7. “If you can’t explain it to a six year old, you don’t
understand it yourself.”
- Albert Einstein
8. “Life is really simple, but we insist on making it
complicated.”
- Confucius
9. “Simplicity is the ultimate sophistication.”
- Leonardo da Vinci
Later used by and falsely attributed to Apple
10. “The secret to a successful business, product or
website isn’t in adding countless features, but
rather in eliminating all that is unnecessary and still
ending up with a functional user experience.”
- Me
89. A number of marketing fields have been on my
personal radar for the past few years.
I have been an advocate for each, saying that
everyone in marketing needs to adopt them all
and focus the majority of their time and budget
within these fields if they wish to pursue true ROI.