1. How will I advertise my
magazine?

2. As my target market is for the younger generation, I am going to
use viral marketing to target my market. This involves things such
as word of mouth, social networking sites web 1 and 2. The
younger generation are known for accessing websites such as
Facebook and twitter.
Organisations are also known for promoting their products on
these social networking sites through making an account and
posting news regarding the product. Twitter also includes
functions such as ‘Trends’ which is a way in which the users of
twitter can be exposed to my magazine. It is also a more
affordable way of advertising my magazine as it is a free way of
advertising.

3. As my target market are in the age group which go to education,
a good place to advertise my magazine would be at bus stop and
train stations as this is where my target market will most
frequently be positioned daily so by having my magazine
advertised within these locations, it is being exposed to my
target market. If I advertise my poster in a way that intrigues the
target market in these locations by the use of different
techniques such as colours, it will be beneficial for my magazine
and hopefully will attract my target market.

4. Billboards are a very good way of advertising as they are large
and catch peoples eye from a far which is something I want to
achieve. They are usually found near busy motorways or
populated areas in which is a opportunity for my target market
to spot my new magazine.

5. Another way in which I can advertise my magazine is by having
adverts of my magazine on the channels most frequently
watched by my target market. Mains channels could also include
music channels especially those which play pop music as this is
the genre of my magazine and would hopefully attract that
target market.