1. Profits vs. Privacy Facebook’s Dilemma Bianca Beckermann Nicole Mahfoud

2. Facebook the largest and most widely used website for Social Networking in the world. it’s design is simple and includes tools that allow users to connect with friends, family, colleagues, etc. Designed for personalized advertising Facebook pages is the way to connect businesses and brands to the general audience

3. The Inconvenience Highly expensive to maintain since uses upload more than 2 billion photos and 14 million videos monthly. In 2008, Facebook sales were about $265 million but were still on the downsides in regards to covering costs. 70% of Facebook’s users are out of the US and are very doubtlfully making purchases.

4. Privacy A general concern within all page users Advertising companies want this type of information Sharing this information posses the success of facebook’s finances The dilemma stand with sharing this information without violating user privacy remarks

5. Facebook growth Facebook is still growing more than its competitors, and aims to beat Microsoft, Google, and other giants as a portal to share information. Customers are more educated about privacy and some believe that the benefits of the large audience and features outweigh the privacy issues.

6. Questions E-Commerce is incredibly important now a days, facebook is applying it by including a variety of tools to allow users to connect and interact with other users, through messaging, third-party applications, photo-sharing, and more. Web 2.0 is highly associated with web applications that revolve around using interactive information sharing, networking, and collaboration among users. Facebook has revolved its website with this idea because it provides hands on user access and experience with the website Users of facebook have two major concerns: what their information is used for, and how much of it is visible in an unauthorized manner. This was present within the Beaccon case as well. The page makes its revenues mainly from advertisements shown to their users; however, their business model has proven to be successful because it has been able to classify its users based on demographics and other characteristics. Operating the website successfully without compromising user trust is key to facebook’s success. Finding a way to sell information without involving users directly is something facebook is investing in.

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