers are (V)coded for accuracy:
 V1=New at that Address
We produce an average of 20% more  V2=New at address but has taken number with
records—why: them
 V3=Consumer has changed Listing
We have the most contracts with the
RBOC’s and LEC’s:  V4=Added another line
 -Regional Bell Operating  *Verified Confidence Code
Companies
 -Local Exchange Carriers Better Service:
We are a direct Vendor of New Mover  Same day service
records from the issuing telcos.  Data Delivered in the format you request
 No Minimum Order
 DNC-scrubbing & NCOA

19. Phone Database Update: Phone Appends:
We take a multi-step approach-  We take your 10 digit telephone numbers
 We first we give you our Tier 1- database and run them through our Directory
on net terms to update your records. Assistance File.
 We then can take any non-updated records
 We then run the Non-Matches Against our
and run them against our Tier 2-directory
New Connect file.
assistance file.
 We can then Verify those records for
Contact 1st
Accuracy
Our Contact 1st File is Superior to any other
New Mover file on the Market.
 Because we have more contracts with the
RBOC’s and LEC’s.
 You will see a 20% increase in overall
record pulls versus our competition!

20. Specialized in Residential Phone List Targeted Opt-In Emails and Email Append:
Services:---
Our in-house file has over 120 available We offer the best in email lists and email
selects deployment solutions to help you build the
 Household Income most effective email marketing campaign
for your needs. Utilizing Email Marketing
 Contact Age Group within the broad scope of a multi-platform
 Homeowner/Renter marketing campaign is a highly effective
 Estimated Home Value o Income way to boost product and service
awareness, as well as brand identity.
 Marital Status
 Length of Residence
 Household Age
 Number of Persons/Adults/Children in
Household
 Household Credit Card Info
 Mail Responsiveness Info

22. Telemarketing can be challenging in Turn each outbound telemarketing contact
today's environment, but still produces into sales and results. We select, assign,
an incredible ROI when executed train, supervise and monitor top-performing
properly. Utilizing the agents. Ask us to customize scripts for
Inbound/Outbound Call Center of can different market segments using appeals
help you turn a mediocre telemarketing that will get results.
campaign into a winner with our Get the most outbound telemarketing
expertise and product line. The leads and sales at the lowest cost. We
following is a sample of some of the employ predictive dialing software on large-
telemarketing services we offer: volume campaigns that enable high agent
 DNC compliant Business and Consumer productivity.
Calling Lists Handle your inbound telemarketing
program from start to finish, 24/7.
 Hosted dialers to increase outbound Choose between full-time, overflow and
calls weekend/after-hours support. Make your
 Call Center Set Up inbound telemarketing program one that
your customers will remember with our toll-
 Lead generation for larger campaigns free vanity numbers!
 Free Consultation

23.  We take great pride in our sales
team by training and developing
our team on a daily basis.
 Each sales and marketing
campaign is strategically created
in order to maximize results.
 We assist in promotions and
special pricing offers, developing
the target market, restarts,
verifications, creative list
management, subscriber base
appends and much more!